Hotel Business

JANUARY 23, 2023

We also hosted another panel of industry professionals as part of our Hot Topics series, and this one focused on improving your assets and increasing ROI with the right technology infrastructure. And we share it all with you. See page 8. Also, make sure to check out the 2023 Industry Outlook supplement accompanying this issue.

ROI 52

ROI Forecasting Scale Business 52

Hotel Speak

APRIL 12, 2023

The US-based hotel owner/operator Tishman has a track record for developing and managing premier large-scale hospitality assets in major markets. The team analyzes market trends and sub-market segmentation to understand the optimal room product, hotel positioning, and most efficient method to deliver maximum ROI.

Revenue Management 52

Revenue Management Revenue Real Estate Hotels 52

Amadeus Hospitality

APRIL 14, 2023

Considering inbound RFPs along a scale of complexity and booking window (Figure 1) can help hoteliers identify the appropriate response type. This connectivity will further the digital transformation from RFP to direct booking that is occurring today on hotel websites at a much larger scale.

Events 52

Events OTA Scale Business 52

Social Tables

NOVEMBER 2, 2016

That’s why planners making the case for more resources are also being tasked to prove ROI (with real data). What’s happened is that as larger organizations reach scale, they can confidently project that every dollar invested means a 2x or 3x return. There’s one group in particular we caught strutting gleefully to the ATM.

Events 115

Events ROI Scale Revenue 115

SiteMinder

AUGUST 22, 2022

Since 2014, GuestJoy has gained a strong reputation in the industry for its innovative, easy-to-use technology and for delivering high ROI for its customers. SiteMinder is unrivalled in its deep feature capabilities in hotel technology, and for its scale of connectivity in the hotel tech market.

Ancillary Revenue 52

Ancillary Revenue Upsell Hotels ROI 52

MediaBoom

JUNE 16, 2023

In particular, AI and advertising-tailored efforts have a higher ROI, better conversion rates, and less wasted advertising. Ad Spending Optimization Ads spend optimization maximizes resources to boost campaign ROI. The answer comes down to speed and scaling. Artificial intelligence maximizes advertising budgets.

Consumer 78

Consumer Market Marketing ROI 78

BCV

JUNE 14, 2022

Big brands and OTA’s with large-scale budgets try to dominate search. They should also have a KPI-based approach to metasearch and SEM that aligns with the property’s ROI targets for these channels. If someone asked a guest where they booked, they would likely say TripAdvisor or Google.

Consumer 52

Consumer ROI KPI OTA 52

MediaBoom

OCTOBER 11, 2023

Measurable ROI Return on investment (ROI) or return on ad spend (ROAS) helps paint a picture of a campaign’s performance. It allows marketers to make data-driven decisions to improve conversions and ROI. In turn, this allows companies to act swiftly and utilize this data to quickly scale. PPC delivers results within days.

Marketing Strategy 76

Marketing Strategy Digital Marketing ROI Market 76

MediaBoom

APRIL 2, 2024

Measuring Success and ROI Once your luxury real estate marketing strategy is in motion, it’s time to track the performance using available analytics. On a global scale, you can use digital marketing to reach international buyers and speed up your sales cycle. Do you have more questions?

Real Estate 52

Real Estate Market Marketing Marketing Strategy 52

Social Tables

DECEMBER 5, 2018

But the meetings and events industry is constantly changing, and maximizing merch ROI can be tricky, particularly for more inexperienced teams or smaller events. User-generated content , or UGC, has become a staple of large-scale event promotion because it generates new digital material for marketing purposes and boosts engagement.

Events 146

Events B2B Sales Revenue 146

All Things Hospitality

SEPTEMBER 12, 2022

This seems to become more common as some businesses have unique success stories after using TikTok to scale their businesses. in ads for each shirt to sell, you can build that expense into your business plan and invest more in ads knowing that you are coming up with an ROI. However, it’s not impossible.

Market 52

Market Marketing Marketing Strategy Branding 52

MediaBoom

JULY 12, 2023

With 68% of marketers claiming it gets them better ROI than Google Ads , utilizing video content marketing is a great way to attract prospects while keeping your current clients engaged. Don’t forget to include a call-to-action to seal the deal and get a decent ROI even with a tiny budget.

Real Estate 77

Real Estate Sales Business Events 77

Little Hotelier

APRIL 28, 2023

A specialised booking engine is designed to scale with your hotel and offer continuous updates and improvements to better serve the hospitality industry. By using Little Hotelier, businesses can enhance their guest experience and revenue, with potential increases of up to 46% in bookings and an ROI of 63x!

Upsell 52

Upsell Business OTA Management 52

Clock Software Hospitality

NOVEMBER 24, 2020

They can easily accommodate requests and improve loyalty and ROI with the help of just this one tool. Such tools are of great help to staff and guests alike when a large scale event needs to be planned in the hotel.

Upsell 52

Upsell Hotels Accommodation Events 52

MediaBoom

MARCH 14, 2024

Cost-Effective with Measurable ROI A major benefit of PPC advertising lies in its economic efficiency. This data-driven approach enables continuous optimization, ensuring the highest possible return on investment (ROI). Costs are incurred only when your ad is clicked, guaranteeing that your budget is allocated towards real interest.

Digital Marketing 62

Digital Marketing Services Market Marketing 62

SiteMinder

AUGUST 29, 2023

Benchmark how effective you are Are you getting the best ROI? In the quest to stay on top of what it’s costing you to acquire guests and to keep them, your data and analytics are powerful tools for generating insights into your digital ROI and helping you discover the best distribution channels for reaching your target market.

Revenue 52

Revenue Hotels OTA Operations 52

MediaBoom

DECEMBER 15, 2023

This leads to a positive brand reputation, top-tier customer loyalty, better user engagement, and increased conversion, sales, and ROI. It can improve your brand’s credibility, decrease bounce rate, boost content marketing, emphasize customer service, and keep users engaged. Good scores on these metrics indicate a good user experience.

Digital Marketing 75

Digital Marketing Market Marketing Business 75

Hotelier Magazine

OCTOBER 10, 2023

You will see a massive ROI.” Test it out on a small scale and see if you can create meaningful improvements. It’s cheaper to retain than it is to recruit,” said Jackson. There’s no magic pool of people to recruit from, so it’s important to focus on retention efforts. How do you upskill? How do you create the skills that you need?

Hospitality 59

Hospitality Consumer Motels Revenue 59

Social Tables

JUNE 29, 2023

Provide an event report to the benefiting organization detailing attendance, ticket sales, marketing channel performance, event ROI, audience reach, and additional information they can use to improve future fundraisers. Depending on the size and scale of your event, it can take anywhere from 2-6 months to plan successful nonprofit events.

Events 78

Events Hiring Market Marketing 78

MediaBoom

MAY 2, 2023

So it’s important to keep the mobile experience in mind and make sure everything is scaled correctly and runs smoothly on mobile. However, in most cases, most people struggle to get enough of engagement for it to be a good ROI. Depending on how active your audience is, Facebook Ads can be a great ROI.

Real Estate 52

Real Estate Market Marketing Digital Marketing 52

Little Hotelier

MAY 18, 2023

Does the font scale properly? By using Little Hotelier, businesses can enhance their guest experience and revenue, with potential increases of up to 46% in bookings and an ROI of 63x! Your site should be lean, fast, and easy to use, whether someone is typing on a keyboard or tapping with a finger. Don’t worry, we’ll wait.

Hotel Sales 59

Hotel Sales Sales OTA Hotels 59

Lure Agency

OCTOBER 5, 2022

Relationship building in marketing will fuel those positive reviews, and therefore down the funnel ROI.” The scale of unhappy guests will outbalance any other marketing efforts you employ.” ” Your prospect is looking at everything being said about you before making a decision.

Consumer 52

Consumer Market Marketing Digital Marketing 52

Lure Agency

MARCH 7, 2023

RELATED: How Creating Content Builds Relationships and ROI in the Hospitality Industry Why is Relationship Marketing Important for Hotel Sales Pros? CRMs allow you to store customer data in one place, manage relationships at scale, and capture insights into your customers that will help inform your marketing strategy.

Market 52

Market Marketing Marketing Strategy Sales 52

MediaBoom

NOVEMBER 14, 2023

No matter your business’s scale or type, if you’re contemplating integrating digital marketing strategies into your B2B sales development, this guide serves as a practical starting point. More traffic means more leads, which will eventually translate into increased ROIs.

B2B 79

B2B Business Marketing Strategy Sales 79

Hotel Business

MARCH 21, 2023

Its rapid growth is a testament to the power that comes with the scale and resources of the world’s largest hotel franchising company and what can happen when brands take the time to truly engage and understand the needs of the development community.” As developers, it’s everything we’re looking for.”

Pipeline 59

Pipeline Construction ROI Hotels 59

Hotelier Magazine

JULY 27, 2023

Adding MasterBUILT— one of Canada’s premier hotel-development companies — to that growing list speaks to the quality of the ECHO prototype and its highly efficient, ROI-driven design, which offers among the most rentable square footage in the industry.” “The The post Wyndham Signs 60 New ECHO Suites Hotels across Canada, U.S.

Pipeline 52

Pipeline Construction ROI Hotels 52

Hotel Business

NOVEMBER 15, 2022

Hotels can deliver better service with a fully mobile platform, robust automation, mobile guest check-in and automated upsells that drive ROI. Channel manager: By optimizing all hotels’ booking channels, the channel manager enables hotels to scale their business globally. Stayntouch 2.0 The post Stayntouch 2.0

Scale 52

Scale Upsell ROI Management 52

Boutique Hotel News

JANUARY 27, 2023

The scale of the hospitality infrastructure developed for the tournament is pretty staggering – new properties included those under brands such as St. It can apply to future new-build projects as well as conversions, helping to mitigate commercial risk and increase ROI.

Real Estate 52

Real Estate Hospitality Accommodation Consumer 52

BCV

AUGUST 19, 2020

Independent/mid-scale hotels can’t compromise on social media In a poll conducted by BCV a travel technology company suggested that over 25% of them would invest close to 50% of their marketing budgets in social media this year. How do you convince guests to come back with Social Media?

ROI 52

ROI Digital Marketing Market Marketing 52

MediaBoom

MARCH 15, 2024

Positive Customer Testimonials Think of it as word-of-mouth marketing on a grand scale. According to a McKinsey & Company , companies that leverage customer data effectively experience a 10-20% increase in marketing ROI. This data-driven personalization fosters deeper customer connections and ultimately drives conversions.

Digital Marketing 86

Digital Marketing Marketing Strategy Branding Market 86

Travel Media Group

MAY 1, 2024

And you don’t see it at scale in other brands. Bonnie Campagnuolo : So, first and foremost, the technology that happens across all of our Hilton brands, most of it powered by our Hilton Honors app is amazing. So digital key, being able to choose your room, being able to confirm to know that your rooms are connected.

Hospitality 52

Hospitality Branding Market Marketing 52

Little Hotelier

JUNE 5, 2023

Guests looking for luxury look for hotels on the higher end of the ranking scale, whereas guests with a strict might may go for lower-end hotels. Boost revenue and ROI : Drive revenue growth and achieve an impressive ROI of 63x by leveraging Little Hotelier’s advanced features.

Hotels 59

Hotels Accommodation Services OTA 59

eZee Absolute

DECEMBER 27, 2022

Start small and scale up. In addition to these elements, do consider the long-term benefits and potential ROI of automation. Start small and scale up. When implementing automation, it’s often best to start small and gradually scale up. Artificial intelligence (AI) and machine learning. Consider the guest experience.

Hotels 59

Hotels Scale Management Hospitality 59

Social Tables

OCTOBER 13, 2016

With budgets for meetings and events continuing to shrink, so does the propensity to measure their effectiveness and ROI. With ROI becoming more of an important metric to measure, planners are moving towards making their meetings and events more effective through the levers of design and neuroscience. Neuroscience, specifically.)

Events 99

Events ROI Market Marketing 99

Social Tables

NOVEMBER 16, 2016

Are they shouting: “How hungry are you on a scale of 1-10?” There’s no way of getting around it: data is everything when it comes to proving ROI. Make sure that what you’re asking for is clear, to the point, and that you’re making the single most important request. Picture hot dog vendors at a baseball game. Get your hot dogs here!

Events 122

Events ROI Management Market 122

MediaBoom

AUGUST 18, 2023

To get a good return on investment (ROI), you need to define your campaign goals. Contact us today to scale your business! We can take care of your website development and design as we did for Millennium Tower San Francisco , setting a new standard of what luxury residence and experience should look like.

Display Ads 52

Display Ads Cost Per Click Intent Branding 52

Little Hotelier

MAY 11, 2023

Instead, invest in software that does everything you need it to do in one place – and can scale at the same rate as your ambitions. By using Little Hotelier, businesses can enhance their guest experience and revenue, with potential increases of up to 46% in bookings and an ROI of 63x ! Easy listing management.

Management 59

Management Revenue Revenue Management OTA 59