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Sonesta Extends Master Franchise Agreement With GHL Hoteles

Lodging

This extension supports Sonesta’s strategy to deepen market penetration through both conversions and new builds. The renewed agreement covers the development and franchising of most of Sonesta’s brandsfrom economy to upscale segmentsthroughout Peru, Colombia, Ecuador, Chile, and Argentina.

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Measure your hotel’s performance with a RevPAR formula and more

Hotelogix

Market Penetration Index (MPI) Market Penetration Index as a metric compares your hotel’s occupancy rate to that of your competitors in the market and provides an encompassing view of your property’s position therein.

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Omnitrak: U.S. domestic travel enters Q4 on slow note

Hotel Business

In October, Omnitrak’s Travel Market Penetration Index edged downward to 98.7 The slowdown in October travel market penetration aligned closely with 2022 levels, pulling the numbers below the usual summer-to-fall seasonal changes in travel demand,” said Chris Kam, president/COO, Omnitrak. According to Omnitrak , U.S.

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Thoughtful Thursday: The WHATs & WHYs of Smart Pricing!

STAAH

Mobile Market Penetration : Capture the growing market of mobile bookers by offering exclusive Device-Specific Discounts. Global Reach : Attract international guests with Regional Discounts, diversifying your guest base and expanding your market reach.

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Omnitrak: U.S. household travel inches up in July

Hotel Business

households traveling domestically increased slightly in July 2023, as the Omnitrak Travel Market Penetration Index inched upwards to 123.2, While international destinations are once again on the radars of U.S. travelers, the number of U.S. slightly higher than June 2022 (121.0), and relatively even with June 2023 (123.4) index levels.

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Understanding ARI: A key metric in hotel management

Cloudbeds

The other two indicators are MPI (market penetration index) and RGI (revenue generated index). In order to make the best decisions, it’s important for hotels to measure and track all three indicators to have a full overview of their performance and market.

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Mews Acquires HS3 Hotelsoftware to Bolster German Expansion

Hotel Speak

The acquisition bolsters the presence of Mews in Germany, bringing significant market penetration of Mews in the market. The acquisition comes as more hotels adopt cloud technology, where Mews has grown its customer base by 93% as the post-pandemic digitalization in Germany gathers pace.