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“Real” revenue management can double or triple high season rates

eHotelier

Revenue management may be one of the most misunderstood elements of hotel revenue. Real revenue management is a systematic approach to profitability.

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Revenue Management: It's Not Just for Revenue Managers Anymore - By Lynn Zwibak

Hotel News Resource

How often have you seen this at your hotel: Sales managers referring to the revenue management team as ‘the sales prevention department’ because they keep turning away their leads? Front office complaining about how revenue management keeps selling low opaque rates?

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The Role of Hotel Reception Staff on Revenue Management

Refine

we were disappointed by the lack The post The Role of Hotel Reception Staff on Revenue Management appeared first on Revfine.com. The Importance of a Positive Hotel Reputation Recently, while browsing some online property reviews, one stood out. ".

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Elevating Group Sales in the Revenue Management Mix

Hospitality Tech

Without incorporating group data into sales and revenue management strategies, we can never completely accomplish total revenue management.

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Thinking Through Revenue Management to Achieve Value

Hospitality Net

Revenue management has a bad reputation in some ways because it focuses on room rates. A new hotel to some is just another place some travelers cannot afford to stay.

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Playing the Same Game: How Revenue Managers and Sales Are Joining Forces

Lodging

Sales and revenue management are two departments that seemingly should be a match made in heaven but often find themselves at odds with differing goals for success.

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Market segmentation essential for total revenue management

eHotelier

Here are recommendations to help hotels effectively implement total revenue management using market segmentation strategies to improve their overall performance and maximize their revenue and profitability.