Hotel Speak

MAY 20, 2025

So surely the UK is becoming a tougher place to run a travel or hospitality business? The requirement for an Electronic Travel Authorisation (ETA) , costing visitors 16 each, is something experts in the sector fear will push inbound tourists to other destinations. But it’s actually in the homeworking travel franchisee space.

Business 69

Business Travel Consumer Hospitality 69

Catala Consulting

APRIL 3, 2024

As businesses increasingly seek partnerships that offer more than just a transactional relationship, hotels must innovate their marketing strategies to meet these evolving expectations. The cornerstone of effective B2B marketing lies in understanding the unique needs and decision-making processes of businesses.

B2B 52

B2B Marketing Strategy Hotel Marketing Branding 52

Hospitality Today

JUNE 9, 2025

Once a stable pillar of the tourism booking funnel, Google is now rolling out generative AI features—like Gemini’s AI Overviews—that fundamentally alter how travelers discover and engage with travel brands. Hotel keywords: From under 1% to nearly 3% in the same timeframe.

Travel 45

Travel Real Estate Marketing Market 45

Up Hotel

AUGUST 21, 2023

In this article, we’re going to explore how the SWOT analysis can have a real impact on shaping digital marketing strategies within the hotel industry. Plus, we’ll chat about how marketing agencies like us can lend a helping hand to hotel clients, showing them how to make the most of this approach.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Marketing Market 52

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, where trends change rapidly and competition is fierce, having solid hotel marketing strategies is essential for success. One powerful tool that can significantly contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Marketing Market 52

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. The marketing mix was originally a concept given by Neil H.

Hotel Marketing 97

Hotel Marketing Marketing Market Hotels 97

Hotel Speak

MARCH 19, 2024

Travellers are bombarded with choices, from budget chains to luxury retreats. While amenities like plush beds and rainfall showers are important, a hotel’s vibe – the overall atmosphere and experience it creates – is becoming an increasingly crucial factor in swaying guest decisions. So, how do you stand out from the pack?

Hotel Marketing 98

Hotel Marketing Marketing Market Marketing Strategy 98

Cloudbeds

NOVEMBER 13, 2024

Past guests include Sarah Fults, VP of Distribution at MGM Resorts, James Lemon, Global Lead of Travel, Transport, and Leisure at Stripe, Jason Pinto, Co-Founder and COO at Pace Revenue, and more. Episodes feature interviews, industry updates, and discussions on topics including short-term rentals, hotels, and travel trends.

Hospitality 52

Hospitality Events Hotel Marketing Marketing 52

Social Hospitality

SEPTEMBER 26, 2024

Travelers, especially younger ones, increasingly turn to social media for travel inspiration and planning. Targeted Reach : Advanced algorithms and hashtag systems allow hotels to reach highly specific audience segments interested in travel. Many hospitality influencers are ready to help drive your content.

Hotels 237

Hotels Branding Travel Marketing 237

Cloudbeds

JANUARY 17, 2024

In 2023, the hospitality industry reached record-high ADRs as travelers from around the world got back out to explore, and lodging operators worked hard to keep up with demand (despite lingering staffing shortages). Capturing travelers’ attention will become even more important in 2024. 2024 hospitality marketing trends 1.

Hotel Marketing 98

Hotel Marketing Marketing Market Hotels 98

eHotelier

DECEMBER 20, 2022

Start off the new year on the right foot with this lesser-known hotel marketing strategy.

Marketing Strategy 119

Marketing Strategy Hotel Marketing Marketing Market 119

Hotelogix

JANUARY 19, 2025

In 2025, with nearly 75% of travelers beginning their hotel search online , the competition for visibility is tougher than ever. If your hotel isn’t easy to find or doesn’t make a great first impression because of poorly optimized listings or outdated marketing strategy can lead to missed bookings and lost revenue.

Hotel Marketing 40

Hotel Marketing Marketing Market Email Marketing 40

The Cosmos

JANUARY 19, 2023

A resort property needs to deploy many marketing strategies as they are meant to entertain their guests rather than just provide a room for a mere stay. To ensure that guests have an unforgettable experience, they deploy a range of resort marketing strategies , such as advertising, promotions, and customer engagement activities.

Marketing Strategy 52

Marketing Strategy Marketing Market Resorts 52

STAAH

MARCH 4, 2025

With 87% of travelers reading online reviews before booking and 53% abandoning a website that takes longer than three seconds to load, hotels cannot afford to overlook digital marketing. In this blog, we will look at ten common digital marketing mistakes hotels make.

Digital Marketing 88

Digital Marketing Marketing Market Hotels 88

Little Hotelier

OCTOBER 11, 2023

What is Instagram hotel marketing? Instagram hotel marketing is the practice of promoting your hotel through Instagram, both with organic posts that you publish through your profile, and with sponsored content that grants you access to a larger audience. Get started with these tips.

Hotel Marketing 107

Hotel Marketing Marketing Market Hotels 107

eZee Absolute

JANUARY 3, 2025

Ah, the thrill of hotel marketing! As we march into 2025, you as a hotelier and accommodation owner have a unique opportunity to refresh your marketing strategies and win over a new generation of travelers. In 2025, hotel marketing isn’t just about booking a few extra nights here and there.

Marketing 52

Marketing Market Marketing Strategy Email Marketing 52

gcommerce

SEPTEMBER 23, 2024

In the fast-paced landscape of digital marketing, staying ahead of the curve is crucial, especially for businesses in the travel industry. One powerful tool that has transformed the way hotels and resorts attract guests is hotel metasearch.

Marketing 78

Marketing Market Digital Marketing Travel 78

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 83

Hotel Marketing Marketing Market Marketing Strategy 83

Skift Blog

APRIL 17, 2023

Skift Take: Marriott's new ad campaign for its loyalty program doesn't explicitly mention online travel agencies. But the ad's gist is that you can find a hotel for any taste and budget on its app. Why book anywhere else? Sean O'Neill Read the Complete Story On Skift

Travel 246

Travel Marketing Strategy Hotels Hotel Marketing 246

Xotels

JUNE 2, 2023

In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Marketing Market 40

STAAH

NOVEMBER 1, 2022

Towards the end of 2020, Google came to the aid of the ailing travel industry with rich insights that unlock the mysteries of travel demand. Since its inception, Google Travel Insights has become a go-to resource for astute hotel marketers wanting to understand guest behaviour patterns and trends to inform their strategy.

Travel 98

Travel Marketing Strategy Marketing Market 98

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. From marketing to operations to revenue management, your SWOT analysis should evaluate all aspects of your hotel.

Hotel Marketing 96

Hotel Marketing Marketing Market OTA 96

STAAH

APRIL 7, 2025

Vivatel Kuala Lumpur , strategically nestled in the vibrant heart of the city, offers a seamless blend of convenience and comfort for travellers. As a modern city hotel, Vivatel Kuala Lumpur enjoys an enviable location, providing quick and easy access to all corners of the Klang Valley.

Revenue Management 68

Revenue Management Revenue Marketing Strategy Shopping 68

gcommerce

MAY 7, 2025

This summer, travelers are skipping the airport hustle and hitting the road instead. Hotels and resorts have a big opportunity to lean into this trend. Discover how your property can leverage these 2025 Summer travel trends. Discover how your property can leverage these 2025 Summer travel trends. And honestly, we get it.

Travel 52

Travel Marketing Market Closing 52

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Marketing Market Digital Marketing 56

AskSuite

JANUARY 29, 2025

WhatsApp in hospitality can be a game-changer for hotels that know how to communicate with travelers and guests. Making strategic use of hotel WhatsApp marketing initiatives can set your business apart from competitors. Track travelers preferences and history across channels. WhatsApp, with over 2.9

Marketing Strategy 52

Marketing Strategy Marketing Market Hotels 52

Hotel Speak

DECEMBER 18, 2024

The European Commissions Digital Markets Act (DMA) has made many headlines since it came into force. And its impact on hotel marketing is being discussed in all corners of the world. But how is it affecting hotels in reality? And what do hotels need to do to protect their visibility and revenue?

Cost Per Click 97

Cost Per Click OTA Hotels Digital Marketing 97

Hotel Speak

JULY 12, 2024

A modern web design in line with current trends will help you convert travelers into customers and thus increase your volume of direct bookings. The challenges of designing your hotel website The branding of your website is a key element that you have to consider if you want it to be effective in your marketing strategy.

Travel 102

Travel Hotels Branding Marketing Strategy 102

STAAH

DECEMBER 18, 2023

Read full blog Sustainable Hospitality: Meeting the needs of today’s eco-conscious traveler Clearly, sustainability has been a major priority trending this year. Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings.

Hospitality 98

Hospitality Target Marketing Occupancy Hotel Sales 98

Travelboom Marketing

MARCH 20, 2024

While a long-term marketing strategy is ideal, sometimes hotels are desperate for an immediate return, especially in times of need. Get the 2023 Leisure Travel Trends Study The post Hotel Marketing Webinar: 4 Ways to Increase Hotel Revenue Right Now appeared first on TravelBoom.

Revenue 52

Revenue Hotel Marketing Marketing Market 52

Hotel News Resource

MARCH 27, 2025

The TravelBoom 2025 Influencer Travel Study reveals that 28% of travelers book hotels based on influencer recommendations, signaling a revolutionizing shift in hotel marketing strategies.

Marketing Strategy 45

Marketing Strategy Travel Hotel Marketing Marketing 45

Odysys

MAY 13, 2021

Odysys Highlighting the most important post-pandemic summer travel trends for independent lodging professionals to know. Ben zeroes in on the top tips, takeaways and things that hotel marketers can do right now to rock this unprecedented post-pandemic summer travel season.

Travel 52

Travel Marketing Strategy Hotel Marketing Marketing 52

MediaBoom

JUNE 27, 2023

Picture a world where your hotel stands out amidst fierce competition and captivates guests with irresistible offers and experiences. A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. Mediaboom is here to help.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

gcommerce

MAY 7, 2025

This summer, travelers are skipping the airport hustle and hitting the road instead. Hotels and resorts have a big opportunity to lean into this trend. Discover how your property can leverage these 2025 Summer travel trends. Discover how your property can leverage these 2025 Summer travel trends. And honestly, we get it.

Travel 90

Travel Marketing Market Closing 90

Social Tables

SEPTEMBER 21, 2017

With the meteoric rise of Airbnb still climbing, hoteliers are caught playing catch-up in winning over choosy travelers and millennials. How can a large hotel brand position itself to appeal to that market? Marriott’s hotel marketing is succeeding in doing just that. So how does a hotel brand tap into that?

Hotel Marketing 60

Hotel Marketing Market Marketing Hotels 60

Hotel Speak

MARCH 26, 2024

In the ever-evolving world of online travel booking, a new concept called the Search Generative Experience (SGE) is emerging from Google. This new approach aims to transform how travellers discover hotels, moving beyond simple keyword searches to a more conversational and user-centric experience.

Intent 75

Intent Marketing Strategy Hotel Marketing Hotels 75

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. What is a luxury hotel?

Hotel Marketing 52

Hotel Marketing Marketing Market Consumer 52