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Digital Marketing for Manufacturers – 7 Important Elements

MediaBoom

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Do Manufacturing Companies Need Digital Marketing?

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Hotel Digital Marketing in a Down Economy- Part 2

gcommerce

Paid Search For the last 2 decades, paid search has been the leading digital marketing channel for hotels and resorts and over that time Cost-Per-Clicks (CPCs) have had peaks and valleys. As some hotels pull back their budgets on paid search, there is a real opportunity to win market share. decrease YoY.

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Words that Sell: Conversion Copywriting for B2B

Lure Agency

Here are some ideas, with a little help from our friend and B2B Copywriter and Marketing Strategist, Linda Melone. Because of an often-longer sales cycle, B2B organizations rely on building relationships. For example, let’s say you’re a B2B software company.

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12 Examples of Luxury Travel Ads for Wealthy Individuals

MediaBoom

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Target Audience for Luxury Travel With so many luxury travel ad ideas, the gears should be turning in your head about how to proceed with yours.

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AI has moved into utility mode for hotels

Hotelier Magazine

By Diego Gomila Artificial Intelligence (AI) has been steadily weaving its way through digital marketing for some time now, from analytics and measurement to chatbots. But while there’s been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

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AI Moves into Utility Mode for Hotels

Hotelier Magazine

Artificial intelligence (AI) has been steadily weaving its way through digital marketing for a while now, from analytics and measurement to chat bots. But while there has been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

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Types of Digital Marketing – 11 Strategies for Guaranteed Success

MediaBoom

In the contemporary business landscape, digital marketing has emerged as an indispensable component of any business strategy. Of course, with so many types of digital marketing, trying to find the right fit for your business’s needs can be challenging.