STAAH

AUGUST 1, 2023

A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals. Here are 6 hotel sales strategies to increase your revenue. This can attract large groups of guests and increase revenue.

Occupancy 98

Occupancy Hotel Sales Revenue Sales 98

Inn Quest

MARCH 2, 2023

Hotel management is a complex and challenging task requiring business acumen and customer service skills. This means identifying who your target market is, their needs and preferences, and how you can best serve them. For example, your target market is mainly business travelers.

Management 89

Management Target Marketing Marketing Strategy Revenue Management 89

Little Hotelier

FEBRUARY 25, 2024

What is revenue management consulting? Revenue management consulting is specialised expertise that a business can bring in to gain guidance on managing and optimising revenue. An investment in hotel revenue management services is therefore one that can quickly deliver an attributable return.

Revenue Management 52

Revenue Management Revenue Services Management 52

STAAH

DECEMBER 12, 2023

Here are 8 smart pricing strategies for hotels to boost revenue and drive more bookings during the holiday season The holiday season marks a period of increased travel, festive cheer, and heightened demand in the hospitality industry. This strategy not only secures bookings but also helps in revenue forecasting and inventory management.

Target Marketing 104

Target Marketing Cancellation Revenue Forecasting 104

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Hotel Business

JANUARY 16, 2024

Wurzak Hotel Group has expanded its services to include third-party hotel management services for additional ownership groups in strategic markets. “It’s a testament to our eagerness to extend our long-term expertise, elevate service standards and forge new partnerships. .

Services 64

Services Management Target Marketing Operations 64

Hotelogix

NOVEMBER 28, 2024

Whether it's business travelers seeking efficiency, luxury seekers craving unique experiences, or budget-conscious families planning their vacations, each group has distinct needs and preferences that present unique revenue opportunities. Now, let's explore how to identify your most profitable segments within these categories.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

Hotel Speak

MAY 14, 2025

Periods of high demanddriven by holidays, festivals, or local eventscan strain resources, impact guest satisfaction, and complicate revenue and maintenance management. Benefits: Optimized Staffing: Align workforce schedules with anticipated demand to ensure efficient service delivery. Preferences : Room type, amenities, services used.

Management 51

Management Forecasting Occupancy Services 51

SiteMinder

AUGUST 1, 2024

SiteMinder’s platform empowers you to execute your hotel business plan seamlessly and drive revenue growth. Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision.

Business 95

Business Revenue Hotels Occupancy 95

Hotelogix

AUGUST 6, 2024

Moving from merely managing hotel revenue to maximizing profit is a critical transformation that ensures your property's long-term success. This shift requires a comprehensive approach integrating cost control, strategic marketing, and top-notch guest services. Run targeted marketing campaigns to attract high-value guests.

Revenue 52

Revenue Management Upsell Target Marketing 52

STAAH

OCTOBER 15, 2024

A good PMS streamlines these processes, freeing up staff to focus on delivering exceptional service. Additionally, it provides valuable insights into booking patterns and performance across various channels, helping hotels make better decisions to optimize revenue.

Operations 108

Operations OTA Overbooking Revenue 108

Hotel Business

JANUARY 15, 2025

We often see management companies investing heavily in front-of-house technology to enhance the guest experience and drive repeat business and revenues, Henrik Shimony, cofounder/ CEO, Reeco, and a former hotelier, told Hotel Business in an exclusive interview.

Operations 59

Operations Resorts Hospitality Management 59

SiteMinder

MARCH 17, 2025

A hotel director oversees the daily operations of a hotel, ensuring everything runs efficiently while delivering a high standard of guest service. The hotel director sets expectations for service, supports team performance, and ensures the property is meeting its revenue and occupancy targets. What is a hotel director?

Hotels 52

Hotels Revenue Revenue Management Operations 52

Little Hotelier

JANUARY 19, 2025

They simplify the often complex world of revenue management , giving you a reliable foundation to build upon as you grow your confidence in managing rates. Our tools help you maximise revenue, simplify operations, and attract more bookings effortlessly. Its a dependable benchmark for your revenue targets.

Rack Rate 52

Rack Rate OTA Revenue Hotels 52

Demand Calendar

APRIL 3, 2023

Every hotel has its unique channel mix that is affected by several things, including its position in the marketplace relative to its competitors, geographical location, reputation in the industry, and service offerings. Achieving the optimal distribution mix for a hotel is a complex task.

Target Marketing 98

Target Marketing Accommodation Services Management 98

MediaBoom

MARCH 14, 2024

The advent of digital advertising has revolutionized the way lodgings are showcased, making it easier to compare features and services. Explore how these 15 services can elevate your property’s online presence, drawing in more visitors and boosting revenue: 1.

Digital Marketing 68

Digital Marketing Services Marketing Market 68

SiteMinder

SEPTEMBER 22, 2024

A hotel subscription is a service that allows guests to pay a recurring fee—typically monthly or annually—in exchange for ongoing benefits like room access, discounts, or special perks. Get your guests hooked with SiteMinder Streamline reservation strategies and boost revenue by integrating third-party apps with SiteMinder’s booking platform.

Hotels 96

Hotels Revenue Services Target Marketing 96

Hotelogix

JULY 11, 2024

As an independent hotel owner, you understand the challenges of driving revenue in a competitive market. In this blog, we will delve into different aspects of hotel revenue management and explore top tips and tricks to help you optimize your hotel’s revenue potential. 

Revenue Management 52

Revenue Management Revenue Management Hotels 52

Hotelier Magazine

DECEMBER 17, 2024

This illumination is facilitated with hotel market segmentation, a key component of a viable hotel revenue-management strategy. With market segmentation, instead of treating all guests the same, hoteliers can tailor marketing materials, guest communications, services and pricing to meet the needs and expectations of each segment.

Revenue Management 52

Revenue Management Revenue Marketing Market 52

SiteMinder

MAY 21, 2023

The remarkable service and awe-inspiring ocean views leave a lasting impression on both local and global travellers, making it a coveted destination on their must-visit lists. Although the target market has since changed, what remains constant is the hotel’s standards and work ethic.

Resorts 98

Resorts Overbooking Yield Management OTA 98

A Sales Guy

APRIL 10, 2013

can be deducted against revenue. Let’s say their revenue is 500 million dollars. billion dollars in year one to generate 500 million dollars revenue. Is your target market sensitive to capital expenses? What impact does buying your product or service have on your customer/prospects balance sheet or P&L?

Operations 106

Operations B2B Sales Shopping 106

SiteMinder

JULY 18, 2024

What is hotel customer service? Hotel customer service is the range of services and interactions provided by hotel staff to ensure a pleasant and satisfying experience for guests. Table of contents What is the importance of customer service in hotels? If that means you’re strides ahead of your rivals, all the better.

Services 52

Services Hotels Travel Business 52

Social Hospitality

MARCH 27, 2023

Optimization can improve your return on investment (ROI) and drive more sales and revenue for your business. Understanding your target market’s preferences and concerns can help you create ad copy highlighting how your product solves their problems. Suppose you sell a beauty product.

Cost Per Click 130

Cost Per Click ROI Market Research Target Marketing 130

Intelity

MARCH 8, 2023

Integrating existing casino loyalty programs and in-app gaming into a branded mobile app for your property enhances the guest experience and drives additional revenue When it comes to casino hotel customer retention, casino loyalty programs are key. Enter branded mobile apps.

Casinos 90

Casinos Branding Revenue Dining 90

SiteMinder

OCTOBER 29, 2024

In this guide we’ll hone in on how to start a property management business that services hotels and other short-term accommodation providers. Opportunities, such as new markets or services. Table of contents How important is a property management business plan? Goals should be specific, measurable and achievable.

Business 59

Business Management Target Marketing Revenue 59

Inn Quest

SEPTEMBER 5, 2023

Hotel inventory management is the process of efficiently overseeing and optimizing a hotel’s available resources including rooms, services and facilities, to maximize revenue and guest satisfaction. Food and Beverage: Restaurants, bars and room service are vital revenue streams.

Management 87

Management Overbooking Revenue Hotels 87

SiteMinder

NOVEMBER 18, 2024

Generate a positive ROI for your hotel with SiteMinder See how you can maximise revenue at every touchpoint of the guest journey with SiteMinder’s leading hotel platform. For example, monthly subscription to a hotel software service. Investment cost : Determine the total amount of money invested in your hotel or a specific function.

ROI 96

ROI Revenue Management Revenue Hotels 96

Cloudbeds

JUNE 23, 2023

This is how customers expect services today, including in the hotel industry. In a world that can not wait, hotel chatbots have become hoteliers’ best allies in providing excellent guest experiences while generating bookings and additional revenue. Fast and easy.

Upsell 98

Upsell Services Hotels Target Marketing 98

SiteMinder

NOVEMBER 22, 2023

These events are opportunities for businesses to showcase their products or services, attracting both industry professionals and the public. Pricing & marketing Developing a strategic pricing model is key to attracting the right audience while maximising revenue. Tip : Leverage social media for targeted marketing.

Events 59

Events Revenue Hotels Management 59

Cloudbeds

APRIL 15, 2024

Oftentimes, these tasks overpower hotels’ ability to invest in proper guest communication, marketing activities, and revenue management , which significantly impacts performance and profitability. Whereas self-service automation involves guests helping themselves, employee-facing automation involves computers helping employees.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98

STAAH

FEBRUARY 21, 2023

Every hotel has its own unique channel mix that is affected by several things, including the hotel’s position in the marketplace relative to its competitors – its geographical location, its reputation in the industry, and its service offering (think packages, amenities, and terms and conditions).

Hotels 98

Hotels Target Marketing Management Revenue Management 98

SiteMinder

JUNE 12, 2024

Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. Over time, these roles matured and transformed, giving birth to the modern-day revenue or reservations managers.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

SiteMinder

SEPTEMBER 6, 2023

The more you can funnel guests through your own website, the more you retain full control over the revenue and the guest experience. Those who book directly are often: More invested in your property; More likely to engage with your services; and ultimately, More inclined to leave a glowing review.

Hotels 98

Hotels Revenue Occupancy Services 98

SiteMinder

AUGUST 29, 2023

Understanding and controlling hotel operating costs While revenue generation often takes the spotlight, equally crucial is the understanding and control of hotel operating costs. Typical hotel operating expenses list Managing a hotel’s finances requires a keen understanding of both its revenue streams and its operating expenses.

Revenue 52

Revenue Hotels OTA Operations 52

Hotelogix

SEPTEMBER 19, 2024

Understanding the difference between online booking and travel agency services is crucial for hotel owners and managers looking to optimize their revenue streams. These platforms provide a self-service model that allows guests to compare prices, read reviews, and book rooms at their convenience.

Travel 52

Travel OTA Target Marketing Occupancy 52

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

Lure Agency

MARCH 24, 2023

Daniel says, “You have some nice ancillary revenue opportunities, especially if you’re a property with a lot of programming. ” By offering them an experience that combines accommodations, food & beverage, video conferencing, entertainment, and more – hotels can create a package that will help generate revenue.

Hiring 116

Hiring Ancillary Revenue Hotels Business 116