Hospitality Net

APRIL 5, 2024

In today’s digital age, effective marketing strategies are essential for hotels to stay competitive and drive direct bookings. One of the key components of a successful digital marketing strategy is paid search advertising, which allows hotels to reach potential guests actively searching for accommodation options.

Digital Marketing 199

Digital Marketing Market Marketing Marketing Strategy 199

Hospitality Net

JULY 18, 2023

In June 2023, Stephanie Smith, Founder & Digital Matriarch at Cogwheel Marketing, the company behind Cogwheel Analytics spoke with Trevor Grant of Revenue Hub. They discuss the impact to hotels of combining multiple digital marketing datasets.

Digital Marketing 246

Digital Marketing Market Marketing Revenue 246

Social Hospitality

FEBRUARY 26, 2024

In this swiftly expanding digital domain, digital marketers stand at a crossroads, encountering new opportunities and daunting challenges. Discover the intricacies of the Metaverse and explore strategies for digital marketers to thrive in this dynamic environment in 2024 and beyond. The Metaverse: What is it?

Digital Marketing 130

Digital Marketing Market Marketing Consumer 130

Hospitality Net

FEBRUARY 24, 2024

Hotel technology specialist SHR Group is proud to announce the launch of a Digital Marketing Academy specifically designed for the esteemed Future Leaders Programme run by Co-operation Ireland.

Digital Marketing 193

Digital Marketing Operations Market Marketing 193

Social Hospitality

FEBRUARY 20, 2023

Digital marketing is one of the great equalizers of the current commercial environment. However, certain sectors must leverage digital marketing trends differently. This is particularly pertinent when it comes to marketing in regulated industries.

Digital Marketing 147

Digital Marketing Market Marketing Consumer 147

Webrezpro

MARCH 21, 2024

From OTA fees to online ads, digital marketing can eat up a chunk of the budget for independent hoteliers. But hey, good news—there’s a bunch of nifty free digital marketing tools out there for hotel marketers!

Digital Marketing 84

Digital Marketing Market Marketing OTA 84

Refine

MAY 6, 2024

It can also supercharge your hotel’s digital marketing by leveraging real-time guest data to shape your strategy. However, hotels cannot rely on their CRM’s guest profiles alone – they need to utilize that data to enhance and personalize their digital marketing campaigns.

Digital Marketing 98

Digital Marketing Revenue Market Marketing 98

Hospitality Net

JUNE 26, 2023

In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Ross McAlpine, Director, CRM at EOS Hospitality, tackle digital marketing and discuss ways hoteliers can vary their approach to attract guests.

Digital Marketing 189

Digital Marketing Market Marketing Hospitality 189

Are Morch

OCTOBER 13, 2022

The post A Digital Marketing Guide for Hotels: Optimizing Content And Websites, Increasing Engagement appeared first on Are Morch, Digital Transformation Coach. If you’re reading this, there’s probably one thing on your mind: how to increase your.

Digital Marketing 162

Digital Marketing Market Marketing Hotels 162

Guest Centric

APRIL 12, 2024

Reading Time: 5 minutes Hotel digital marketing strategies are crucial to grow direct bookings reduce dependency on intermediaries. The post 5 Hotel Digital Marketing Strategies to Boost Direct Bookings appeared first on GuestCentric. Recent studies indicate that a significant majority of travelers.

Digital Marketing 89

Digital Marketing Marketing Strategy Market Marketing 89

Hospitality Net

JUNE 22, 2023

Kalibri Labs, the hospitality industry’s leading authority on market intelligence and hotel benchmarking in the digital marketplace, has advanced its commitment to sustaining the health of the hotel ecosystem with the release of "Demystifying the Digital Market & Guide to Commercial Strategy."

Digital Marketing 243

Digital Marketing Market Marketing Hospitality 243

Social Hospitality

JUNE 9, 2022

We’re well aware of how powerful digital marketing can be. That said, the rise of digital marketing means the market has become saturated with promotional content. This is why it’s important to look for digital marketing techniques that can actually work for your business.

Digital Marketing 162

Digital Marketing Market Marketing Marketing Strategy 162

Skift Blog

MARCH 7, 2024

when it comes to regulating digital platforms such as Google. Skift Take: As with privacy concerns, the European Union is ahead of the U.S. European online travel companies aren't satisfied with Google's changes — but hotels think they go too far. Dennis Schaal Read the Complete Story On Skift

Digital Marketing 261

Digital Marketing Market Marketing Travel 261

MediaBoom

MARCH 15, 2024

A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketing strategies. However, luxury brands are rarely needed , so you should focus on making them wanted instead.

Digital Marketing 97

Digital Marketing Marketing Strategy Branding Market 97

Refine

NOVEMBER 20, 2023

Partnering with a strong digital marketing agency can propel your property to new heights. Here, you find five signs that it’s time to consider a new digital marketing partner, and how to find The post 5 Signs Hotels Need a New Digital Marketing Partner appeared first on Revfine.com.

Digital Marketing 98

Digital Marketing Market Marketing Hotels 98

gcommerce

JANUARY 8, 2024

Learn Best Practices for Your End-Of-Year Hotel Marketing It’s never too early to start preparing for Q4 2024. Learn best practices for your end-of-year hotel digital marketing here. The post Flywheel News | December 2023 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions.

Digital Marketing 104

Digital Marketing Market Marketing Hotels 104

Inn Sight

APRIL 14, 2024

Part-time contract opportunity for an experienced digital marketer. Make an impact with interesting digital projects in a positive hybrid work environment. If you love food, beverage and brands, you’ll fit right in with our team!

Digital Marketing 52

Digital Marketing Hiring Market Marketing 52

Lodging Interactive

JUNE 20, 2024

Email marketing is a powerful avenue to enhance guest relations and boost your hotel's profitability. Incorportate these tips and you can significantly improve the effectiveness of your hotel email marketing campaigns. The post Digital Marketing Tips You Need to Know appeared first on McConnell Marketing.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

Little Hotelier

MAY 31, 2023

What is hotel digital marketing? Hotel digital marketing is the practice of promoting your property to potential guests using the internet. Digital marketing is great for small hotels, as it is more accessible and affordable than traditional marketing like broadcast and print media.

Digital Marketing 98

Digital Marketing Market Marketing Marketing Strategy 98

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Do Manufacturing Companies Need Digital Marketing?

Digital Marketing 93

Digital Marketing Market Marketing B2B 93

Webrezpro

JUNE 10, 2024

WebRezPro is proud to announce that we have been recognized as a leading 2024 software brand across Gartner Digital Markets in their hotel management and vacation rental categories, with badges from Capterra, Software Advice, and GetApp. WebRezPro consistently stood […] Source

Digital Marketing 80

Digital Marketing Market Marketing Branding 80

gcommerce

JANUARY 24, 2024

Our digital marketing experts sat down to discuss what they predict will be the digital marketing trends for 2024 in the hospitality space. The post [E-Book] 2024 Hotel Digital Marketing Trends and Predictions appeared first on GCommerce Solutions. Learn more about their findings in our E-Book here.

Digital Marketing 59

Digital Marketing Market Marketing Hotels 59

Skift Blog

MARCH 6, 2024

Skift Take: Rising competition in the hotel bookings landscape is pushing the industry towards the smarter use of technology. Hotels that leverage first-party data to drive AI strategies can win the race against OTAs for guest attention and loyalty. Cendyn Read the Complete Story On Skift

Digital Marketing 274

Digital Marketing OTA Market Marketing 274

gcommerce

MAY 7, 2024

The post Flywheel News | April 2024 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions. Even with Google delaying the phase-out of third-party cookies, you should still aggressively focus on growing your hotel’s first-party data now. Learn how hotel metasearch can assist.

Digital Marketing 105

Digital Marketing Market Marketing OTA 105

MediaBoom

MARCH 28, 2023

However, healthcare organizations that are not investing in digital marketing techniques are missing out on a sizeable market. To ensure your business is getting as much visibility as it can, it can definitely be worthwhile to focus some efforts on digital healthcare marketing.

Digital Marketing 83

Digital Marketing Market Marketing Marketing Strategy 83

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. If you don’t have a strong digital presence, you risk getting left behind by your competitors.

Digital Marketing 96

Digital Marketing Construction Market Marketing 96

MediaBoom

MARCH 30, 2023

High-ticket digital marketing provides a proven formula for brands and marketing agencies looking to sell high-priced products and services while preventing brands from losing out on sales to low-cost providers. It may sound simple enough but implementing such a marketing strategy is a different story.

Digital Marketing 92

Digital Marketing ROI Market Marketing 92

Hospitality Net

JUNE 18, 2024

In response to DMA regulations, Google introduced several significant changes to hotel search result pages in January. Our recent analysis reveals several concerning trends. Organic and unpaid traffic to hotel websites and booking revenue have fallen sharply while paid traffic and revenue have surged.

Digital Marketing 246

Digital Marketing Revenue Market Marketing 246

Hotel News Resource

SEPTEMBER 8, 2023

Article - TravelBoom to Host Free Digital Marketing Workshop for Hoteliers in Daytona Beach - TravelBoom COO, Pete DiMaio, will share leisure travel learnings, insights for 2024 on Oct.

Digital Marketing 110

Digital Marketing Market Marketing Travel 110

gcommerce

MARCH 12, 2024

5 reasons to reevaluate your metasearch marketing Don’t miss the latest playbook on how to take back your direct bookings with metasearch advertising. The post Flywheel News | February 2024 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions. Catch up on the latest around Threads here.

Digital Marketing 104

Digital Marketing Market Marketing Intent 104

gcommerce

JUNE 7, 2023

FAQs for the Hotel Digital Marketer Find the answers to some of the most commonly asked questions in hotel digital marketing in this insightful blog. The post Flywheel News | May 2023 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions. Learn more here. Learn more here.

Digital Marketing 95

Digital Marketing Market Marketing Real Estate 95

MediaBoom

JUNE 5, 2024

According to the Trends Global Survey, 80% of global travelers surveyed feel it’s important to be able to book their trips entirely online , This makes digital marketing strategies for travel industry the game-changer that can elevate your visibility and directly connect you with travelers looking for their next experience.

Digital Marketing 52

Digital Marketing Market Marketing Travel 52

Hotel News Resource

APRIL 16, 2024

Article - On-demand Webinar: How to Master the Art of CRM-Driven Digital Marketing - Unlock strategies to captivate guests, drive bookings, and cultivate enduring loyalty

Digital Marketing 80

Digital Marketing Market Marketing Hotels 80

MediaBoom

APRIL 22, 2023

Digital marketing helps all types of companies reach new customers. The hard part is developing your marketing strategies for family law. Family law digital marketing is crucial in contemporary legal practice. Remember this while creating your family law digital marketing plan.

Digital Marketing 88

Digital Marketing Market Marketing Consumer 88

STAAH

JULY 8, 2024

The hospitality industry faces seasonal challenges and fluctuating market conditions, including reduced consumer spending and increased competition. Accommodation providers can navigate these by leveraging online bookings and digital marketing strategies.

Digital Marketing 52

Digital Marketing Accommodation Market Marketing 52

gcommerce

APRIL 3, 2024

The post Flywheel News | March 2024 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions. It’s meant to try and help clear up confusion on the differences in conversions seen between GA4 and Google Ads platforms. Learn more here.

Digital Marketing 103

Digital Marketing Market Marketing Hotels 103

Travelboom Marketing

FEBRUARY 16, 2024

Hiring a digital marketing agency can breathe new life into a hotel’s online presence and create a partnership that lays the groundwork for long-term success. Many digital marketing companies can assist with fundamentals, but not all firms excel at leveraging online tools, data, or content to help your brand stand out.

Digital Marketing 52

Digital Marketing Market Marketing Hiring 52