gcommerce

DECEMBER 5, 2023

As the year comes to a close, hotels and resorts are presented with a unique opportunity to boost their bookings and revenue. With travelers planning their year-end getaways and holiday celebrations, it's crucial for establishments to optimize their marketing strategies. Identify successful campaigns and allocate resources accordingly.

Market 92

Market Marketing Resorts Shopping 92

MediaBoom

FEBRUARY 26, 2024

Explore effective digital marketing strategies tailored specifically for luxury brands Understand the importance of quality, emotional connections, and offering a comprehensive luxury lifestyle experience to ensure brand success. Don’t pick a tightly closed niche that can easily lead your brand to stagnation.

Branding 97

Branding Digital Marketing Market Marketing 97

MediaBoom

FEBRUARY 22, 2024

In this guide, we’ll take a look at 15 tried and true luxury marketing campaign strategies, learn how to measure KPIs to maintain a competitive edge and explore the ever-evolving nature of the industry. The 4 E’s of Luxury Marketing So, what is luxury marketing?

Branding 83

Branding Market Marketing Digital Marketing 83

Travelboom Marketing

NOVEMBER 7, 2023

Marketing Budget Breakdown Research & Analysis Fixed Marketing Expenses Third Party Media Spends Capital Investments Traditional Media Contingency Funds Free Digital Marketing Budget Template Start your budget by downloading a free template on Google Sheets. Simply click the link and save a copy to your drive.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Travelboom Marketing

SEPTEMBER 12, 2023

With nearly 5 billion social media users worldwide , it’s clear why digital marketers are wrestling to stand out amongst the crowd. This inexpensive marketing resource provides a platform for brands to build a following and engage with both past and potential guests.

Hotels 64

Hotels Digital Marketing Travel Events 64

Lure Agency

MAY 24, 2023

And when it comes to closing deals, social proof can be your secret weapon. Imagine this scenario: A client is interested in booking an event space at your hotel but hesitates to commit. It’s merely a tool that can help you close more deals and build better relationships with clients. This is where social proof comes in.

Hotels 113

Hotels Events Sales Closing 113

MediaBoom

JULY 6, 2023

With the increasing competition in the field of plastic surgery, the adoption of efficient digital marketing tactics can be the key to attracting potential patients, establishing a prominent online presence, and ultimately enhancing the overall success of your practice. But what exactly is plastic surgery digital marketing?

Digital Marketing 81

Digital Marketing Market Marketing Marketing Strategy 81

Social Hospitality

MAY 7, 2024

Update your site regularly with local news or events. Long-tail keywords often align more closely with the specific queries that users, like HR managers, might vocalize when using voice search to find solutions for managing and tracking employee time. Update your content Finally, keep your content fresh and relevant.

Market 130

Market Marketing Business Intent 130

Travelboom Marketing

MARCH 29, 2023

But are AI-content generators a practical tool for hotel digital marketers that want to boost their hotel website’s organic rankings? Using AI-content generators for brainstorming, topic outlines, and inspiring creativity could be helpful time savers for busy hotel digital marketers.

Real Estate 52

Real Estate Digital Marketing Dining Hotels 52

MediaBoom

JUNE 30, 2023

Among various digital marketing strategies, one stands out as exceptionally effective: real estate email marketing. Real estate email marketing is a potent marketing approach that revolves around the act of sending targeted emails to customers and potential prospects. How to Start Email Marketing for Real Estate 1.

Real Estate 78

Real Estate Email Marketing Market Marketing 78

Cloudbeds

JANUARY 17, 2024

To prepare for this powerful marketing tool, lodging operators should familiarize themselves with the update to understand how it impacts their data interpretation and decision-making. At Cloudbeds, we’ve taken measures to include GA4 in our booking engine and digital advertising processes to ensure proper results for our customers.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

MediaBoom

JULY 25, 2023

Banks and financial institutions can review metrics as their marketing campaigns go live to ensure they reach the right audience and achieve their desired benchmarks. The Benefits of Marketing for Financial Service Providers Financial services marketing is advantageous for banks and financial institutions in many ways.

Services 81

Services Market Marketing Digital Marketing 81

Travelboom Marketing

MARCH 12, 2024

Tailor your specials around area events like shows, festivals, and conferences. Remember to pay close attention to your reputation on and offline. It’s not easy – that’s why finding the right digital marketing company is so important. Offer immediate gratification through savings and / or credit.

Hotels 52

Hotels Cancellation Digital Marketing Accommodation 52

MediaBoom

MARCH 4, 2024

Technically, both are very close. Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales.

Branding 95

Branding Digital Marketing Consumer Market 95

MediaBoom

APRIL 18, 2024

Luxury brands are catering to this trend by offering exclusive travel packages to exotic destinations, access to private events like fashion shows or art exhibits, and bespoke workshops where you can learn a new skill from a master artisan. It will allow them to get ahead of the competition and get ready for more online-driven sales.

Consumer 93

Consumer Branding Shopping Retail 93

MediaBoom

FEBRUARY 23, 2024

To gain a deeper understanding of this market segment , we’ll examine their distinct characteristics and preferences more closely: Characteristics of Luxury Consumers: High disposable income: Luxury consumers typically have a higher income level, allowing them to afford premium products and experiences.

Consumer 85

Consumer Branding Market Research Market 85

All Things Hospitality

JULY 30, 2019

Ideal for any business traveler, Courtyard Monroe airport features spacious accommodations and excellent amenities close to popular Monroe attractions. Plan an inspired event or creative meeting in a brand-new meeting space. Courtyard by Marriott Monroe Airport Monroe Courtyard unveiled its recently remodeled property in June 2019.

Accommodation 52

Accommodation Hotel Marketing Digital Marketing Market 52

SiteMinder

SEPTEMBER 10, 2023

Food and beverage revenue : Calculate expected earnings based on average spend per guest, expected footfall, and any seasonal promotions or events. The findings showed that boosting revenue by spending on strategy management came out on top with a ranking of 50% – closely followed by digital marketing activity.

Revenue Management 59

Revenue Management Revenue Hotels Average Daily Rate 59

MediaBoom

JULY 12, 2023

Here are some types of video content you can use to capture the attention of your target audience : Educational videos on how to buy a house, what to expect at closing, real estate market forecasts in your city, etc. It will also increase your visibility in the digital marketing landscape.

Real Estate 81

Real Estate Sales Business Events 81

SiteMinder

SEPTEMBER 12, 2022

Tina Sanchez Aguas is the Head of eCommerce & Digital at Vincci Hotels, and a Travel Tech evangelist, who previously developed her career at Melia Hotels International and Idiso Distribution. Entries close 10 October so don’t delay! Visit the event page for full details or click here to apply now. Ready to apply?

Digital Marketing 72

Digital Marketing Business Market Marketing 72

MediaBoom

JULY 27, 2023

Gain authority through backlinks by doing PR-worthy events. If you sponsored a local sports team or hosted a charity event, local journalists may write a story about it. Local Schema Markup Despite holding events in your community, Google still needs help understanding your website. Contact Mediaboom to learn more.

Real Estate 76

Real Estate Events Email Marketing Business 76

Up Hotel

MARCH 22, 2021

The digital marketing experts at UP Hotel Agency have put their heads together and come up with a few pointers to get you and your hotel started with a roadmap to success (despite the pandemic!) Ideal for hotel managers, hotel digital marketers, and hospitality sales professionals alike! Leave that in 2020.

Digital Marketing 52

Digital Marketing Hotels OTA Business 52

BCV

OCTOBER 29, 2021

In digital marketing for hotels, photographs make up a huge component of the nonverbal brand. Do we need close-ups, candid shots, group shots, landscapes. Prior to BCV, Alexis led the social+ digital marketing efforts and influencer marketing program for brands such as Revlon, Elizabeth Arden, and the Allergan portfolio.

Digital Marketing 52

Digital Marketing Hotels Branding Market 52

Social Tables

MAY 14, 2019

Wondering how to plan an event? You start with just a vision and a budget, then you turn it into an event full of guests and moving parts. Depending on the type of event, tons of details are going to vary. Here we’ve rounded up those steps, along with plenty of tried and true tips for planning an event. Good luck!

Events 141

Events Market Marketing Fair Share 141

Travel Media Group

MAY 15, 2024

From policy legislation to industry events and the rebranding of the Hospitality Show, this episode is full of content! Uh, and we’ve got a number of those events planned over the coming weeks, uh, alongside the seven that we’ve held thus far this year. Episode Transcript Our podcast is produced as an audio resource.

Events 74

Events Hospitality Digital Marketing Scale 74

MediaBoom

SEPTEMBER 5, 2023

These commonalities could be demographics or life events. Some retargeting messages can also be segmented by where a person is in the marketing funnel. Say a group of potential customers got close to making a purchase at your sporting goods e-commerce store. Sign up for a free consultation with one of our digital experts.

Cost Per Click 52

Cost Per Click ROI Display Ads KPI 52

Travel Media Group

MAY 1, 2024

And guests, you know, reward us with their business, whether they’re traveling for work for a a group event or a convention, a conference, or for leisure, whether that be team travel, exploring a particular area on a long weekend, et cetera. Um, seven nights a week, we’ve got guests who we are perfect for.

Hospitality 52

Hospitality Branding Market Marketing 52

SiteMinder

OCTOBER 11, 2022

What is video marketing for hotels? Video marketing for hotels and the wider hospitality industry can range from content about your hotel, to exclusive leisure facilities and event promos. If they have any tips, tricks or creative ways to handle situations, processes or events, you can also share that with your audience.

Market 52

Market Marketing Consumer Hotels 52

Cloudbeds

FEBRUARY 15, 2023

For example, in November 2022, hotel room rates in the US achieved double-digit growth, but when inflation was factored in, ADR was actually 0.7% Under any market conditions, if you’re not closely tracking costs, your profits may be eroding without you even realizing it. below pre-pandemic 2019, according to CoStar.

OTA 52

OTA Cost Per Click Revenue Market 52

SiteMinder

AUGUST 29, 2023

By keeping a close eye on each of these expense categories and understanding their impact on the overall budget, hoteliers can make informed decisions, ensuring both guest satisfaction and financial health. Host events and functions Similar to the last point, if you have the space to host special events you should do so.

Revenue 52

Revenue Hotels OTA Operations 52

Travel Media Group

OCTOBER 12, 2022

And just keeping a close ear on that feedback. But I will say, you know, we’ve, we’ve also attended some events. I had the pleasure of attending some of those in person events and got to experience that culture firsthand. Ryan Embree: Yeah. That’s what we’ve been consulting hotels with.

Hospitality 52

Hospitality Business Travel Digital Marketing 52

MediaBoom

JULY 19, 2023

Construction marketing is a must, as digital marketing resource WebFX reports that seven million people per month will use Google to search for contractors. What is marketing for construction companies? Marketing services can assist construction businesses in achieving their goals. Mediaboom is here to help.

Construction 66

Construction Marketing Strategy Market Marketing 66

Travel Media Group

APRIL 17, 2024

Tell us a little bit about this location and the energy that it brings in the morning of a big event like this. We like to consider ourself the place to be before any type of event that is in downtown Atlanta here. Ryan Embree: So it, it almost feels like we’re so close. This is a digital marketing podcast.

Digital Marketing 73

Digital Marketing Branding Hospitality Events 73

Travel Media Group

JANUARY 31, 2024

If I were to say close your eyes and imagine a dirty room, we might have two different standards of cleanliness. If there’s a restaurant a mile away that might seem really close to some people and pretty far for other people, I think it’s important to share things like only a 20 minute walk. Ryan Embree: Yeah, absolutely.

Travel 82

Travel Closing Digital Marketing Hotels 82

Travel Media Group

OCTOBER 18, 2023

So, you’re staying at the property, what is relevant to you, you wanna know when the pool is closed, you wanna know what time breakfast is, you wanna know what time checkout is, you wanna know what’s going around town right now. So we know the events that are happening. And then we’ve got the folks who are in stay.

Events 82

Events Hotels Travel Market 82

Travel Media Group

MARCH 13, 2024

Lots of events. We had a really big event here yesterday, about 300 hotels for our Georgia Hotel conference that we share with the Georgia Hotel Lodging Association. And we do these type of events really all around the country. And we do these type of events really all around the country. What are you hearing?

Events 75

Events Digital Marketing Travel Hospitality 75

SiteMinder

NOVEMBER 22, 2023

They’ll be playing close attention to all parts of your hotel. Guests may share details and photos of their trip all the way through, but especially as it draws to a close and after they’ve left. The scenario could be about experiences with events, processes or objects.

Hotels 100

Hotels Travel OTA Revenue 100