SiteMinder

FEBRUARY 28, 2023

This article will take you through the state of play, the opportunity for your business, and the actions you need to take to capitalise on the return of the world’s largest tourism segment. China’s largest OTA, Trip.com, discovered the most popular destinations so far are Singapore, South Korea, Hong Kong, Japan and Thailand.

Tourism 105

Tourism Travel Accommodation OTA 105

MediaBoom

MARCH 14, 2024

Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. A r obust local SEO strategy helps travelers find your hotel when they’re searching for accommodations in your vicinity, making it a critical component of your digital marketing efforts. Let Mediaboom guide you.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

STAAH

JANUARY 7, 2024

With their huge reach in the Indian subcontinent and beyond, these online booking channels are well placed to capture their share of the burgeoning Indian travel and tourism market,” says Shoaib Ali, National Sales Head – STAAH. TravelGuru jumped up two spots to number four while Expedia came down one spot to number five.

OTA 83

OTA Accommodation Travel Hotels 83

Cloudbeds

DECEMBER 12, 2023

Whether you’re in marketing, sales, or operations, it’s imperative to continuously learn about best practices for operating more efficiently and meeting new guest demands. Contact industry leaders to learn everything from marketing strategies to finance and new technologies available. Who should attend? Who should attend?

Tourism 98

Tourism Events Hotels Operations 98

Experience Hotel

JUNE 8, 2015

Les OTA sont un “mal” qu’il faut simplement savoir gérer. Le problème des OTA ne trouve pas sa source dans ce phénomène, il se produit bien plus tard sur la chaîne. Ne rachetez pas deux fois les mêmes clients Vous perdez de l’argent lorsque vos clients deviennent des habitués mais réservent toujours via les OTA.

OTA 52

OTA Market Marketing Tourism 52

STAAH

DECEMBER 6, 2022

It has been an interesting year, where the markets are back in action, Clearly, the tourism and hospitality industry got to see some positive growth. OTAs may be a major booking source, but the share of direct bookings is on the rise. Hotel Marketing | 11 Tips to kickstart your social media strategy in 2022.

Hospitality 97

Hospitality OTA Travel Market 97

SiteMinder

FEBRUARY 25, 2024

Hospitality is forever changing, in response to new technologies, market trends, customer tastes and more. In other news: By 2030, China will be the largest outbound tourism group with 126 million trips. Google says “ …not now, not ever ” will it become an OTA (Online Travel Agent). billion at a CAGR of 4.5%.

Hospitality 52

Hospitality Cancellation OTA Tourism 52

Hotel Business

FEBRUARY 22, 2023

Domestic booking channels captured a lower proportion of bookings overall, however, there was a clear balance between traditional and niche booking channels across markets. Travelers showed a continued openness to book directly with hotels in 2022, despite OTAs regaining ground.

Travel 102

Travel Average Length of Stay Average Daily Rate Global Distribution System 102

SiteMinder

OCTOBER 15, 2023

Travellers are now predominantly booking their accommodation online, making it more crucial for hotels to focus on capturing bookings via their own website, OTAs, metasearch, and other online channels. Other popular channels with travellers include: TripAdvisor – Aggregates reviews for hotels, restaurants and tourism activities.

Global Distribution System 59

Global Distribution System OTA Revenue Hotels 59

Hotel Management

MAY 10, 2023

ANZ’s Tim Addison countered by observing that “non-banks are seen as semi-complementary to the market.” billion flowing into the state through a resurgence of interstate and international visitors, “We’ve seen the highest ever 12-month tourism spend,” she said, “This reinforces that SA really knows how to put on an event.”

Tourism 130

Tourism Hotels Real Estate Construction 130

eZee Absolute

FEBRUARY 27, 2024

Pilgrimage tourism is a significant aspect of India’s tourism sector. With pilgrims flocking to the region year-round, hotels must navigate a bustling market to attract guests. Hotel Katra Residency, amidst this busy landscape, faced a dual challenge: maximising online visibility and standing out in a crowded market.

Overbooking 52

Overbooking Global Distribution System Hotels Management 52

STAAH

AUGUST 22, 2023

Adjust your marketing A detailed marketing strategy for low occupancy is important – the more granular you get, the better. Breaking them down into groups based on their needs or characteristics will help you to create segments which you can target with relevant marketing content and emails.

Occupancy 77

Occupancy Forecasting OTA Revenue 77

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. Alternate operations in hospitality often rely on the success of the travel and tourism sector.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

SEPTEMBER 6, 2023

Seasonal hotel promotions Most destinations experience a low season, where tourism is not as active as other parts of the year. Themed hotel promotions There should be plenty of opportunity to offer specific promotions around certain activities or the typical market that you attract.

Hotels 105

Hotels Events Upsell Occupancy 105

Social Tables

JANUARY 14, 2022

2021 also brought about many exciting developments in hospitality technology, digital marketing, hotel services, and changes in travel trends. Exchanges focus around meeting face-to-face with a wide array of vendors, buyers, and mountain tourism suppliers from around the world. Exchanges will be held at the Dobson Ice Arena.

Hospitality 158

Hospitality Events Tourism Business 158

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. Alternate operations in hospitality often rely on the success of the travel and tourism sector.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

JANUARY 29, 2023

It will bring together OTAs, management companies, hoteliers, and solution providers across three packed days. WTM London Where: London, UK When: 6-8 November A massive, world-leading travel event awaits you at World Travel Market. With four decades of history, the event now facilitates £2.8 Check your inbox, we've sent you an email.

Events 111

Events Hotels Tourism Travel 111

Cloudbeds

APRIL 30, 2024

Room price optimization is a catch-all term for the process of adjusting your prices in real-time based on various factors such as market demand and supply, competitor pricing, historical data, customer behavior, and market trends. A pricing optimization tool operates by analyzing the data inputs it receives.

Revenue Management 52

Revenue Management Revenue Occupancy Hotels 52

Hotel Business

DECEMBER 12, 2022

The data covers key hotel performance indicators such as occupancy, RevPAR, booking lead time, length of stay, international and domestic travel, direct and OTA bookings, as well as upsell performance to forecast trends shaping the hotel industry in 2023. Domestic tourism is still going strong.

Occupancy 115

Occupancy Ancillary Revenue Upsell Revenue 115

SiteMinder

NOVEMBER 30, 2023

Travel statistics refer to data and information related to various aspects of the travel industry, such as travel trends, traveller behaviour, tourism spending, accommodation metrics, and more. Family travel makes up 30% of global outbound tourism trips. The US tourism sector is worth almost $8 billion.

Travel 52

Travel Accommodation Tourism Hotels 52

Inn Quest

MARCH 23, 2023

million Chinese tourists entered Australia each year before the pandemic (Statista). In this article, we’ll take a look at some key statistics about the market in general, and the situation regarding our recovery from the pandemic. According to Tourism Australia, there were 2.2 billion and is expected to grow by 13.3%

Forecasting 52

Forecasting Tourism Average Daily Rate Hotels 52

STAAH

JULY 25, 2023

Email the STAAH team at marketing@staah.com. What’s your strategy for this segment? Is it for you? Is it for you? Do you have questions about how to manage extended stays and make them lucrative?

Travel 74

Travel OTA Accommodation Tourism 74

Boutique Hotel News

OCTOBER 28, 2022

While not without controversy, Qatar’s hosting of the 2022 FIFA World Cup is a significant milestone on its journey to becoming a premier league tourism destination. Berthold Trenkel, COO of Qatar Tourism, says: “2022 has been an extraordinary year in Qatar with so many major new hotel and tourism openings. per cent), UK (8.47

Tourism 52

Tourism Accommodation Events OTA 52

SiteMinder

FEBRUARY 13, 2023

Domestic booking channels captured a lower proportion of bookings overall, however there was a clear balance between traditional and niche booking channels across markets. Travellers showed a continued openness to book directly with hotels in 2022, despite OTAs regaining ground.

Average Length of Stay 52

Average Length of Stay Average Daily Rate Travel Global Distribution System 52

Hotel Speak

JULY 28, 2023

Email the STAAH team at marketing@staah.com. What’s your strategy for this segment? Is it for you? Is it for you? Do you have questions about how to manage extended stays and make them lucrative? This post originally appeared on the STAAH website and is reproduced with their permission. appeared first on Hotel Speak.

Travel 74

Travel OTA Accommodation Tourism 74

Little Hotelier

FEBRUARY 28, 2023

Over 30 awards have been awarded for every aspect of their guest experience, including green tourism efforts. Little Hotelier is the first and the perfect solution Cedar Manor was happily using Little Hotelier for 10 years, however, due to a mini-rebrand they recruited a marketing company to take care of their positioning.

OTA 92

OTA Tourism Services Management 92

Travelboom Marketing

MARCH 21, 2024

Unfortunately, there is not a one-size-fits-all approach to marketing for hotels, and the days of dumping dollars into a single channel are long gone. Marketers must meet travelers where they shop—and in today’s digitally-dependent landscape, this means everywhere. Check out the top benefits of CPC marketing for hotels.

Market 97

Market Marketing Cost Per Click Email Marketing 97

Q4Launch

FEBRUARY 8, 2022

The COVID-19 pandemic turned the travel and tourism industry upside down in the United States. Are you ready to start fresh with your marketing this year? This way, travelers save on hidden, third-party fees often associated with online travel agencies (OTAs). That means you need to market your lodging to business travelers.

Travel 52

Travel Cancellation Market Marketing 52

Little Hotelier

FEBRUARY 28, 2024

A website serves as the hub of that presence: the thing that your booking channels , business directory listings, social profiles, ads and marketing efforts link back to. In-depth knowledge of the hospitality industry and local tourism market. Deep and diverse experience in international hotel markets.

Hotels 52

Hotels Accommodation Revenue Business 52

Xotels

JULY 5, 2022

Continuously Changing Consumer Demands and Markets. Missing the Marketing Boat. Marketing Funnel. Market Research. Summer 2022 has seen tourism soar once more, as wanderlust returns to holidaymakers and travellers eager to make up for lost time during the pandemic-induced periods of lockdown and travel restrictions.

Hotels 52

Hotels Hiring Business Market 52

SiteMinder

SEPTEMBER 12, 2023

Travel wholesalers are B2B companies that purchase hotel room inventory in bulk at a discounted rate and sell it to OTAs, travel agents, tour operators, airlines, and other travel or accommodation sellers. Some are even limited to specific property types or markets. What are travel wholesalers? Let’s take a closer look.

Travel 52

Travel Hotels B2B OTA 52

Hotel Speak

FEBRUARY 22, 2023

With international travel heating back up, and the prospect of returning Chinese tourism, 2023 promises to be the most successful year for travel since the start of the COVID-19 pandemic.

Management 52

Management Overbooking Hotels OTA 52

Skift Blog

MARCH 29, 2024

Skift Take: The leaders of MakeMyTrip and Yatra Online advocate for a keep-your-head-down approach: understanding India's latest travelers, focusing on customer retention, and embracing the digital landscape without being bogged down by competitors. Elizabeth Casolo Read the Complete Story On Skift

Travel 286

Travel OTA Tourism Market 286

SiteMinder

SEPTEMBER 7, 2023

Research from Bjorn Hanson, a clinical professor at New York University’s School of Professional Studies Tisch Center for Hospitality and Tourism, revealed that hotels in the US have been collecting record amounts of fees, with the upward trend showing no signs of slowing down. Stay away!”.

Revenue 105

Revenue Hotels Services Cancellation 105

Cloudbeds

MARCH 15, 2023

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions.

OTA 98

OTA Revenue Hotels Travel 98

Boutique Hotel News

JANUARY 27, 2023

Z is for zero carbon Probably the biggest issue facing the real estate sector – and by extension travel and tourism – is reaching net zero carbon, both in construction and operationally. Governments have set targets, and consumer behaviour is changing, albeit slowly and hampered by the cost of living crisis.

Real Estate 52

Real Estate Hospitality Accommodation Consumer 52