Skift Blog

JANUARY 24, 2024

The tourism board still has $85 million to work with. Skift Take: Visit Orlando is lucky the county commissioners stopped their budget cuts at $15 million. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing 272

Skift Blog

FEBRUARY 27, 2024

Skift Take: In the final Skift Travel Spotlight dispatch from World Travel Market in London, Skift speaks with Niall Gibbons, NEOM's Head of Tourism, about what’s on the horizon for travel and tourism in Saudi Arabia. Saudi Tourism Authority Read the Complete Story On Skift

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Tourism Travel Market Marketing 304

Skift Blog

FEBRUARY 13, 2024

In the first episode of a new limited-series podcast, Skift speaks with Saudi Tourism Authority’s Hazim Al-Hazmi about the marketing strategy helping make this happen. Saudi Tourism Authority Read the Complete Story On Skift Skift Take: Saudi Arabia wants to welcome 150 million visitors by 2030.

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Tourism Marketing Strategy Market Marketing 278

Hospitality Net

APRIL 23, 2024

Participants discussed the creation and implementation of public policies for promotion through audiovisual content, raising awareness among tourists about environmental and cultural protection through on-screen content, as well as the broader relationship between tourism, culture and creative industries.

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Hospitality Net

SEPTEMBER 13, 2023

September marks the end of the high summer tourism season in most of the Northern Hemisphere. This was also the year that many companies got involved in politics and found themselves with negative marketing results. The end of summer is also a good time to review your marketing efforts and ask yourself questions such as:

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Skift Blog

MAY 15, 2023

Skift Take: Tourism boards are always trying to keep up with how visitors are finding and interacting their content. The Google Analytics update should make this easier. Hopefully, they can actually capitalize on the new information. Dawit Habtemariam Read the Complete Story On Skift

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Skift Blog

NOVEMBER 16, 2023

and is the envy of destination marketers. Skift Take: Visit Orlando has one of the largest budgets in the U.S. All eyes are on what happens next. Dawit Habtemariam Read the Complete Story On Skift

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Market Marketing Tourism 286

Hospitality Net

FEBRUARY 22, 2024

This article examines Florence’s tourism industry resilience amidst crises, including the COVID-19 pandemic, analyzing key performance indicators such as airport statistics, hotel supply, and operating performance.

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Market Marketing Tourism Revenue 246

Skift Blog

APRIL 6, 2023

tourism agencies will have to massively increase their investment in Google and Meta companies after losing access to an audience of millions of people around the world. Skift Take: In the event of a national TikTok ban, U.S. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing Events 317

Skift Blog

APRIL 20, 2023

If it can fund itself and promote tourism without the city's dollars, other destinations could potentially follow its example. Skift Take: All eyes will be on Sedona, Arizona. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing Travel 269

Skift Blog

OCTOBER 27, 2023

Skift Take: Destination DC now has a bigger marketing budget to help lift its tourism numbers. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing 312

Skift Blog

OCTOBER 9, 2023

Skift Take: The State Department's passport processing sluggishness amid the American international tourism boom is an opportunity for Puerto Rico's destination marketing organization. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing 317

Skift Blog

APRIL 12, 2024

Wisconsin believes that hosting Top Chef will translate into highlight the state's culinary offerings and boost tourism to the state. Skift Take: Forget stereotypes about cheese and beer. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing 287

Skift Blog

SEPTEMBER 25, 2023

Skift Take: Destinations are betting big on India’s travel market. With a growing economy, young population, and rising middle class, the country is positioned to become one of the most lucrative outbound tourism markets in the world. Amrita Ghosh Read the Complete Story On Skift

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Hotel Management

SEPTEMBER 7, 2023

Tourism leaders in New Zealand have raised concerns about the future of the industry due to a proposed NZ$15 million reduction in government funding to promote New Zealand as a visitor destination. Doolan pointed to a 42% increase in Tourism Australia funding between 2014 (AU$130 million) and 2024 (AU$184.5 over 10 years,” said Doolan.

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Skift Blog

APRIL 1, 2024

Skift Take: Saudi Arabia witnessed a 50% increase in Indian visitors in 2023. Now, it is ramping up its efforts to meet its ambitious target of 7.5 million Indian visitors over the next seven years. Bulbul Dhawan Read the Complete Story On Skift

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Tourism Market Marketing Travel 300

Skift Blog

JANUARY 25, 2024

tourism's big spend, Qantas' in-flight dud, and Orlando's small marketing retreat. Skift Take: Today's podcast looks at L.A. Rashaad Jorden Read the Complete Story On Skift

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Tourism Market Marketing 177

Skift Blog

SEPTEMBER 21, 2023

tourism executives came back from their trips optimistic about the Chinese tourism market's recovery despite long visa wait times and the slow return of air connectivity. Skift Take: U.S. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing 286

Hospitality Net

MARCH 20, 2024

In recent years, the landscape of tourism has undergone a flavorful transformation, with culinary tourism emerging as a prominent trend in the hospitality industry. This shift in travel preferences has presented a golden opportunity for hotels and restaurants to tap into the burgeoning market of food-loving travelers.

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Tourism Hospitality Travel Market 188

Hospitality Net

JANUARY 19, 2024

According to the first UNWTO World Tourism Barometer of the year, international tourism ended 2023 at 88% of pre-pandemic levels, with an estimated 1.3 billion international arrivals.

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Skift Blog

AUGUST 17, 2023

domestic tourism businesses want to hold on to the post-pandemic gains with Americans, they better upgrade their marketing strategies and experience offerings. Skift Take: If U.S. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Marketing Strategy Business Market 246

Skift Blog

MARCH 27, 2023

Skift Take: Tourism marketing slogans should stick to their domain when they try to spur locals to civic pride and action: focusing on what makes the destination so great to attract locals and visitors in the first place. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing 321

Skift Blog

JUNE 28, 2023

Skift Take: Today's edition of Skift's daily podcast looks closer at tourism marketing in top U.S. cities, Amazon's AI customer service tools, and Booking.com's new AI trip planner. Rashaad Jorden Read the Complete Story On Skift

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Tourism Services Market Marketing 231

Skift Blog

FEBRUARY 5, 2024

Skift Take: India’s Union Budget had it all for tourism — the good (domestic tourism boost), the bad (no clarity on travel tax, 60% cut in regional connectivity scheme allocation) and the ugly (a 97% slash in overseas promotion). Peden Doma Bhutia Read the Complete Story On Skift

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Tourism Market Marketing Travel 317

Skift Blog

MARCH 20, 2024

Skift Take: The hotel chain's 150th property in India will be at Katra, close to Hindu pilgrimage site Vaishnodevi temple. Srividya Kalyanaraman Read the Complete Story On Skift

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Tourism Market Marketing Closing 286

Hotel Management

AUGUST 10, 2023

China has lifted restrictions on group tours to Australia marking a major step forward in the recovery of Australia’s most valuable inbound traveller market. Accommodation Australia (AA) welcomed the move saying it is one of the most critical components of the tourism industry’s recovery.

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Tourism Accommodation Travel Market 246

Skift Blog

MAY 26, 2023

Tourism boards will have ditch to TikTok, which will reduce the platform's influence in destination marketing in the U.S. Skift Take: If Montana's state-wide ban goes into effect, legislators in other states may replicate it. Dawit Habtemariam Read the Complete Story On Skift

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Tourism Market Marketing 269

Skift Blog

APRIL 7, 2023

Skift Take: Today’s edition of Skift’s daily podcast looks at TikTok marketing challenges, sustainability and inflation colliding, and a Swiss hotel’s inclusive hiring. Rashaad Jorden Read the Complete Story On Skift

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Market Marketing Tourism Hiring 246

Skift Blog

APRIL 27, 2023

Skift Take: Sometimes it takes a negative reaction or backlash to remind tourism marketers to refocus their efforts on highlighting the local community. Peden Doma Bhutia Read the Complete Story On Skift

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Tourism Market Marketing 246

Hotel Management

APRIL 6, 2023

The Australian Hotels Association WA CEO Bradley Woods praised the result and pointed to significant opportunities for growth ahead with airline capacity improving and traditional destination markets recovering. The post WA reports record $14 billion tourism spend in 2022 appeared first on Hotel Management.

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Hospitality Net

AUGUST 18, 2023

Since 2020, the Louisville hotel market has seen an increase in leisure travel associated with bourbon tourism, its nearby universities, and the Kentucky Derby. It is because of these large demand generators that the market has been able to recover most of its occupancy-based COVID-19 losses.

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Hotel Marketing Market Marketing Occupancy 246

Hospitality Net

MAY 2, 2023

IHG® Hotels & Resorts, one of the world’s leading hotel companies with more than 6,000 hotels, across 18 distinct brands, has signed a Memorandum of Understanding (MOU) with the Saudi Tourism Authority (STA) at the Arabian Travel Market 2023.

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Skift Blog

DECEMBER 14, 2023

Skift Take: The rapidly booming Indian travel market is driving destinations worldwide to ramp up their marketing efforts toward the increasingly lucrative group - including those in Africa for which India is already a crucial source market. Rashaad Jorden Read the Complete Story On Skift

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Tourism Market Marketing Travel 358

Skift Blog

JUNE 29, 2023

Skift Take: In the face of escalating tourism competition across Southeast Asia, Philippines is diving headfirst into the notion that love is what makes the world go around. The archipelago is wholeheartedly capitalizing on this powerful sentiment to propel its tourism sector to new heights.

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Tourism Travel Market Marketing 269

Skift Blog

MARCH 24, 2023

With China still frozen out, San Francisco's tourism marketers want to push this type of business even further in the coming years. Skift Take: Small corporate events held outside the sprawling Moscone Center exhibition complex thrived last year. Matthew Parsons Read the Complete Story On Skift

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Events Tourism Business Market 269

Hotel Management

FEBRUARY 12, 2024

Crystalbrook Collection is set to expand into the South Australia market following the signing of a AU$130 million new-build hotel in Adelaide’s CBD with local property developer, Samaras Group. By 2025, international tourism levels are predicted to recover post the pandemic making it the perfect time to launch a new hotel.

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Market Marketing Tourism Hotels 278

Skift Blog

APRIL 10, 2024

This shift will have important implications for how businesses approach their marketing strategies and the kind of products on offer. Skift Take: The evolving demographics of Chinese outbound travel shows a jump in younger female travelers. Peden Doma Bhutia Read the Complete Story On Skift

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Travel Tourism Marketing Strategy Business 294