2020

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Go For The "No" Early in the Sales Process

Anthony Cole Training

In today's blog post, we discuss the technique of going for the "No" early in the sales process. It may seem counterintuitive, but countless studies have shown that humans desire what they can't have.

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The Art of Good Sales Questions

A Sales Guy

Can you see the difference between the two questions in this video? Can you see how they will elicit entirely different responses from the buyer? Can you see how based on the questions, and the answers, how one question sets the salesperson up for success and the other keeps them in the same place? Most of you know how important I believe the discovery process is.

Sales 205
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This Is Not the New Normal

Anthony Iannarino

This is NOT the new normal. NOR SHOULD WE EVER ACCEPT IT as such. When have human beings ever succumbed to their FEARS when faced with threats that, at the time, were considered “existential?” When have we ever decided to give up WITHOUT A FIGHT? When have we ever gone backward, building something less than what preceded it after a crisis?

Business 142
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65 – 2020 In Review With Dana Singer

Travel Media Group

On this year-end edition of the Suite Spot, we welcome Travel Media Group’s Vice President and General Manager, Dana Singer to the podcast. Host Ryan Embree reflects with Dana on the events of this crazy 2020 calendar year. Dana reviews some of the adjustments that Travel Media Group has made in response to the COVID-19 pandemic and its impact on the digital marketing landscape for hotels.

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How to Coach Reps on Overcoming Sales Objections with Confidence

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

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Quel programme de fidélité mettre en place dans votre hôtel ?

Experience Hotel

Mettre en place un programme de fidélité pour un hôtel peut être assez difficile : une chambre d’hôtel n’est en général pas un consommable qu’on achète tous les jours… Vous êtes nombreux à vous demander si la carte à points est un moyen efficace pour fidéliser vos clients hôteliers en direct. A moins de travailler sur une chaîne reconnue, possédant plusieurs centaines d’hôtels dans le monde, la réponse est : non.

OTA 52
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5 Tips for Budget-Savvy Hotels on Improving Guest Loyalty

Clock Software Hospitality

Guest loyalty is the most desirable achievement in the hospitality industry. While loyal guests may not make up the bulk of your visitors throughout the year, their lifetime value plays a key role in your hotel’s business growth. One of the most challenging aspects of running a hotel is determining exactly which segment is worth targeting in terms of loyalty.

More Trending

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NEW: Join me live and discover the “hidden” jobs in hospitality!

Savvy Hotelier

With much excitement, I am so glad to announce a new project! I will be hosting a series of live events and talking to professionals in different sectors of the hospitality industry and discovering the “ hidden ” jobs in the hospitality industry. Discover Hospitality series will be hosted live on WHTT’s channel on LinkedIn and Youtube. Follow their page to make sure you are notified when a new event is created and live starts!

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Is Your Hotel Ready for Christmas and NYE? Here’s a Checklist for 2020

eTourism

Christmas and New Year's Eve are right around the corner and it can be one of the busiest times of the year if you're a hotelier looking to make the most out of the end-of-year peak period.

Hotels 52
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The Hotel Guest of 2020 – Predictions Revisited

Hotel Marketer

In 2008, just before the peak of the great recession, I wrote a syndicated article titled “Back to the future: Continue Reading

Hotels 52
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What happens during a San Antonio Teeth Cleaning visit?

Your San Antonio Dentists

A professional teeth cleaning service goes above and beyond the kind of cleaning you benefit from when you brush your teeth at home. But you might not be fully aware of what to expect from a teeth cleaning visit if it’s been a long time since you had it done. When you choose Thousand Oaks teeth cleaning, you’ll receive a service that won’t let you down.

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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Leadership in Times of Change

Anthony Cole Training

As a leader, have you ever wondered why your salespeople don't adapt to and follow the new guidelines you have established? Often, managers focus their energy on defining procedures and identifying expectations during times of change. However, they fail to understand the impact and personal needs of the employees that are responsible for following these new requirements.

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The Only Thing That Matters When Cold Calling

A Sales Guy

Too many salespeople miss amazing opportunities to improve their cold calling success and conversions. They waste time trying to build engagement or be liked. The key is to establish credibility as someone who can help them as quickly as possible. Cold calling is about establishing credibility as quickly as possible. The post The Only Thing That Matters When Cold Calling appeared first on A Sales Guy.

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4 Rules for Overcoming Objections In a Downturn

Anthony Iannarino

In an economic downturn, the objections you hear are different than what you hear when the economy is humming along nicely, making it easy for most companies to grow. In good times, objections usually mask a more significant concern, meaning that the words, “Can you try me back next month?” is hiding the fear, “I don’t believe this is worth my time.” Your contacts use tried and true objections to achieve two outcomes.

Business 141
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64 – Marketing Your Hotel on Linkedin

Travel Media Group

In this episode of Suite Spot, we announce another exciting update for 2020: the addition of LinkedIn to Travel Media Group’s social media solution. Host Ryan Embree is joined by the leader of the product development team, Jason Lee to discuss this powerful B2B social platform. Jason shares what makes LinkedIn unique from other social platforms and how hoteliers can leverage LinkedIn for lead generation and potential revenue streams.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Evènement Masterclass Hôtelière

Experience Hotel

Chers hôteliers, Non, je ne vais pas vous proposer d’échanger autour du contexte actuel et des difficultés que l’on rencontre dans le secteur hôtelier. Tout a déjà été dit, il me semble. Vous avez sans doute déjà étudié la question de votre reprise d’activité et mis en place les mesures nécessaires dans vos établissements. Je vous propose plutôt de profiter de cette période creuse pour vous concentrer sur l’avenir et pour vous former sur un enjeu capital de notre secteur,

OTA 52
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Here’s Why Independent Hotels Are Investing in PMS

Clock Software Hospitality

Independent hotels have seen significant growth since online travel agencies transformed the hospitality market place. Independents, for the most part, can exclusively rely on distribution channels to build up their brand, as unlike hotel chains, most independent properties do not have a large marketing budget to build up their brand in the general public’s eye.

Upsell 52
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It’s Time to Start the Next Chapter

Spherical

I live in New York City. I’ve never considered leaving and don’t plan to. I work in the marketing of the travel industry. I’ve never considered changing course and don’t plan to. Yet, each morning I step into our new offices (we moved into a modified space at the Roger Smith Hotel on 47th and Lexington), I bear witness to the stunning convergence of the times.

Intent 52
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52 Hospitality Companies to Follow in 2021

Savvy Hotelier

This is a list of companies in various categories of the hospitality industry that I recommend you follow to stay informed. It covers hotels, OTAs, apartment rentals, airlines, travel magazines, and industry research. It is NOT the one and only full list of companies to follow, there are many more companies out there and there are plenty more local and regional companies to where you are.

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Dont Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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Hotel Website Design - 7 Things a Hotel Website Must Deliver in 2020

eTourism

A hotel website is crucial for keeping up with today's competitive online market, but as a hotelier, are you aware of the standards your website needs to meet for it to effectively advertise your hotel and generate the best results?

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Social Media Decisions That Can Help Your Guests Come Back

BCV

Another Summit, another virtual Platform, yet another discussion on the impact of the ongoing pandemic which has placed the world’s largest democracy in lockdown for the last four months. In the pre-COVID era, this summit would be happening in a hotel where participants, speakers, and panelists would have flown into a city and stayed at a city hotel for the 2-day long event helping the hotel with new guests to serve and provide an unparalleled experience.

ROI 52
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Why should I get Cosmetic Dental Procedures from Thousand Oaks Dental?

Your San Antonio Dentists

It’s no coincidence that so many people around the world are turning to cosmetic dental procedures. They can be used to correct minor issues with your teeth and smile, or they can enhance the smile you already have and love. We’re going to talk about some of the things cosmetic dental procedures can do for you and the reasons why so many people value them.

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4 Rules to Help Salespeople Maximize Initial Prospect Meetings

Anthony Cole Training

How important is it that you or your sales team close more business, more quickly at higher margins?

Closing 315
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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The Best Online Sales Training Ever

A Sales Guy

It’s here, We just dropped Gap Selling Online Sales Training and it’s going to blow your mind. It’s 5 – 8 hours of engaging, customized, choose your own journey experience. We are extremely excited about this training. It’s like nothing you’ve ever experienced. Each participants journey is there own as the training adjusts and offers different experiences based on each salespersons own experiences and engagement.

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What To Do When the World Is On Fire

Anthony Iannarino

At the time of this writing, there is a coronavirus of pandemic proportions spreading across the world. This virus is infecting many and taking the lives of some, especially the vulnerable. The stock market has been in free fall, and when it hasn’t, it’s been more volatile than ever. The airlines have had to adjust their scheduled flights to prevent losing more money as people stop traveling, a strategy that is unavailable to hotels and restaurants, who are also suffering the economic downturn a

Sales 141
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63 – Top 5 Sentiment Tags in 2020

Travel Media Group

In this special edition of the Suite Spot, our review response team at Travel Media Group analyzes and identifies the Top 5 sentiment tags of 2020. Host Ryan Embree is joined by Product Director, Patrick O’Brien to discuss COVID-19's impact on traveler reviews and each of the most popular sentiment tags. Patrick also shares some best practices on how to respond to online reviews when these tags are mentioned and ways to get creative and provide a unique hotel experience for guests during this ti

Travel 52
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Comment faire une stratégie Metasearch efficace ?

Experience Hotel

Après une discussion très enrichissante à propos des metasearch avec Quentin Lederer, spécialiste dans le domaine et COO de WIHP Hotels , j’ai décidé de vous partager ses conseils. Sujet crucial du monde de l’hôtellerie 2.0, les Metasearch doivent être connus et utilisés par tous les gérants d’établissement. Mais leur utilisation doit être pratiquée en bonne intelligence.

OTA 52
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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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6 Cost-Cutting and Environmentally-Friendly Tips for Budding Green Hotels

Clock Software Hospitality

Hoteliers are always on the lookout to amend their practices according to guest demand, and in recent years an increasing number of guest prospects are choosing to make environmentally conscious choices. Hoteliers see many benefits to going green, the two biggest ones being budget-saving on utilities, and of course the chance to label yourself as a green hotel.

Hotels 52
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Parallels in Luxury Hospitality and Performance Marketing

Spherical

Written by Lori Kresse, VP of Integrated Marketing & Client Services, Spherical Marketing luxury hotels is both an art and a science. Guests have high expectations and are attracted to thoughtfully designed and inspired hotels. While your marketing ecosystem should reflect this premium caliber of service and design, the success of your digital presence cannot be sacrificed.

Market 52
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The 6 Hospitality Podcasts for Hospitality Students

Savvy Hotelier

Podcasts became the perfect partner for my walks in April this year during the first lockdown. I was trying to find a new way to consume industry information and to distract myself in the new world that 2020 was becoming. As a hospitality student, you’ve got to stay informed with what is going on in the industry today. Because it ultimately impacts you, if not today, it will eventually when you enter the working world.

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Fast and Effective Ways for Hotels to Communicate with Their Guests

eTourism

Hotels must communicate with their guests as much as possible, as this kind of engagement builds rapport, trust and loyalty - things that are important for making your brand a trusted name.

Events 52
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Beyond The Meeting Room: Luxury Magazine Resource

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!