Cloudbeds

JANUARY 17, 2024

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

eZee Absolute

AUGUST 31, 2023

In a world where travellers are increasingly seeking authentic experiences, food tourism is becoming a major driving force in the hospitality industry. So, as the purpose of travel has evolved beyond reaching places, the impact of food tourism has become a significant factor in shaping how hotels cater to their guests.

Tourism 52

Tourism Hotels Travel Dining 52

Hotel Management

FEBRUARY 8, 2024

Langham names regional marketing lead Langham Hospitality Group has appointed The Langham Melbourne’s longstanding marketing lead André Jacques as Regional Director of Marketing, Pacific. We are confident that under his guidance, our hotels will continue to flourish and deliver exceptional experiences to our guests.”

General Manager 263

General Manager Resorts Management Market 263

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Secure your exclusive, free consultation with our luxury marketing experts today. Let Mediaboom guide you.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

MediaBoom

MARCH 9, 2023

Destination marketing is a must for travel and hospitality businesses looking to market services toward specific locales. What kinds of strategies should a travel and hospitality company use in its campaigns? What Is Destination Marketing? Destination marketing strives to inspire customers to travel to specific locales.

Market 59

Market Marketing Tourism Marketing Strategy 59

MediaBoom

MARCH 9, 2023

There is no question – tourism is big business. Global tourism accounted for over $602 billion in revenue in 2021 (pre-COVID tourism stood at $1.4 While the tourism umbrella encompasses a wide range of consumers, there exists at the top a robust luxury travel demographic. Luxury Travel Marketing − What is it?

Market 52

Market Marketing Travel Marketing Strategy 52

Travelboom Marketing

APRIL 14, 2023

April 14, 2023 — TravelBoom, the premier data-driven digital marketing agency for hotels, resorts, and vacation rental companies, is excited to announce Pete DiMaio will speak at the Rent Responsibly RR Summit on Tuesday, April 18, at 3:45 p.m. Myrtle Beach, S.C.,

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

MediaBoom

JUNE 5, 2023

The travel and tourism sector is currently undergoing significant expansion, with companies fiercely vying for customer attention. To thrive in this highly competitive environment, it is vital to set your brand apart through the implementation of impactful travel content marketing. In fact, in 2022, this industry made an astounding 7.6%

Market 80

Market Marketing Travel Email Marketing 80

Amadeus Hospitality

DECEMBER 5, 2023

The picturesque winter resort town of Bariloche, Argentina is basing its strategic plans on air data provided by Amadeus Market Intelligence. “We We now have clarity of market conditions and how we can grow our position in the travel ecosystem,” says Martina Gelardi, Strategic and Sustainable Tourism Planning, EMPROTUR Bariloche.

Tourism 52

Tourism Business Average Daily Rate Travel 52

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

STAAH

DECEMBER 18, 2023

Clearly, the tourism and hospitality industry saw some positive growth. Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. These top Hospitality Trends can help you prepare for your hotel marketing strategy.

Hospitality 86

Hospitality Occupancy Target Marketing Marketing Strategy 86

Tambourine

OCTOBER 24, 2023

Tambourine, the Fort Lauderdale-headquartered digital marketing technology company serving hotels, resorts, and tourism destinations worldwide, is celebrating thirteen Travel Weekly Magellan Award wins with its clients.

Travel 45

Travel Digital Marketing Marketing Strategy Tourism 45

Inn Quest

JUNE 7, 2023

Hotels have a tremendous opportunity to tap into this growing market by implementing effective marketing strategies. In this blog post, we will explore key strategies that hotels can employ to attract digital nomads and position themselves as the ideal choice for this increasingly influential demographic.

Hotel Marketing 55

Hotel Marketing Market Marketing Accommodation 55

Hotelier Magazine

OCTOBER 3, 2023

Xʷməθkʷəy̓əm (MUSQUEAM), Sḵwx̱wú7mesh (SQUAMISH) and səlilwətaɬ (Tsleil-Waututh)/VANCOUVER — The Indigenous Tourism Association of Canada (ITAC) and Destination Canada have secured a USD$100,000 investment from Expedia Group to help boost Indigenous tourism across Canada. We’re proud to be supporting such an important cause.

Tourism 52

Tourism Marketing Strategy Business Travel 52

STAAH

MARCH 26, 2024

Green Getaway Packages: Promote eco-friendly travel packages, nature-oriented experiences, and sustainable tourism opportunities for environmentally conscious travelers.

Events 91

Events Hotels Market Marketing 91

AskSuite

OCTOBER 19, 2022

O post 6 Ways Hotels Can Beat Seasonal Fluctuations in Tourism apareceu primeiro em Asksuite | Hotel Chatbot. Tired of struggling with seasonality in the hotel industry? This article brings you 6 useful tips to navigate that like a pro!

Tourism 52

Tourism Hotels Marketing Strategy Hotel Marketing 52

Cloudbeds

DECEMBER 12, 2023

Whether you’re in marketing, sales, or operations, it’s imperative to continuously learn about best practices for operating more efficiently and meeting new guest demands. Contact industry leaders to learn everything from marketing strategies to finance and new technologies available. Who should attend? Why attend?

Tourism 98

Tourism Events Hotels Operations 98

Travel Media Group

MARCH 20, 2019

Ryan and Pat trade thoughts on what makes a successful sales and marketing strategy in 2019 and Pat gives advice on what has made her so successful in her role at Chartwell Hotels. This episode covers everything from renovations to social media and serves as a great marketing guide for hoteliers. I'm your host, Ryan Embree.

Market 52

Market Marketing Tourism Marketing Strategy 52

SiteMinder

OCTOBER 11, 2022

Video marketing should be an integral part of any hotel’s marketing plan and is largely becoming the most important aspect of content marketing. When done well, video marketing can be an effective way of promoting your hotel, building your brand awareness and driving bookings. What is video marketing for hotels?

Market 52

Market Marketing Consumer Hotels 52

SiteMinder

SEPTEMBER 20, 2022

Whether it is through branding messages, targeting the appropriate target audience or activities that keep previous guests engaged, the world of marketing for hospitality and tourism has evolved significantly in the digital age. Hoteliers have had to adapt their strategies and take greater advantage of online channels.

Marketing Strategy 80

Marketing Strategy Market Marketing Hospitality 80

Hotel Business

APRIL 1, 2024

Prior to Selina, he held leadership positions at a number of leisure and lodging companies, including managing marketing, sales and product development at Valentin Hotel Group, overseeing the hotel product team across Latin America at Expedia Group and leading market strategy for Marriott International Inc.

Retail 64

Retail Operations Marketing Strategy Revenue 64

Refine

MARCH 22, 2023

And to reach that high occupancy rate, hotels are heavily reliant on a good strategy. In the past, you may have devised a seemingly perfect marketing strategy to attract as many bookings as possible. A high occupancy rate is every hotelier's dream.

Occupancy 60

Occupancy Marketing Strategy Market Marketing 60

MediaBoom

APRIL 18, 2024

With a projected market value of US$368.9 According to a McKinsey study , personalized marketing can increase customer engagement by up to 80% , making it a key driver of sales in the luxury sector. The Rise of Resale: The pre-owned market is booming as consumers become more open to buying and selling second hand luxury goods.

Consumer 93

Consumer Branding Shopping Retail 93

MediaBoom

NOVEMBER 3, 2023

The global tourism market is booming, set to surpass 2.29 SEO for travel websites incorporates on-site and off-site search engine strategies to boost your digital presence. These organic marketing tactics aid in a better user experience, improve online visibility, and enhance credibility. trillion U.S. How did you feel?

Travel 86

Travel Digital Marketing Market Marketing 86

Social Tables

JANUARY 14, 2022

2021 also brought about many exciting developments in hospitality technology, digital marketing, hotel services, and changes in travel trends. Exchanges focus around meeting face-to-face with a wide array of vendors, buyers, and mountain tourism suppliers from around the world. Exchanges will be held at the Dobson Ice Arena.

Hospitality 158

Hospitality Events Tourism Business 158

STAAH

MAY 9, 2023

These top Hospitality Trends can help you prepare for your hotel marketing strategy. Sustainability Hospitality & Eco-Tourism These days, Sustainable Hospitality and eco-friendly practices are becoming the norm. According to the World Tourism Organization, the tourism industry accounts for 5% of global carbon emissions.

Hospitality 79

Hospitality Tourism Occupancy Accommodation 79

Hotel Business

JANUARY 24, 2023

She spent the last 18 years as chief marketing officer of Best Western, where she directed all marketing and commercial strategies, overseeing the brand’s loyalty program, digital transformation, advertising, public relations, e-commerce and consumer and distribution partnerships, and hotelier support marketing including regional coop marketing.

Market 52

Market Marketing B2B Marketing Strategy 52

STAAH

AUGUST 22, 2023

Adjust your marketing A detailed marketing strategy for low occupancy is important – the more granular you get, the better. Looking at the data already available on your property management systems, come up with a strategy to target specific loyal guests.

Occupancy 77

Occupancy Forecasting OTA Revenue 77

MediaBoom

MARCH 29, 2024

With the global luxury travel market poised to rake in $1.48 After all, effective advertising in the luxury travel market is critical in differentiating yourself and driving more leads (and thus customers and revenue). However, before your campaign can get underway, you have to get to know your target market.

Travel 90

Travel Target Marketing Digital Marketing Market 90

Little Hotelier

FEBRUARY 25, 2024

In terms of hotel revenue management consulting, this guidance usually takes the form of more effective pricing – identifying and setting room rates that are alluring to your target market and result in more bookings, while maximising the amount you earn from each booking. Data analytics and insight generation through market-leading tools.

Revenue Management 52

Revenue Management Revenue Services Management 52

Hotel Business

JUNE 5, 2023

Today hoteliers, asset managers and owners are tasked with navigating one of history’s most significant market shifts. As the work-from-home movement continues to grow, the commercial real estate market in large cities such as New York, Chicago and San Francisco are seeing a significant impact.

Real Estate 105

Real Estate Retail Market Marketing 105

Travelboom Marketing

MARCH 21, 2024

Unfortunately, there is not a one-size-fits-all approach to marketing for hotels, and the days of dumping dollars into a single channel are long gone. Marketers must meet travelers where they shop—and in today’s digitally-dependent landscape, this means everywhere. Check out the top benefits of CPC marketing for hotels.

Market 97

Market Marketing Cost Per Click Email Marketing 97

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. It can take time to get everything right and as we can see there’s a lot to be aware of.

Operations 59

Operations Management OTA Hotels 59

Little Hotelier

OCTOBER 11, 2023

It goes without saying that direct website bookings via your booking engine means you pay no commissions and should therefore be a core focus as part of your marketing strategy. Will you write hotel marketing blogs? Post images at the local market, or explain the benefits of purchasing from local farmers.

Hotels 52

Hotels Travel Motels Accommodation 52

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. It can take time to get everything right and as we can see there’s a lot to be aware of.

Operations 52

Operations Management OTA Hotels 52

eZee Absolute

MAY 9, 2023

Storytelling As a marketer, no one would disagree that storytelling is one of the most powerful marketing techniques as well as an emotional way to connect with your audience. They are environmentally conscious and prioritize sustainable travel options, prefer eco-friendly hospitality and other green tourism initiatives.

Travel 52

Travel Hospitality Marketing Strategy Consumer 52

Amadeus Hospitality

JUNE 20, 2023

Originally published to PhocusWire Exploring today’s traveler expectations as catalysts for change and how the hospitality industry can adapt in the coming years to deliver more seamless journeys Data paints a positive picture for the year ahead in the global hospitality market.

Hospitality 52

Hospitality Travel Occupancy Revenue 52