Lure Agency

AUGUST 5, 2022

It’s no secret that there are a lot of misconceptions about hospitality B2B marketing. From FOMO to skewed attribution, marketers are missing the point on how to move the needle effectively. Let’s Get Real About B2B Hospitality Marketing First things first, what is B2B hospitality marketing?

B2B 52

B2B Market Marketing Hospitality 52

MediaBoom

MARCH 10, 2023

Everybody has a story and every business needs B2B storytelling. B2B storytelling has the power to make people believe in the brand. It is a proven marketing strategy that attracts human emotions and makes the brand memorable. It is a proven marketing strategy that attracts human emotions and makes the brand memorable.

B2B 59

B2B Marketing Strategy Branding Market 59

Hotel Business

FEBRUARY 7, 2025

Marriott International has made several leadership changes in marketing and sales, including naming Andy Kauffman its new chief commercial officer, U.S. & Kauffman returns to Marriott from the National Football League (NFL), where he served as SVP, marketing strategy & science since 2021. & Canada.

Marketing Strategy 59

Marketing Strategy Sales Market Marketing 59

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Do Manufacturing Companies Need Digital Marketing?

Digital Marketing 89

Digital Marketing Market Marketing B2B 89

MediaBoom

MARCH 17, 2023

Retaining a strong online presence in a highly competitive digital marketplace can certainly be a challenge, which is the number one reason so many businesses turn to quality B2B SEO services. What Are B2B SEO Services and Why Are They Important? Here’s what you can expect with our agency’s B2B marketing solutions.

B2B 52

B2B Services Business Digital Marketing 52

MediaBoom

JUNE 26, 2024

B2B website design examples can serve as a checklist for the features your site should have. What is a good website design in the B2B sphere? This guide will act as a showcase of the top B2B site examples. Related articles : B2B Business Development B2B Marketing Funnel 5. Schedule Your Free Consultation 10.

B2B 52

B2B Sales Business Market 52

Social Tables

NOVEMBER 29, 2023

If you’re running an event venue business today, social media must be part of your venue marketing strategy. There’s a lot of noise out there about “venue marketing” and you might feel pressure to step up your social media game. Keep reading to find out how to form your strategy.

Events 148

Events Market Marketing Branding 148

MediaBoom

MARCH 28, 2023

It’s not uncommon for digital healthcare marketing tactics to be less prioritized in the healthcare industry than it is in others. However, healthcare organizations that are not investing in digital marketing techniques are missing out on a sizeable market. So, what is digital healthcare marketing?

Digital Marketing 78

Digital Marketing Market Marketing Marketing Strategy 78

MediaBoom

APRIL 20, 2023

Considering there are millions of websites out there, having a content marketing plan will help you make a lasting impression and increase engagement with your visitors. Once you have a well-defined content marketing strategy, your business can flourish. You also need to define your marketing budget as well.

Market 95

Market Marketing Digital Marketing Sales 95

Lure Agency

JANUARY 24, 2023

Does Creativity Even Matter in B2B Hospitality Marketing? B2B hospitality marketing strategies that leverage creative approaches have been proven to increase customer engagement and boost sales. Getting your message out to the masses costs money and requires a lot of planning, strategy, and execution.

Digital Marketing 52

Digital Marketing Market Marketing B2B 52

MediaBoom

MARCH 29, 2023

Aviation marketing is no simple task. You need a solid and straightforward marketing plan for your aviation business. Do you have the time and energy to develop a marketing strategy, promote products and services, cover all social media, and much more? All aviation businesses can’t use the same marketing strategy.

Market 85

Market Marketing Digital Marketing ROI 85

Hotel Business

MARCH 7, 2023

Hotel management and development company First Hospitality has appointed Christina Santarelli-Foster to VP, marketing. She brings more than 15 years of expertise in strategic marketing, communication and brand strategy to this position.

Market 52

Market Marketing Hospitality Marketing Strategy 52

Hotel Business

MARCH 7, 2023

Cendyn has launched eInsight Sales, a new B2B sales automation solution available as a hospitality-centric add-on to Cendyn’s eInsight CRM platform. eInsight Sales and eInsight CRM allow users to manage all demand and their sales pipeline across transient and corporate business in one platform.

Sales 83

Sales Sales Enablement B2B Forecasting 83

MediaBoom

JUNE 5, 2024

What is Luxury Hotel Social Media Marketing? Luxury hotel social media marketing involves using platforms like Instagram, Facebook, and Twitter to showcase your hotel’s unique offerings, engage with guests, and build a strong online presence. Your content strategy should reflect the changes in seasonality.

Market 74

Market Marketing Marketing Strategy Hotels 74

MediaBoom

MAY 25, 2023

In a world where consumers are bombarded with endless marketing messages, it’s crucial for businesses to adopt new and innovative ways to capture their attention. And that’s where B2C content marketing comes in! But what is B2C content marketing, and how can it help you grow your business?

Market 52

Market Marketing Marketing Strategy Consumer 52

Social Tables

SEPTEMBER 14, 2021

A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. With the majority of B2B marketers in agreement, it’s safe to say that successful events and event planners are able to engage with their audience. Utilize social media.

Events 176

Events Market Marketing Consumer 176

Lure Agency

NOVEMBER 16, 2022

When it comes to understanding your customers, market research is essential to the success of any business, no matter if it’s market research for B2B or B2C. ” To understand your target customer, you must understand market and customer research. It’s a hidden-in-plain-sight secret!”

Market Research 52

Market Research B2B Target Marketing Marketing Strategy 52

MediaBoom

MAY 18, 2023

It’s hard to ignore chatbot marketing these days. Thanks to ChatGPT , chatbots are on the front page of newspapers and at the forefront of marketers’ minds. Learn how you can maximize your business through chatbots and marketing! What is Chatbot Marketing? So how do chatbots and marketing fit into your business strategy?

Market 52

Market Marketing Business Marketing Strategy 52

MediaBoom

SEPTEMBER 21, 2023

In the contemporary business landscape, digital marketing has emerged as an indispensable component of any business strategy. Of course, with so many types of digital marketing, trying to find the right fit for your business’s needs can be challenging.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

Anthony Cole Training

JANUARY 5, 2012

Read Tonys article.recently published in Bank Insurance & Securities Marketing Magazine! According to a recent article from Mark Gibson at Advanced Marketing Systems which sites a recent survey from Chief Sales Officer (CSO), the following five are the path to success this year: 1. Click here to listen to Tonys BEW Interview.

Sales 135

Sales Hiring Sales Process Sales Leadership 135

Cloudbeds

JULY 4, 2024

This index can vary according to the business strategy, and factors impacting it include the average daily rate (ADR) , occupancy rate, quality of services offered, marketing strategies, reputation, and more. The other two indicators are MPI (market penetration index) and RGI (revenue generated index).

Market Penetration 72

Market Penetration Management Market Share Occupancy 72

MediaBoom

MAY 2, 2023

Whether you’re a seller looking to maximize the value of your property or a buyer searching for your dream home, property marketing is crucial for achieving your goals. With a well-executed marketing strategy, you can effectively promote your property, attract potential buyers, and close deals quickly and efficiently.

Real Estate 52

Real Estate Market Marketing Digital Marketing 52

MediaBoom

OCTOBER 5, 2023

Marketers trying to grab attention in their customers’ flooded inboxes use email segmentation as their secret weapon. Email marketing is a strategy of compiling customer’s emails and sending them promotional emails. Email marketing is a strategy of compiling customer’s emails and sending them promotional emails.

Email Marketing 87

Email Marketing Digital Marketing Market Marketing 87

A Sales Guy

NOVEMBER 14, 2011

If you’re not critiquing your customers business processes, their go to market strategy, their procurement strategy, their social media plans, their sales process, their green initiatives, or what they are doing, where you offer a solution, then what exactly are you doing? Understand “how” things work.

Sales 111

Sales Sales Process Marketing Strategy Market 111

Social Tables

JUNE 17, 2024

Create more memorable marketing. Promoting a unique host venue to create event marketing that sticks in viewers’ minds. Therefore, they may find it difficult to get their names to stick in consumers’ minds, especially in crowded markets. How to make your event venue more unique Identify excess funds in your venue’s budget.

Events 106

Events Services Consumer Business 106

Hotel Business

JANUARY 24, 2023

She spent the last 18 years as chief marketing officer of Best Western, where she directed all marketing and commercial strategies, overseeing the brand’s loyalty program, digital transformation, advertising, public relations, e-commerce and consumer and distribution partnerships, and hotelier support marketing including regional coop marketing.

B2B 52

B2B Market Marketing Business 52

MediaBoom

AUGUST 7, 2024

Given this context, it’s crucial to ask: what benefits can your hotel reap from social media marketing, and are the potential rewards worth the effort? This is in addition to the fact that Facebook is clearly an unavoidable social media marketing tool for your hotel. Ensure it tallies with your marketing strategy.

Hotels 75

Hotels Market Marketing Services 75

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Whether you’re interested in learning how to promote an event on Facebook or simply looking to brush up on your Facebook marketing techniques with a few new social media tricks , we have tips for every skill level. Utilize Instagram.

Events 88

Events Market Marketing KPI 88

Social Tables

MARCH 22, 2024

Whether you’re looking to learn about the latest in hotel technology, security resources, design trends, catering techniques, or the luxury travel market, we’ve got you covered. For the first time post-pandemic, HSMAI’s Marketing Strategy Conference and ROC Americas is back, live and in-person.

Hospitality 78

Hospitality Events Market Marketing 78

MediaBoom

MARCH 29, 2024

With the global luxury travel market poised to rake in $1.48 After all, effective advertising in the luxury travel market is critical in differentiating yourself and driving more leads (and thus customers and revenue). However, before your campaign can get underway, you have to get to know your target market.

Travel 95

Travel Target Marketing Digital Marketing Market 95

Cloudbeds

DECEMBER 12, 2023

Whether you’re in marketing, sales, or operations, it’s imperative to continuously learn about best practices for operating more efficiently and meeting new guest demands. Contact industry leaders to learn everything from marketing strategies to finance and new technologies available. Who should attend? Why attend?

Tourism 98

Tourism Events Hotels Operations 98

gcommerce

SEPTEMBER 18, 2024

And all we knew about Inbound was that it was one of the largest marketing conferences in the world (even at that time), and that we wanted inspiration from outside our industry to ensure we stayed on the cutting edge of digital trends and consumer behavior. To be clear, Inbound is hosted by Hubspot , and it is primarily a B2B-focused event.

Digital Marketing 52

Digital Marketing Hotels Consumer Market 52

MediaBoom

NOVEMBER 14, 2023

Smart advertising tactics respect industry guidelines while targeting particular markets for optimum efficacy and investment yield. Contact MediaBoom today and discover how our expert team can transform your online strategy. From innovative web design to cutting-edge marketing solutions, we’re here to help your business thrive.

Display Ads 84

Display Ads Services Business Branding 84

BCV

OCTOBER 12, 2021

It’s wise to utilize these three networks to form the backbone of a social media strategy in order to tap into their ability to target a large volume of users and drive reach across massive global audiences. By using these keywords to shape content strategy, you not only improve your Pinterest presence but leap ahead on other platforms too.

Branding 52

Branding Consumer Market Marketing 52

BCV

APRIL 6, 2021

While these findings are extremely encouraging, understanding how to communicate and market to desired audiences is key for hotels. Engaging Travelers Beyond Impulse Bookings During the 2020 travel hold, social media advertising and other means of digital marketing have become even more powerful allies for hotels.

ROI 52

ROI Consumer Travel Market 52

Travel Media Group

JANUARY 3, 2024

With hotels and hotel management companies trying to grow their digital marketing efforts and reach more travelers, you will find out how Travel Media Group plans to help them achieve their hotel digital marketing strategy resolutions. Episode Transcript Our podcast is produced as an audio resource.

Digital Marketing 52

Digital Marketing Travel Events Market 52