B2B Related Topics 
Skift Blog
APRIL 15, 2025
Skift Take: Expedia Group has long been a leader in B2B travel technology, 2025 marks a turning point as the company seeks to clarify its solutions for partners looking to streamline operations, enhance traveler experiences, and seize new opportunities in digital transformation. Expedia Group + Skift Read the Complete Story On Skift
STAAH
JULY 1, 2025
Leaking B2B Rates into B2C Channels One of the most costly but overlooked mistakes is uploading corporate or wholesale (B2B) rates into public OTA channels. How to fix it: Always segregate B2B rates from public-facing rate plans. The result?
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SiteMinder
JANUARY 8, 2025
A bed bank is a business-to-business (B2B) travel provider that connects hotels with travel distributors, such as online travel agencies (OTAs) and tour operators. What is a bed bank? Serving as intermediaries in the travel industry, bed banks enable hotels to increase occupancy without directly managing complex distribution channels.
Lure Agency
JUNE 13, 2025
In this timely session, we are breaking down how AI, […] The post [Webinar Replay] The Hospitality B2B Sales Disruption appeared first on Lure Agency.
Advertiser: ZoomInfo
This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment. You’ll get a deep dive on: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention
STAAH
JANUARY 6, 2025
Reaffirming the value of having a diversified hotel distribution strategy, the list once again features a range of both B2B and household consumer channels from OTAs to hotel websites, wholesalers and global distribution systems. Top 10 Online Channels 2024 – Thailand In Philippines Agoda, Booking.com and Hotelbeds raked at top spots.
STAAH
JULY 1, 2025
Leaking B2B Rates into B2C Channels One of the most costly but overlooked mistakes is uploading corporate or wholesale (B2B) rates into public OTA channels. How to fix it: Always segregate B2B rates from public-facing rate plans. The result?
Advertiser: ZoomInfo
Download ZoomInfo’s eBook to follow four data-driven steps to drive successful B2B demand generation, including how to: Nail down your ideal customer profile (ICP) Leverage intent data Personalize messages to your priority accounts Review, report, and iterate That’s where your data comes in.
Advertiser: ZoomInfo
It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. Get started today.
Advertiser: ZoomInfo
Key tactics for assessing the completeness, coverage, and consistency of B2B data. After reading, you’ll gain insight into the following components: How to develop a framework for analyzing a vendor’s contact and account data. Critical integrations that fit directly into your sales processes and workflows.
Advertiser: ZoomInfo
Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.
Advertiser: ZoomInfo
Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot.
Advertiser: ZoomInfo
In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization.
Advertiser: ZoomInfo
In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. Those implementing a B2B sales and marketing intelligence solution reported that they have realized 35% more leads in their pipeline and 45% higher-quality leads leading to higher revenue and growth.
Advertiser: ZoomInfo
This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.
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