Lure Agency

JULY 18, 2022

Here are some ideas, with a little help from our friend and B2B Copywriter and Marketing Strategist, Linda Melone. Because of an often-longer sales cycle, B2B organizations rely on building relationships. For example, let’s say you’re a B2B software company.

B2B 52

B2B Digital Marketing Market Marketing 52

Hotel Speak

MARCH 8, 2024

She adds that, for her, when it comes to optimizing the company’s business mix, the focus this year will be: Transient FIT – To have control over parity, drive digital marketing budget for top-performing properties and reduce distribution costs. She will also be increasing digital marketing to increase brand presence.

Revenue Management 88

Revenue Management Revenue Digital Marketing Hotels 88

Hotelier Magazine

SEPTEMBER 12, 2023

By Diego Gomila Artificial Intelligence (AI) has been steadily weaving its way through digital marketing for some time now, from analytics and measurement to chatbots. But while there’s been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 52

Digital Marketing Scale Email Marketing Market 52

MediaBoom

SEPTEMBER 21, 2023

In the contemporary business landscape, digital marketing has emerged as an indispensable component of any business strategy. Of course, with so many types of digital marketing, trying to find the right fit for your business’s needs can be challenging.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

Hotelier Magazine

JULY 11, 2023

Artificial intelligence (AI) has been steadily weaving its way through digital marketing for a while now, from analytics and measurement to chat bots. But while there has been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 40

Digital Marketing Scale Market Marketing 40

Lure Agency

AUGUST 5, 2022

It’s no secret that there are a lot of misconceptions about hospitality B2B marketing. From FOMO to skewed attribution, marketers are missing the point on how to move the needle effectively. Let’s Get Real About B2B Hospitality Marketing First things first, what is B2B hospitality marketing?

B2B 52

B2B Market Marketing Hospitality 52

Travel Media Group

JANUARY 3, 2024

With hotels and hotel management companies trying to grow their digital marketing efforts and reach more travelers, you will find out how Travel Media Group plans to help them achieve their hotel digital marketing strategy resolutions. Episode Transcript Our podcast is produced as an audio resource.

Digital Marketing 52

Digital Marketing Travel Events Market 52

MediaBoom

MARCH 29, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Let Mediaboom guide you.

Travel 92

Travel Target Marketing Digital Marketing Market 92

MediaBoom

MAY 25, 2023

B2C And B2B Content Marketing Differences B2C and B2B content marketing vary in crucial ways, and comprehending these disparities is necessary for a successful content marketing strategy. From video content creation to email marketing, there are various ways to boost your marketing campaign.

Market 52

Market Marketing Marketing Strategy Consumer 52

Lure Agency

JANUARY 24, 2023

Does Creativity Even Matter in B2B Hospitality Marketing? B2B hospitality marketing strategies that leverage creative approaches have been proven to increase customer engagement and boost sales. What Makes A Creative Marketing Strategy For B2B Hospitality Brands? ” Cookie-cutter content.

Digital Marketing 52

Digital Marketing Market Marketing B2B 52

MediaBoom

OCTOBER 5, 2023

Our email segmentation digital marketing agency has experts ready to write engaging copy for your business. If you’re in need of an email segmentation digital marketing agency , contact our experts. Job Title If you’re a B2B company , you’ll want to segment your email marketing strategy by job title.

Email Marketing 83

Email Marketing Digital Marketing Market Marketing 83

gcommerce

JUNE 20, 2023

LinkedIn Ads is a great marketing tool to utilize for B2B or B2C companies to build leads, online recognition, share content, and more. LinkedIn Ads differs from other ad platforms because it focuses on specific audience targeting relating to job titles, education, company, or company size.

Hotels 98

Hotels B2B Market Marketing 98

MediaBoom

MAY 2, 2023

Keyword research can be incredibly useful for property marketing, as it allows you to identify the search terms that potential buyers or renters are using to find properties online. You want to create a digital marketing campaign to attract potential buyers who are interested in luxury living in the heart of the city.

Real Estate 52

Real Estate Market Marketing Digital Marketing 52

Lure Agency

MAY 24, 2023

This is where the largest B2B audience is- your current and future customers! By building relationships with these stakeholders, you can increase your visibility and exposure and potentially earn valuable endorsements and coverage. HOT TIP: LinkedIn should be your number one channel.

Hotels 113

Hotels Events Sales Closing 113

MediaBoom

SEPTEMBER 5, 2023

LinkedIn retargeting ads might be ideal for B2B marketing for your insurance company. Sign up for a free consultation with one of our digital experts. Schedule Your Free Consultation Hire a digital marketing agency now Effective retargeting ads can increase your web traffic, and conversions, and shoot your ROI through the roof.

Cost Per Click 52

Cost Per Click ROI Display Ads KPI 52

Lure Agency

JUNE 14, 2023

” Cory adds, “ The B2B sales cycle is long and requires a lot of trust. ” CRM and marketing tools allow you to not only stay organized but also to help you stay connected, track activity, capture leads, and even identify potential opportunities.

Hotels 64

Hotels Services Sales B2B 64

Social Tables

DECEMBER 1, 2021

A digital marketing event, for example, shouldn’t just cater to marketing professionals. According to Bizzabo’s 2019 Event Marketing Report, 82% of all surveyed B2B marketers believe that “attendee engagement is an important KPI for event success.” Facebook event promotion that boosts engagement.

Events 88

Events Market Marketing KPI 88

MediaBoom

SEPTEMBER 11, 2023

Also, almost 53% of B2B and B2C website traffic comes from organic search. People are online frequently and are often searching for things every day. In fact, according to DemandSage, there are over 5.3 billion internet users in the world as of 2023.

Business 52

Business Consumer Real Estate Services 52

MediaBoom

NOVEMBER 14, 2023

The most difficult part of these types of ads is coming up with video content that is interesting and compelling enough to make users take notice, especially because your ad is interrupting them from something else but many B2B brands have figured out ways to make this work.

Display Ads 79

Display Ads Services Business Branding 79

STAAH

APRIL 10, 2023

Find out more here Travepic is an emerging B2B Travel Portal with a growing domestic presence. Find out more here Within Earth is a B2B Global Bed Bank that allows Worldwide travel agents to Access and Book over 800,000 hotels worldwide Instantly. We aim to bring affordable hotel booking solutions for their partners.

B2B 78

B2B OTA Services Travel 78

MediaBoom

JULY 19, 2023

Construction marketing is a must, as digital marketing resource WebFX reports that seven million people per month will use Google to search for contractors. What is marketing for construction companies? Marketing services can assist construction businesses in achieving their goals. Mediaboom is here to help.

Construction 67

Construction Marketing Strategy Market Marketing 67

BCV

APRIL 6, 2021

Engaging Travelers Beyond Impulse Bookings During the 2020 travel hold, social media advertising and other means of digital marketing have become even more powerful allies for hotels.

ROI 52

ROI Consumer Travel Cancellation 52

Cloudbeds

DECEMBER 12, 2023

More than 600 exhibitors and over 1,400 companies participate in the event, including tour operators, destination marketing companies, and tourism and activities operators. WTM Latin America is a B2B travel and tourism event in LATAM. WTM Latin America Date: April 15 – 17 Location: São Paulo, Brazil. Who should attend?

Tourism 98

Tourism Events Hotels Operations 98

MediaBoom

APRIL 20, 2023

Create Content Clusters and Hubs In digital marketing , you have content clusters and hubs. So, for example, if you’re talking about digital marketing, you don’t want to link to a site about ballet slippers. B2B Content Marketing Tips As a business owner, you must remember your audience as you create content.

Market 93

Market Marketing Digital Marketing Sales 93

Social Tables

FEBRUARY 17, 2022

If you choose to take on the platform’s marketing options yourself, make sure you stay up to date on the latest hot tips released every month by tech experts, since TikTok continually changes its offerings. . Event marketing made simple. How’s that for a strong return on your TikTok event marketing investment? .

Events 179

Events Market Marketing Business 179

Travel Media Group

MARCH 22, 2023

LinkedIn, great place for those, B2B and connecting with those associations, because the business is out there. Now, as you know, Rob, this is a digital marketing podcast at Travel Media Group, and we’re always trying to educate our hoteliers and listeners on a strong social media presence, online reputation, right?

Hospitality 96

Hospitality Services Business Travel 96

MediaBoom

MAY 18, 2023

Learn how you can maximize your business through chatbots and marketing! What is Chatbot Marketing? Chatbot Marketing is a digital marketing strategy that uses chatbots, which are computer programs designed to mimic human conversation, interact with customers, and automate customer service, sales, and support.

Market 52

Market Marketing Business Marketing Strategy 52

SiteMinder

NOVEMBER 24, 2023

GetApp is a popular digital marketplace that simplifies the process of assessing business-to-business (B2B) software and services, especially among small and medium-sized enterprises. However, they also articulate about sourcing their reviews from a variety of channels while implementing meticulous quality assurance.

Revenue 52

Revenue Revenue Management General Manager Management 52

MediaBoom

MARCH 23, 2023

Mediaboom is a marketing agency with years of experience serving industries such as luxury goods , B2B, construction, real estate, manufacturing, and many others. Whether you have an okay reputation and want it to be better or need a complete reputational overhaul, our team can help you make a more positive impact on your audience.

Branding 69

Branding Management Services Consumer 69

Little Hotelier

NOVEMBER 8, 2023

As a neutral third-party resource for B2B (business-to-business) software, FeaturedCustomers aims to help potential buyers research and validate purchasing decisions. Cons: We have not been able to fault anything about this software.

Accommodation 52

Accommodation Business Operations Management 52

MediaBoom

MARCH 29, 2023

Do you have the time and energy to develop a marketing strategy, promote products and services, cover all social media, and much more? Aviation marketing takes web development, content creation, social media promotions, and extensive digital marketing. You can read more about marketing agencies here.

Market 81

Market Marketing Digital Marketing ROI 81

Hotel Business

MARCH 26, 2024

By Eliud Custodio In the ever-evolving digital marketing landscape, one strategy stands tall, proving its efficacy time and again: email marketing.

Email Marketing 111

Email Marketing Market Marketing Business 111

MediaBoom

MARCH 21, 2023

Sign up for a free consultation with one of our digital experts. Schedule Your Free Consultation B2B Emotional Marketing What if you don’t market to consumers but to other businesses as a B2B company? You can still use marketing emotional triggers to close more deals and make the sale.

Market 52

Market Marketing Consumer B2B 52

BCV

OCTOBER 12, 2021

Given the B2B focus, Linkedin isn’t as affordable as other platforms; there’s a premium for accessing these higher-value audiences. Brooke Jarchow Digital Strategist BCV, A RateGain Company Brooke is a Digital Strategist at BCV, concentrating on the luxury travel market. Options include: Sponsored content.

Branding 52

Branding Consumer Market Marketing 52

Travel Media Group

NOVEMBER 16, 2022

We, we finally found a social channel that is B2B and where you can find a lot of your business there. A lot of these companies are on LinkedIn, they’re looking for opportunity there. There’s some cool stuff that you can do. Should be a hotelier’s dream, right?

Hospitality 52

Hospitality Market Marketing Travel 52