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Hotel ROI: How to maximise your hotel investment

SiteMinder

What is hotel ROI? Hotel ROI means return on investment, which evaluates how much money you are getting out compared to what you put in. The aim is to generate a positive ROI, which you can then use to grow and improve the business or take out as profit. To succeed overall, you can’t afford too many areas to be falling behind.

ROI 96
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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

  Let's explore how market segmentation can become your hotel's greatest competitive advantage through five essential aspects:  Understanding the basics  Identifying profitable segments Customizing services Implementing targeting strategies Measuring success. 

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The Secrets to Running a High-Performing Amazon Advertising Campaign

Social Hospitality

Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors. Optimization can improve your return on investment (ROI) and drive more sales and revenue for your business.

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How Hotels Can Use Data Analytics To Anticipate And Manage Peak Season Demands

Hotel Speak

Benefits: Optimized Staffing: Align workforce schedules with anticipated demand to ensure efficient service delivery. Guest Segmentation and Personalization Understanding the diverse needs and preferences of guests enables hotels to offer tailored services. Preferences : Room type, amenities, services used.

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15 Essentials Digital Marketing Services for Hotels

MediaBoom

The advent of digital advertising has revolutionized the way lodgings are showcased, making it easier to compare features and services. Explore how these 15 services can elevate your property’s online presence, drawing in more visitors and boosting revenue: 1.

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How To Select The Right OTAs For Your Hotel - A Comprehensive Guide

Hotelogix

It allows travellers to compare rates and services of multiple properties. Of course, the kind of guest reviews/feedback you receive entirely depends on your guest service quality.  Understanding your target audience: Different hotels cater to different markets, and different OTAs cater to different regions and audiences.

OTA 107
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Influencer Marketing vs Traditional Marketing: Pros and Cons [Guide]

Social Hospitality

Promote your goods/services or announce upcoming events, sales, and discounts to attract current and potential customers. This is essential if you’re launching a new product/service or you want to accentuate seasonal promotions and upcoming events. Many companies prefer to reach their target market over the phone.

Marketing 189