Are Morch

OCTOBER 26, 2023

Booking.com 2024 travel predictions highlight that travel isn’t just an escape, but a catalyst for experiencing our best lives. With data from a global study involving 27,000 travelers across 33 countries, explore our top seven 2024 travel predictions, including local market insights from the UK, Italy, Germany, Spain, the US, and Latin America. We’ll (re)invent […] The post Travel Predictions 2024 appeared first on Are Morch, Digital Transformation Coach.

Travel 334

Travel Market Marketing 334

Hospitality Tech

DECEMBER 11, 2023

Showcase the upward mobility hotel jobs offer, promote employee wellness programs and professional learning opportunities, and connect with students while they’re still in school.

Hotels 130

Hotels 130

Lodging

OCTOBER 30, 2023

Commonly referred to by many as the ‘darling’ of the hotel industry in recent years, the extended-stay segment has risen to new heights on the strength of widespread growth and stellar performance outpacing all other chain scales. Demand continues to grow at unprecedented levels for the segment, which was established some 30 years ago and has upped the ante for both large brand companies and owner/operators looking for increased profitability.

Scale 338

Scale Operations Branding Hotels 338

Hospitality Net

JUNE 22, 2023

Great Wolf Resorts, North America’s largest family of indoor waterpark resorts, has selected Above Property Services (APS®) to modernize its technology across their 19 properties across the country. Great Wolf Resorts’ strategic decision to partner with APS was part of an ongoing effort to enhance capabilities and the overall guest experience.

Resorts 345

Resorts Services 345

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Hotel Business

DECEMBER 6, 2023

The removal of Los Angeles’ Homeless-In-Hotels measure from the March 2024 ballot is a victory for the City of Los Angeles and its hospitality community as it prevents hotels from becoming homeless shelters and protects hotel employees who would have become the first line of care, according to local and national hotel associations. “This solution ensures that our hotel community is thriving and able to continue providing excellent careers and economic benefits to our iconic neighborhoods t

Small Business 124

Small Business Intent Hotels Business 124

Skift Blog

DECEMBER 14, 2023

Skift Take: The rapidly booming Indian travel market is driving destinations worldwide to ramp up their marketing efforts toward the increasingly lucrative group - including those in Africa for which India is already a crucial source market.

Tourism 357

Tourism Market Marketing Travel 357

Lodging

OCTOBER 19, 2023

While today’s hotel guests largely use electronic access cards to enter assigned guestrooms, hundreds to thousands of mechanical keys are essentially used daily on hotel properties. Housekeeping staff use keys for access to guestrooms to perform job duties. Hotel security, maintenance staff, and hired contractors also use keys for access to equipment, maintenance, supply rooms, fleet vehicles, and guestroom emergencies.

Hiring 334

Hiring Hotels Management 334

Hotel News Resource

NOVEMBER 7, 2023

Set to open its doors in late 2025, the new 29-story hotel development, located at 1950 Eisenhower Blvd, will be connected directly to the Broward County Convention Center, which is currently undergoing a major expansion and renovation.

Hotels 126

Hotels 126

eHotelier

NOVEMBER 21, 2023

Here's what hotels can do to rapidly scale their total guest engagement so that management can better decide what projects have the best near-term and long-term ROI from the guests’ perspective.

ROI 124

ROI Scale Hotels Management 124

Skift Blog

DECEMBER 3, 2023

Skift Take: Alaska and Hawaiian are singing a similar tune about their combo that other airlines did before their mergers faced the full force of an anti-consolidation Justice Department.

353

353

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

Hospitality

Skift Blog

DECEMBER 31, 2023

Skift Take: South Korea has its eyes on steady earners with a $66,000 income bar for digital nomads. If it is looking to attract 20 million visitors, it might be time to spice things up a bit more with that K-Culture visa.

Tourism 347

Tourism 347

Skift Blog

JUNE 15, 2023

Skift Take: Saudi Arabia’s giga-project NEOM envisions a revolutionary future for travel — one that blends sustainability, innovation, access to nature, and luxury to redefine the way we explore the world. As its ambitious plans come to life, NEOM could become the world's first destination to establish a groundbreaking standard in immersive, eco-conscious, and transformative travel experiences.

Tourism 363

Tourism Travel 363

Skift Blog

NOVEMBER 27, 2023

Skift Take: These advertising blocks aren't necessarily long-term decisions so these brands could be back on X at some point when this controversy fades.

Branding 362

Branding Travel 362

Skift Blog

DECEMBER 18, 2023

Skift Take: A growing trend of married older women traveling solo points to a broader societal shift of lifestyle choices as travel companies adapt to this diverse demographic with tailored and safe experiences.

Travel 337

Travel Operations Tourism 337

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The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

Branding

Skift Blog

DECEMBER 20, 2023

Skift Take: In-flight internet connectivity is ready for its next phase, with Starlink going live with its satellite solution in 2023 and lining up airline contracts.

Business 347

Business Travel 347

Skift Blog

JUNE 1, 2023

Skift Take: Today's edition of Skift's daily podcast looks closer at Agoda’s competitive edge, Hostaway’s funding, and what travel leaders are saying about AI.

Travel 362

Travel 362

Skift Blog

MARCH 31, 2023

Skift Take: A cut in IPO size to almost half may be significant, but the confidential pre-filing route provides Oyo the flexibility to change primary issue size to almost $900 million. A lot of that will depend on market conditions.

Market 356

Market Marketing Travel 356

Skift Blog

APRIL 16, 2023

Skift Take: Higher airfares between European hubs and lower carbon emissions are behind a significant shift to trains, with the trend likely to continue for the rest of the year as more rail operators begin competing across borders.

Business 353

Business Travel Operations 353

Advertiser: ALHI

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!

Travel

Skift Blog

DECEMBER 1, 2023

Skift Take: Verifying listings has not been a top priority for Airbnb over the years. But trying to root out fake listings through verification measures is high on the agenda for 2024. The effort would leak into 2025 at a minimum.

Travel 334

Travel 334

Skift Blog

MAY 23, 2023

Skift Take: When you are a destination as ambitious as Saudi Arabia with an aim to attract 100 million annual visitors by 2030, you have to emphasize year-round appeal to avoid missing out on travelers.

Tourism 349

Tourism Travel 349

Skift Blog

DECEMBER 23, 2023

Skift Take: You can imagine one major security lapse putting pressure on the gutting of self-screening. On the other hand, TSA manual screening has been rife with miscues, as well.

Travel 323

Travel 323

Skift Blog

APRIL 14, 2023

Skift Take: The founder of Mews said late last year that there were more acquisitions in the pipeline. Here's the first since then, with no signs that it will be the last.

Business 347

Business Pipeline Hotels Travel 347

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Market

Skift Blog

OCTOBER 6, 2023

Skift Take: Today's edition of Skift's daily podcast examines Saudi Arabia's dry World Cup bid, short-term rentals in the EU, and VistiBritain's entertaining tourism ideas.

Tourism 335

Tourism Market Marketing 335

Skift Blog

APRIL 6, 2023

Skift Take: Recent advancements in artificial intelligence have the potential to transform sectors across the travel industry. This newsletter will keep you informed every step of the way.

Travel 347

Travel Hotels 347

Skift Blog

MAY 23, 2023

Skift Take: It's unclear if talks between the two largest U.S. operators of non-luxury hotels are earnest. But even the idea that Choice Hotels is interested in a merger speaks volumes about how the sector is becoming a scale game.

Scale 343

Scale Hotels Operations 343

Skift Blog

SEPTEMBER 6, 2023

Skift Take: On our quest to become *the* most influential force in the global business of travel, we're bringing in new top leadership for editorial. Excited to build the next phase of Skift with Sarah and Lex.

Travel 334

Travel Business 334

Advertiser: ZoomInfo

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

Scale

Skift Blog

DECEMBER 28, 2023

Skift Take: Alaska may not be the sexiest carrier in North America, but its brand management and consistent execution across various customer touch points is a masterclass.

Branding 324

Branding Management Travel 324

Skift Blog

DECEMBER 22, 2023

Skift Take: Commercial considerations doomed high-speed freight company Hyperloop One, which featured tech that attracted the interest of Elon Musk and Richard Branson. The company is dead, but the dream lives on.

Travel 322

Travel 322

Skift Blog

OCTOBER 26, 2023

Skift Take: Southwest is flying too much capacity for the current level of travel demand in the U.S. Management knows it and is under increasing pressure to slow things down and boost profits.

Travel 328

Travel Management 328

Skift Blog

MARCH 17, 2023

Skift Take: The Federal Aviation Administration has a budget to maintain, but now is not the moment to dwell on the figures as staffing and safety issues emerge.

360

360

Advertiser: ZoomInfo

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

Intent