December, 2022

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Sales Commandment #8: Thou Shalt Always Remember to Add Value

Anthony Cole Training

Are you following the Ten Commandments of Sales Success? Find out by watching our new series with Chief Growth Officer Mark Trinkle. Today, Mark will discuss Commandment #8: Thou Shalt Always Remember to Add Value.

Sales 277
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9 Insider Tips on Improving Customer Service and Relations in Your Business

Are Morch

For every business to grow and be successful, it needs to have good customer service. Without it, the business might suffer from high customer churn and negative reviews. With good customer service, your business’s public image will increase through word of mouth. This gives you a competitive edge and in turn, increases your business profits. […].

Services 162
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How To Turn Negative Social Media Comments Into Positive Marketing

Social Hospitality

Marketing teams live and die by reviews. Diligent customers will always look through reviews before purchasing, and a few negative reviews can turn savvy consumers away. However, the popularity of social media means negative reviews are unavoidable. Almost every Twitter post elicits a mixed reaction, and there’s no telling who will choose to leave a comment on your Facebook feed.

Market 130
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2023 hotel and travel trends

Boutique Hotel News

BHN editor Eloise Hanson outlines six hotel and travel trends expected to shape the industry in 2023. Hotel e-tail. With inflation on the rise globally, consumers are likely to be more mindful when it comes to spending their money. Pent-up demand and revenge travel have helped major cities recover post-Covid, resulting in strong and resilient ADRs. In fact, research from HVS shows that over the past 50 years, daily rates across London hotels have grown 0.75 per cent on average above inflation pe

Travel 124
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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What Gen Z guests want in their hotel stay

eHotelier

Appealing to Gen Z is essential for your long-term success. But, how do you do it? How can you slightly shift your marketing strategy to go from Gen X and millennials to a younger audience wanting to see the world?

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Why hotels should consider IAQ to enhance guest experience

Hotel Business

By Bhavesh Gupta. The pandemic has changed the world’s perception on many things, including how people think about, interact with and what they expect from the buildings they visit. Humans spend 90% of their lives indoors ; however, they don’t always think about the air they breathe inside. It might actually be surprising to some that indoor air can be more seriously polluted than outdoor air.

Hotels 116

More Trending

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Celebrate Your Child’s Birthday in a Hotel: How to Make It a Fun Event

Are Morch

The birthday of a child is an extraordinary occasion. It’s a moment when kids may celebrate their birth and all of the fantastic things that have transpired in the year afterward. It may also be stressful for parents as they strive to devise methods to make the celebration memorable. But there are different settings where […]. The post Celebrate Your Child’s Birthday in a Hotel: How to Make It a Fun Event appeared first on Are Morch, Digital Transformation Coach.

Events 147
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Top 5 Hospitality Blogs From 2022 You Shouldn’t Miss Out

STAAH

It has been an interesting year, where the markets are back in action, Clearly, the tourism and hospitality industry got to see some positive growth. Bringing together some of the most trending articles, Here’s a mix of hospitality industry blogs from 2022 that our readers enjoyed the most. Revenge Travel, Sustainability, Direct Bookings & Unique Experiences were clearly a thing in 2022.

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Aimbridge adds boutique and upscale hotels to portfolio

Boutique Hotel News

US: Aimbridge Hospitality has been selected to manage the boutique Coachman Hotel in South Lake Tahoe and the upscale Le Méridien Pasadena Arcadia hotel. CL Hotels recently acquired the newly-renovated Coachman Hotel. CL plans to remodel 22 of the total 104 rooms and increase the property’s meeting space by 900 square feet. A grab-and-go F&B outlet is also in the works.

Hotels 98
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How sustainability in hotels can help save the planet?

eHotelier

There’s just one Earth, and it is currently in a triple emergency according to the United Nations. Here’s the part your hotel can play in bringing a change.

Hotels 124
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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Report: Independent hotels see record-breaking occupancy

Hotel Business

Hotel management system provider RoomRaccoon has unveiled its annual global report, RoomRaccoon Report 2022, “A Year of Impact: What’s Next?” The report analyzed the booking data of thousands of independent properties in 54 countries around the world. The data covers key hotel performance indicators such as occupancy, RevPAR, booking lead time, length of stay, international and domestic travel, direct and OTA bookings, as well as upsell performance to forecast trends shaping the hote

Occupancy 115
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Coaching for Success – Great Sales Growth Results Require Great Coaching

Anthony Cole Training

In an economic environment that is like the one we are in heading into 2023, your growth strategy may not be so much about sales growth, but rather more about holding on to what you have!

Sales 235
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How Startups Can Generate Leads in A Competitive Market

Are Morch

Generating leads is a top priority for businesses of all sizes, scales, and domains, and startups are no exception. Lead generation is all the more crucial during the early stages of business as it opens the revenue potential for survival and growth. Moreover, such businesses need quality along with the numbers because only qualified leads […].

Market 147
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How to Plan a High School Reunion in Ten Easy Steps

Social Tables

In a busy, fast-paced world, many people find it challenging to stay in touch with close friends, see family regularly, and maintain older relationships. When was the last time you saw your old classmates or reconnected with your childhood friends? If you can’t remember the last time, you’re not alone, but it’s been too long. A high school reunion is a fantastic excuse for old friends, acquaintances, and classmates to get together, catch up, and reconnect.

Events 78
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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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GHM to launch The Chedi brand in Saudi Arabia

Boutique Hotel News

Saudi Arabia: General Hotel Management (GHM) has signed The Chedi Wadi Safari in Diriyah. The Chedi and 15 other hotel brands have been announced in Diriyah and Wadi Safari. The project is spearheaded by Diriyah Gate Developments Authority (DGDA) in line with the Kingdom’s Vision 2030. Diriyah is currently in its first phase of construction. The 14 kilometre-square project will include hotels, museums, galleries and more, and is expected to attract over 27 million visitors annually.

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Hotel SEO: Top 3 crucial tips to help your hotel rank on Google

eHotelier

SEO, or search engine optimization, improves the visibility and ranking of a website on search engine results pages (SERPs) and it can be a powerful tool for booking traffic and generating leads for hotels.

Hotels 116
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Peachtree names Rachel Huang VP, hotel analytics & support

Hotel Business

Peachtree Hospitality Management, an affiliate of Peachtree Group, named Rachel Huang as vice president of hotel analytics & support. She will report to Patrick Short, PHM’s president. Huang brings with her 20-plus years of international hospitality analytics and project management experience. She will lead PHM’s business intelligence strategy in providing data-backed decision support across multiple functions in her new role. “Following on a tremendous 2022 that saw Peacht

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Sales Commandment #10: Thou Shalt Never Answer the Un-Asked Question

Anthony Cole Training

Has thou been answering the un-asked question? Find out why you should never, ever answer the un-asked question in the final commandment of the 10 Commandments of Sales Success.

Sales 234
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Beyond The Meeting Room: Luxury Magazine Resource

Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!

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Tips To Empower Your Hotel Business with A Compelling Mobile App

Are Morch

The hospitality business is back with a bang in the new normal. Not surprisingly, it is more competitive than ever, with new entrepreneurs foraying into the domain and existing ones giving their best. Keeping pace is the key to survival and growth in the landscape. But having the best ambiance and amenities at your hotel […]. The post Tips To Empower Your Hotel Business with A Compelling Mobile App appeared first on Are Morch, Digital Transformation Coach.

Business 147
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Shawn Hamman joins STAAH board

STAAH

Shawn brings with him more than 20 years of technology and software product leadership experience in this non-executive STAAH appointment. December 9th, 2022, Auckland : Cloud-based hospitality software specialist, STAAH, has appointed Shawn Hamman as an independent director to its Board of Directors, effective 1st September 2022. Following the appointment of Shawn, the board will comprise 5 directors, two of whom are independent.

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ResortPass raises $26m, appoints CEO

Boutique Hotel News

US: ResortPass, which offers day access to luxury hotels and resorts, has raised $26 million in Series B funding and appointed Michael Wolf as CEO. The Series B funding was co-led by Declaration Partners and 14W, with existing lead investor CRV participating, along with new partners William Morris Endeavor, Gwyneth Paltrow, Jessica Alba and Brian Kelly (also known as The Points Guy).

Scale 83
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The general manager’s top priority list for 2023

eHotelier

General managers that put more effort into the commercial work in the hotel will likely steal market share from the competition. Here are three things that are the top priorities in 2023 for hotel general managers.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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First Cambria opens in Georgia

Hotel Business

Cambria Hotels, an upscale brand franchised by Choice Hotels International has opened the Cambria Hotel Savannah Downtown Historic District—the brand’s newest downtown location and the first Cambria to open in Georgia. The new six-story, 101-room Cambria hotel is in the city’s National Historic Landmark District. It is within walking distance to the Savannah Civic Center, the SCAD Museum and Forsyth Park, and is a short drive to several top area employers, including Georgia Ports Au

Branding 110
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Top hotel content for 2022: Your end of year wrap-up

SiteMinder

It sounds like we say this every year at this point, but 2022 has been another big journey for the travel industry. While a lot of recovery was made, there were still many challenges for hoteliers around the world as they worked to get back on track. Two things that have been a consistent presence are our content and our readers. It’s been SiteMinder’s mission to provide valuable resources to all properties, so they can be better equipped to tackle any adversity and learn how to fulfil the

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Hotel SEO: Top 3 Crucial Tips to Help Your Hotel Rank On Google

Are Morch

What is SEO for Hotels? SEO, or search engine optimization, improves the visibility and ranking of a website on search engine results pages (SERPs). SEO can be a powerful tool for booking traffic and generating leads for hotels. A variety of strategies can be used to improve a hotel’s SEO, including optimizing website content for […]. The post Hotel SEO: Top 3 Crucial Tips to Help Your Hotel Rank On Google appeared first on Are Morch, Digital Transformation Coach.

Hotels 147
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STAAH appoints Amanda Armstrong to its Board of Directors

STAAH

Amanda brings more than 20 years of experience leading sales across Xero, CCH Software and as Chief Revenue Officer at Vend. December 15th, 2022, Auckland : A leading cloud-based hospitality software provider, STAAH has announced Amanda Armstrong as an independent director to its Board of Directors effective 1st September 2022. Amanda joins STAAH to help guide the company’s vision and mission to become the technology partner of choice for hoteliers via its channel manager, website booking engine

Scale 72
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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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Virgin Hotels names head of ops, North America

Boutique Hotel News

US: Martin Sinclair has joined Virgin Hotels as corporate director of operations for North America. Most recently, Sinclair served as general manager of the Hualalai Resort Club in Kona, Hawaii, a property managed by Four Seasons Hotels and Resorts. Prior to this, Sinclair has led teams at ten Four Seasons hotels and resorts across seven countries: Canada, the US, Australia, New Zealand, Indonesia, Singapore, and St.

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The latest trends and developments in spa and wellness management, with Tammy Pahel

eHotelier

In this episode, we explore the latest trends and developments in spa and wellness with Tammy Pahel, Chief Wellness Officer for Alchemy Wellness Resorts and VP of Spa & Wellness Operations for Carillon Miami Wellness Resorts.

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Aimbridge adds three hotels and resorts

Hotel Business

Aimbridge Hospitality has added two destination resorts and a large-scale hotel to its Full-Service Division. The properties, owned by a group led by Florida philanthropist Dr. Kiran Patel, bring 1,269 keys under Aimbridge management. “Welcoming these three exceptional destination properties to the growing footprint of the Aimbridge Full-Service Division is reflective of how our operating divisions have resonated with the industry and delivers results for our owners,” said Rob Smith, divisional

Resorts 105
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How Technology Enhances Guest Experience in Aparthotels

eZee Absolute

In recent times, migration or long travel journeys have become quite common among youth. They look for better educational institutes, workplaces, and travel opportunities, even if it means shifting away from home. And these migrations, whether they are interstate or international, can cost a fortune. For the start, you require a suitable and affordable place for a long or permanent stay.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.