article thumbnail

How Tech Advancements Drive More Immersive and Personalized Marketing Experiences

Social Hospitality

AI-integrated online marketing campaigns use predictive analytics to track user preferences and refine your website to a granular level. AI can improve the relevance of the content that audiences find on search engines and show web pages based on audience search intent. AI can even the SEO playing field, too.

Marketing 130
article thumbnail

How Tech Advancements Drive More Immersive and Personalized Marketing Experiences

Social Hospitality

AI-integrated online marketing campaigns use predictive analytics to track user preferences and refine your website to a granular level. AI can improve the relevance of the content that audiences find on search engines and show web pages based on audience search intent. AI can even the SEO playing field, too.

Marketing 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

23 Webinar Best Practices to Drive Attendance and Engagement

Social Tables

A value proposition is a clear, concise, and succinct statement—a declaration of intent. It explains who you are, what you stand for, what you do, and should be the keystone of your webinar marketing campaign. Marketing research shows that sending a day-of reminder email can increase live webinar attendance by up to 20%.

Events 158
article thumbnail

9 methods for rebranding a hotel that appeals to a wide variety of target demographics

Hotel Speak

Flexible Accommodation Options Investigate to ascertain the optimal combination of lodging categories, encompassing budget-friendly alternatives as well as opulent residences, with the intention of satisfying market demands.

article thumbnail

SEO Content Strategy – Building Blocks for Online Visibility

MediaBoom

11 Steps To an Effective SEO Content Strategy After learning basic concepts and doing some market research, let’s break down the steps in formulating a strategy for SEO content. Assign Search Intent for Each Keyword Another important aspect is search intent. Consider content with transactional intent.

Intent 52
article thumbnail

How to reduce booking abandonment on your hotel website

Little Hotelier

That means that more than four in five potential guests who have shown intent to book don’t end up following through. The travel sector has one of the highest cart abandonment rates of any industry – a whopping 81.7% according to a recent study. It’s a hypothetical, but imagine if you converted those guests?

Hotels 59
article thumbnail

Marketing for Real Estate Agents – 10 Powerful Techniques

MediaBoom

Reach a Wider Audience Expanding your audience is crucial for increasing conversions in real estate marketing. Understand your audience’s needs and preferences, conducting market research for data-driven insights. Utilize various channels like social media, email campaigns, and content marketing to reach the right people.