Social Hospitality

MAY 8, 2025

To remain competitive, hotels must adapt to the evolving expectations of tech-savvy travelers, who are increasingly demanding personalized guest experiences. Influencer marketing is shifting toward micro and nano influencers , who speak to smaller but more engaged travel communities, often with better results.

Digital Marketing 130

Digital Marketing Hotel Marketing Marketing Market 130

MediaBoom

NOVEMBER 28, 2024

In 2024, travel and tourism added $11.1 This milestone underscores the sector’s significance and the necessity of effective travel promotion strategies to stay competitive as we look ahead to 2025. So, what is travel advertising, and why is it essential for businesses? trillion to the global GDP , making up 10% of it.

Travel 97

Travel Tourism ROI Marketing 97

AskSuite

MARCH 14, 2025

Hotelier, have you ever considered how much revenue you might be losing from inefficient customer service to travelers interested in your hotel? Hotels across various regions are already using AskFlow to improve communication with travelers and raise conversion rates. What is AskFlow?

ROI 52

ROI Travel Hotels Resorts 52

Hospitality Tech

JUNE 11, 2025

Pam Lindemoen, Chief Security Officer of RH-ISAC 6/11/2025 For the hospitality industry, the summer travel season may be a financial high point, but it’s also one of the most challenging periods for cybersecurity. Final Thoughts The summer travel season amplifies both opportunity and risk for hospitality businesses.

Travel 52

Travel Operations Business Hospitality 52

AskSuite

JUNE 27, 2025

According to PwC, 70% of consumers now expect companies to offer self-service options, and the travel and hospitality sector ranks among the top industries adopting AI to meet this demand. 24/7 Availability Without Overloading Reservation Teams Travelers don’t operate on business hours, but your reservation team might.

Services 88

Services Upsell Hotels Revenue 88

Inn Quest

OCTOBER 20, 2023

In this post, we’ll explore how selecting the right CRM software can greatly impact your hotel’s ROI. Guest Personalization Modern travelers expect a personalized experience. Measuring the Impact Now that we’ve established the importance of CRM for hotels, let’s explore measuring its impact on ROI.

ROI 52

ROI Revenue Hotels Operations 52

AskSuite

SEPTEMBER 25, 2024

Want to know how they achieved a 28x ROI with Asksuite’s new solution? Follow-ups are crucial because they reconnect with travelers who have a high chance of booking, as they’ve already shown interest by getting a quote online. The results were outstanding! Read the full story below! This is where AskFlow made a difference.

ROI 52

ROI Hotels Revenue Sales 52

AskSuite

SEPTEMBER 25, 2024

Asksuite’s latest product has streamlined Sun Bay’s processes, enabling revenue generation through direct bookings via automated follow-ups on abandoned carts, achieving a staggering 87x ROI. Want to know how Sun Bay Hotel hit 87x ROI with AskFlow? Read the full case!

ROI 52

ROI Services Revenue Hotels 52

Little Hotelier

MAY 19, 2025

The best will deliver incredible ROI, by securing you more bookings than ever before. Some of the leading agencies in the hotel and hospitality space include: Noble Studios With offices in the US and UK, Noble Studios is an award-winning creative digital performance agency with a strong focus on travel and tourism.

Marketing 52

Marketing Market Hospitality Digital Marketing 52

BCV

APRIL 6, 2021

With ongoing vaccination rollouts and warmer temperatures quickly approaching, many consumers are becoming energized to travel once again. Given this enthusiasm, hotels have a unique opportunity to tap into evolving consumer behaviors to authentically and effectively reach desired target audiences and create lasting ROI.

ROI 52

ROI Consumer Travel Marketing 52

Hotel Business

OCTOBER 17, 2023

In a competitive market, a strong safety culture sets hotels apart, attracting socially conscious travelers. Moreover, a strong safety culture can differentiate the hotel from a saturated market, attracting a broader clientele, especially socially conscious travelers, thus ensuring higher returns and a strengthened brand.

ROI 59

ROI Services Real Estate Intent 59

Webrezpro

JUNE 9, 2023

Online travel agencies (OTAs) like Expedia and Booking.com can bring a significant proportion of revenue to a lodging business, but they also demand high commission fees. Ultimately, the relationship should be determined by the ROI generated from your OTA channels. Do you love ’em or hate ’em?

OTA 98

OTA ROI Revenue Business 98

Amadeus Hospitality

MARCH 17, 2023

The Challenge By early 2022, following two years of pandemic-related travel restrictions, tourism to the Canary Islands had dramatically fallen off, but the travel industry worldwide had swung into full recovery mode. The campaign focused entirely on travelers from two of the destination’s top origin markets – Germany and the UK.

Travel 97

Travel Tourism ROI Display Ads 97

STAAH

JULY 1, 2025

Here are 5 overlooked online travel agent (OTA) mistakes — and how to fix them. It’s one of the highest-ROI investments a hotel can make. Turning them on without a strategy often leads to high costs, low ROI, and in some cases, paying more for demand you already had. How to fix it: Hire a professional photographer.

OTA 81

OTA Revenue B2B ROI 81

AskSuite

AUGUST 27, 2024

Responding promptly to travelers’ common inquiries and optimizing direct bookings were key concerns for the 4R Hotels chain. Curious about how they achieved a remarkable 17x ROI in direct bookings utilizing Asksuite’s advanced technology? Asksuite’s AI-powered agent stepped in with immediate, high-level support.

ROI 52

ROI Revenue Hotels Services 52

Hospitality Tech

APRIL 1, 2025

New research from Serko and Sabre details key AI challenges, successes, and priorities for the corporate travel sector including ROI, technology demands, and more.

ROI 52

ROI Travel Business Management 52

Up Hotel

DECEMBER 9, 2024

Generative Engine Optimisation (GEO) is transforming how hotels reach travellers by focusing on AI-friendly, context-rich content that stands out in AI-generated recommendations. Plan your emails around engaging content, such as events, travel tips, or exclusive insightsnot just promotions.

ROI 40

ROI OTA Hotels Cost Per Click 40

MediaBoom

DECEMBER 20, 2024

With millions of travelers exploring the globe each year, the hospitality industry is thriving, projected to reach $5.8 Travelers now seek experiences tailored to their preferences, making it crucial to provide relevant, valuable content. trillion by 2027 , driven by evolving trends and preferences.

Marketing 52

Marketing Market Hospitality ROI 52

Hotel Speak

APRIL 2, 2025

Todays travelers, especially wellness-conscious guests, are no longer satisfied with basic amenities. Travelers increasingly expect hotels to go beyond traditional spa services by offering personalized, high-tech wellness experiences that align with their health goals. trillion by 2025, growing at a rate of 9.9%

Hospitality 70

Hospitality Average Daily Rate Travel ROI 70

Hotel News Resource

MARCH 25, 2025

With Cendyns Digital Marketing Platform (DMP), Hotel Monges primary goal for PMTG campaigns is to attract new qualified customers and significantly boost ROI, aiming to surpass a 10x return on investment (ROI).

ROI 59

ROI Digital Marketing Travel Hotels 59

STAAH

APRIL 29, 2025

With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs). If youre only using it to manage availability, you’re missing out on serious ROI. 3) Advanced Strategies to Maximize Revenue a.

Revenue 84

Revenue Management OTA Average Daily Rate 84

MediaBoom

APRIL 5, 2024

Did you know that nearly 70% of travelers turn to search engines when planning their trips. With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels.

Marketing Strategy 98

Marketing Strategy Marketing Market Travel 98

Hotelogix

NOVEMBER 28, 2024

Business travelers typically seek workspace-friendly rooms with fast Wi-Fi, while families require spacious accommodations with connecting rooms. Weekend getaway packages for couples, corporate rates for business travelers, and off-season discounts for retirees maximize booking potential.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

MediaBoom

JUNE 5, 2023

The travel and tourism sector is currently undergoing significant expansion, with companies fiercely vying for customer attention. To thrive in this highly competitive environment, it is vital to set your brand apart through the implementation of impactful travel content marketing. In fact, in 2022, this industry made an astounding 7.6%

Marketing 97

Marketing Market Travel Email Marketing 97

AskSuite

OCTOBER 8, 2024

With an AI Reservation Agent that supports over 40 languages, you can address travelers’ main questions in their own language, making the booking process smoother. Talking about revenue, in the last 6 months, Galgorm achieved more than 23x ROI through direct bookings accelerated by Asksuite.

ROI 52

ROI Operations Resorts Accommodation 52

Hospitality Today

JULY 2, 2025

In a recent interview, CTO Idan Zalzberg shared insights into Agoda’s DIY tech approach, growing focus on GenAI, and the company’s efforts to deliver localised, secure, and seamless travel experiences worldwide. Hindi on WhatsApp), focusing on tier II cities and domestic travel. in 2020 to $2.2B

ROI 40

ROI Travel OTA Shopping 40

MediaBoom

MARCH 29, 2024

With the global luxury travel market poised to rake in $1.48 trillion by 2024 , the need for luxury travel experiences hasn’t slowed one iota, necessitating luxury travel ads. What makes a travel ad “luxury? What makes a travel ad “luxury?” Here is a list of 40 luxury travel website examples.

Travel 98

Travel Target Marketing Digital Marketing Marketing 98

Amadeus Hospitality

JUNE 13, 2025

The tools enabled the hotel to deliver a consistent brand experience through email and social media, while simplifying campaign management and maximizing ROI. The thoughtful packaging of benefits helped reinforce the Grove Hotel Boise’s reputation for delivering elevated, guest-centric experiences that keep travelers coming back.

Dining 59

Dining ROI Hotels Revenue 59

Hospitality Tech

APRIL 10, 2023

Corporate travel spend will likely be smaller than pre-pandemic as U.S. and European companies weigh ROI and sustainability goals amid ongoing flexible work arrangements and increased use of technology.

ROI 52

ROI Travel Business 52

Hotel Business

MAY 16, 2024

With an estimated 39% of business travelers reporting accessibility requirements that impact their travel experience, travel managers are seeking guidance to incorporate these needs into their corporate travel policies. Why a toolkit?

Travel 115

Travel Business ROI Management 115

Hospitality Today

JUNE 8, 2025

With Booking leading in direct channel growth, Expedia testing AI tools on Instagram, Airbnb scaling localized expansion, and Trip.com targeting aging travelers with storytelling, the marketing arms race shows no signs of slowing. CFO emphasized growing ROI from social channels and improved performance in traditional channels.

OTA 45

OTA Marketing Market Consumer 45

Hotel Business

MARCH 20, 2025

For example, a bridal party might be encouraged to unwind with a group spa package before the big day, or business travelers could be drawn to a gourmet breakfast special to start their morning. By showcasing these personalized, tech-forward touches, business travelers may consider your hotel for personal events, and vice versa.

Events 59

Events Business ROI Upsell 59

eHotelier

JUNE 30, 2025

Advertisements “From pre-opening to day-to-day operations, Dellisart has the tools, technology, and talent to optimize performance and maximize ROI,” added Artusio. This vertically integrated approach allows the company to drive top-line performance while maintaining operational efficiency for owners. Copyright © eHotelier 2025 Menu

Services 52

Services Management ROI Operations 52

Hospitality Tech

AUGUST 5, 2024

While challenges still exist in fully harnessing the benefits of AI, we have identified several key areas where IT departments can maximize their ROI from their AI initiatives.

ROI 52

ROI Travel Hospitality 52

eHotelier

JUNE 18, 2025

With more than 30 years of experience as a Hotelier representing; Luxury, Full-Service, Boutique, Extended Stay and Limited Service Brands, Mr. Riley has supported and achieved a ROI for the following; Wyndam Hotel & Resorts, Preferred Hotels Group, IHG, Hilton Hotels, Marriott Hotels, Interstate Hotels & Resorts & Hyatt Hotels.

Sales 52

Sales Revenue Management ROI Upsell 52

Hotel News Resource

APRIL 29, 2025

Touristes main objective with PMTG campaigns through Cendyns Digital Marketing Platform is to attract new customers and increase return on investment (ROI), with a goal of exceeding a ROI of x12.

ROI 45

ROI Digital Marketing Travel Marketing 45

AskSuite

MAY 22, 2025

The future of AI in hospitality is no longer a distant realityit’s starting now, transforming how hotels communicate with travelers, drive direct bookings, and streamline key functions in daily operations. This surge reflects growing investments in technologies that improve traveler experiences and operational agility.

Hospitality 52

Hospitality Scale Sales Travel 52