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Transforming Events 101: Hotel Hospitality and Event Marketing

Are Morch

When executing successful hotel events, two crucial elements should always be present—excellent hotel hospitality and flawless event marketing. Let’s explore why one should never be without the other and how you can transform your event ideas into reality. Hotel Hospitality When it comes to events, location is key.

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Knowland: St. Louis Leads Meetings and Events Growth for March

Lodging

Louis, Missouri-Illinois market led the top 25 markets in March for meetings and events growth with 24.3 Overall year-over-year event volume growth for the […] The post Knowland: St. Louis Leads Meetings and Events Growth for March appeared first on LODGING Magazine. ARLINGTON, Virginia—Knowland reported that the St.

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Events driving hotel performance in Adelaide; bookings during LIV Golf at 72%

Hospitality Net

A number of large-scale events have boosted hotel performance in Adelaide, with further jumps expected for upcoming events, according to recent data from CoStar. CoStar is a leading provider of online real estate marketplaces, information and analytics in the property markets.

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Boosting Revenue During Cultural Events: A New Era for Travel Marketing? 

Skift Blog

Expedia Group recently unveiled new data highlighting how its advertising tools enhance visibility for travel partners on their sites and can augment partner revenue during popular cultural events. Expedia Group Read the Complete Story On Skift

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Cold Calling Tips and Tricks

However, there is also strong evidence which points to the contrary - 78% of decision-makers have taken an appointment or attended an event as a result of a cold call. In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. What’s the verdict?

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Knowland: Secondary Markets Surpass Top 25 in Meetings and Events Growth

Lodging

ARLINGTON, Virginia—Knowland reported meetings and events in secondary markets outpaced the traditional Top 25 markets in January. percent uptick in meetings and events for the month. Most notably, the highest growth Top 25 market, Nashville, Tennesee, was up 16.1

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Ask Skift: Do Sporting Events Boost Tourism?

Skift Blog

Skift Take: Many destinations believe hosting major sporting events can help increase tourism. We looked into several examples. Rashaad Jorden Read the Complete Story On Skift

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