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Google Display Ads — Capture the Audience Wherever They Are

MediaBoom

Around 55% of companies use Google Display Ads ( clutch.co )—for good reason. The Google Display Network (GDN) advertises brands across over 2 million websites, videos, and apps, effectively reaching around 90% of internet users worldwide based on context, location, and audiences. What are Google Display Ads?

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Reclaim lost revenue: How hotel retargeting ads capture direct bookings 

Cloudbeds

It differs from other forms of paid advertising, including: Metasearch ads: Compete with online travel agencies (OTAs) for top rankings on metasearch sites like KAYAK and Google Hotel Ads for bookings; and Keyword ads: Attract new guests via search engines. If CTR is low, test new images, messaging, and CTA wording.

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PPC Ads and Facebook

eTourism

Facebook has recently launched Sponsored Results; its own version of pay per click search ads. The new feature allows businesses to promote their brands by paying to display ads in search results alongside related Apps, Pages and Places. Advertisers who t

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Millennium Hotels and Resorts Selects Amadeus to Enhance its Digital Media Strategy

Amadeus Hospitality

May 13, 2025 – In a competitive hospitality landscape, Singapore based Millennium Hotels and Resorts , with more than 80 destinations spread across four continents, has selected Amadeus digital media solution to increase brand awareness and bookings at its properties.

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Digital Advertising – 8 Types for Your Next Ad Campaign

MediaBoom

What kinds of digital display advertising should your company focus on? The Types of Digital Advertising Now that you understand the basics of digital ads, let’s delve into the 8 types from the intro. Display Ads The first type of ad that a digital advertising agency might use is a display ad.

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The Secrets to Running a High-Performing Amazon Advertising Campaign

Social Hospitality

Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors. It’s crucial to optimize your Amazon ad campaigns to ensure they drive high performance.

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End-of-Year Marketing For Hotels And Resorts

gcommerce

Eye-Catching Display Advertising: Design visually appealing display ads that convey the festive spirit. Create dedicated landing pages for holiday-themed packages and events, and ensure your website is mobile-friendly to accommodate travelers on various devices.

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