Hotelogix

DECEMBER 7, 2023

To be very precise, it has shaped the way guests book their accommodations at hotels. This gives them a better idea of what fits their requirement and budget best. This is the primary reason why as a hotelier, you should know how to select the right OTAs for your hotel. Then this guide is all you need. 

OTA 107

OTA Overbooking ROI Hotels 107

Travelboom Marketing

MARCH 27, 2024

A well-maintained hotel blog can be a powerful tool for enhancing your hotel’s online presence, attracting targeted traffic, and improving your search engine rankings over time. But, what should a hotel blog about? Check out our full guide to creating content that ranks here.

Hotels 52

Hotels Events ROI Accommodation 52

SiteMinder

SEPTEMBER 11, 2022

Strategic decision-making is crucial for hotels to continue growing. If you are wondering where to start, look no further than the traditional SWOT analysis for hotels: this tool is key to understanding your business, relative to the competition. What is a hotel SWOT analysis? Table of contents.

Hotels 91

Hotels Business Market Marketing 91

MediaBoom

JULY 13, 2023

Marketing strategies for travel agents can increase brand awareness, boost website traffic, increase leads, and result in more bookings. However, it takes an understanding of marketing to successfully employ these tactics. What is travel agency marketing? This guide is chock full of marketing ideas for travel agents.

Marketing Strategy 73

Marketing Strategy Market Marketing Travel 73

MediaBoom

JUNE 5, 2023

To thrive in this highly competitive environment, it is vital to set your brand apart through the implementation of impactful travel content marketing. So, what is content marketing for travel and how can it benefit your business? Having a clear target will help you create a focused and effective content strategy.

Market 80

Market Marketing Travel Email Marketing 80

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 77

Hotel Marketing Market Marketing Marketing Strategy 77

Travel Media Group

MARCH 10, 2021

In this episode of the Suite Spot, we share a beginner’s guide for hoteliers live streaming on social media. Host Ryan Embree gives some ideas for topics hotels can use when going live, and best practices to keep in mind when recording. Before republishing quotes, we ask that you reference the audio. I'm your host, Ryan Embree.

Hotels 52

Hotels Consumer Travel Hotel Marketing 52

eZee Absolute

FEBRUARY 15, 2024

Ever felt like your charming hotel is hidden in the digital jungle, lost amongst a million other options online? That’s where metasearch platforms step in – like an upgrade to your usual marketing efforts. That’s where metasearch platforms step in – like an upgrade to your usual marketing efforts.

Market 52

Market Marketing Email Marketing Marketing Strategy 52

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Little Hotelier

MAY 18, 2023

What is hotel sales? Hotel sales is about managing the process of attracting, engaging, and converting guests into paying customers. It includes various strategies and tactics around marketing, winning reservations, providing incredible guest experiences, and encouraging repeat business. One bite at a time.

Hotel Sales 59

Hotel Sales Sales OTA Hotels 59

STAAH

AUGUST 22, 2023

Not only does low occupancy result in lower revenue, but it also affects cash flow – sucking out much-needed liquidity for a hotel to pay for ongoing fixed costs. In this blog, we look at some ways to keep your hotel thriving during these tougher periods.

Occupancy 77

Occupancy Forecasting OTA Revenue 77

MediaBoom

MARCH 28, 2024

With almost 60 percent of hotel bookings happening online , luxury hotel advertising remains paramount for hospitality brands of all sizes. What is hotel advertising, and how is it different from standard hotel marketing? What is hotel advertising, and how is it different from standard hotel marketing?

Hotels 52

Hotels Branding Market Marketing 52

Little Hotelier

JUNE 29, 2023

If an Expedia user books a hotel through the platform, they are invited to review their stay. These reviews are collated on the hotel’s listing , giving potential guests first-hand accounts of the experience that the property delivers. Why are Expedia reviews important for hotels? What are Expedia reviews?

Hotels 52

Hotels Consumer Services Market 52

SiteMinder

OCTOBER 11, 2022

Video marketing should be an integral part of any hotel’s marketing plan and is largely becoming the most important aspect of content marketing. When done well, video marketing can be an effective way of promoting your hotel, building your brand awareness and driving bookings. Table of contents.

Market 52

Market Marketing Consumer Hotels 52

eZee Absolute

JULY 31, 2022

Like any other business, hotels need to generate revenue in order to survive. But with the ever-growing competition, how can small hotels keep up? In this article, I will discuss some sales and marketing strategies to increase revenue for small hotels and stay afloat. Destination marketing. Sounds good?

Revenue 52

Revenue Hotels Occupancy Events 52

MediaBoom

JULY 21, 2023

Luxury hotel email marketing informs and educates leads, connects with long-term customers, presents up-selling and cross-selling opportunities, humanizes your brand through newsletters, and converts customers. If required, consider hiring an email marketing agency for optimal management. Create a rough timeline.

Email Marketing 52

Email Marketing Market Marketing Marketing Strategy 52

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. What is a luxury hotel?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. However, modern travelers prioritize the experience they’ll have when booking a hotel.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

BCV

DECEMBER 20, 2021

And this might just be their ultimate Holiday Wish List–curated by our hotel social media experts! Gift Idea Van Gogh Experience + Le Méridien St. Ali Johnson is a Senior Account Executive at BCV focusing on the luxury travel market. X Games Medalist and 2-time Olympian, Anna Lisa Drew will be your guide.

Travel 52

Travel Accommodation Intent Services 52

Social Tables

APRIL 13, 2021

We include tips, tricks, expert advice, and some of the top event planning tools needed to make everything go off without a hitch. If you choose great vendors who have experience with outdoor events, they can help guide you and explain what equipment you need for their piece of the puzzle. Keep reading! Think about accessibility.

Events 200

Events Sales Sales Enablement Services 200

Little Hotelier

OCTOBER 11, 2023

What is hotel review management? As the name suggests, hotel review management is the practice of monitoring and managing your hotel’s reviews. Online hotel guest reviews represent an invaluable opportunity for small hotels to know what their guests really think of them, not to mention act as free advertising.

Management 107

Management Hotels Consumer Average Daily Rate 107

Social Tables

MAY 27, 2022

Your hotel room layout doesn’t just determine where you place the furniture. A hotel room should make guests feel like they can go about their activities just like they would at home. In order to help you tackle the complexities of this process, we’ve created this hotel room layout guide. Go back to marketing basics.

Hotels 78

Hotels Construction Travel Scale 78

Travelboom Marketing

MARCH 29, 2023

If you haven’t already, there’s still time to position your hotel SEO efforts for success in 2023. With new technologies, changing customer behaviors, and rising trends, hotel SEO strategies should be constantly evolving. Align your SEO strategy with the following trends and SEO tips for hotels for 2023: 1.

Real Estate 52

Real Estate Digital Marketing Dining Hotels 52

Lure Agency

AUGUST 30, 2023

Scaling Up Strategies for Hotel Vendors and Suppliers In today’s fast-paced and ever-evolving hospitality industry, a hotel vendor hoping to stand out from the competition is more critical than ever, but not a Mission Impossible. Hotel vendors and suppliers play a vital role in the success of hotels.

Market 52

Market Marketing Hospitality Scale 52

Hotel Business

NOVEMBER 2, 2023

Program leader and founder Marina MacDonald, Red Roof chief marketing officer (CMO), opened the forum celebrating the growth of women in the hospitality industry and at Red Roof. “In It’s like getting insider tips for navigating our own unique paths.” As a result, great ideas are born and given space to germinate.”

Hospitality 59

Hospitality Events Services Closing 59

Little Hotelier

OCTOBER 11, 2023

What is hotel guest experience? The hotel guest experience describes how guests perceive their stay at your hotel. Delivering a great hotel guest experience is key to building customer loyalty and maintaining consistent revenue. Personality can’t be taught and replicated by the big hotel chain next door.

Hotels 52

Hotels ROI Travel Services 52

Social Tables

APRIL 22, 2021

That’s why we put together this guide on how to plan a concert. But without a clear idea of what you’re hoping to achieve with the live music portion of your event, you’re unlikely to end up with a memorable concert. It’s also a good idea to get insurance for your event. Finalize a date and time.

Events 200

Events Sales Services Revenue 200

Travel Media Group

MAY 1, 2019

In this episode of Suite Spot, we discuss the growing trend of going green in the hotel industry. Priscilla Osorio, Marketing Content Manager at Travel Media Group, joins host Ryan Embree to give advice to hoteliers on how to implement sustainable initiatives at your property without breaking the bank. I'm your host. Ryan Embree.

Travel 52

Travel Market Marketing Management 52

SiteMinder

OCTOBER 9, 2023

What are hotel metrics? Hotel metrics, often referred to as key performance indicators (KPIs), are essential data points that hoteliers use to measure the performance and success of their establishment. Table of contents What should be included in hotel metrics? It offers insights into room demand and helps in forecasting.

Average Daily Rate 59

Average Daily Rate Average Length of Stay Occupancy Revenue 59

BCV

AUGUST 4, 2021

The first markets to rebound after the pandemic-related shutdowns were warm weather states and vacation destinations near urban centers. While eager leisure travelers begin to check-in once again, urban hotels are still missing two key cohort: corporate transient and corporate group. From corporate transient to bleisure and leisure.

Market 52

Market Marketing Intent ROI 52

SiteMinder

SEPTEMBER 8, 2022

Succeeding as a modern hotel business begins with how guests perceive your product: room layout is a central part of their experience, and it’s a factor you have the ability to proactively influence. To help guide you, this blog details a few ways you can approach your hotel room layout and provides helpful design tips.

Occupancy 59

Occupancy Hotels Upsell Business 59

Travel Media Group

OCTOBER 2, 2019

Kelly suggests ideas on posting and how to measure the success of the social media campaigns your hotel runs. This is episode is a great guide on how to get more likes, engagement, and followers to your hotel’s social media profiles. I'm your host, Ryan Embree. So thank you Kelly for joining me today.

OTA 52

OTA Travel Occupancy Hotel Marketing 52

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Did you know that nearly 70% of travelers turn to search engines when planning their trips.

Marketing Strategy 83

Marketing Strategy Market Marketing Travel 83

Little Hotelier

MARCH 28, 2023

What is hotel content marketing? Hotel content marketing aims to attract and retain customers by offering them assets that they find informative, entertaining or otherwise useful. This ‘content’ can take many forms: videos, blogs, newsletters, social media posts, how-to guides and more.

Market 111

Market Marketing Marketing Strategy Hotels 111

Social Tables

MARCH 24, 2021

A few examples of workshop ideas include photography lessons, coding classes, creative writing sessions, and hackathons. Discover how to plan a workshop with these 22 tips and tricks: Here’s everything you need to do before, during, and after your workshop to make sure it’s a success. First, let’s clear up any confusion. .”

Events 158

Events Sales Forecasting Revenue 158

SiteMinder

SEPTEMBER 10, 2023

Mobile bookings are now a common method of securing hotel reservations. It’s convenience meets spontaneity, wrapped up in a user-friendly interface that’s as inviting as your hotel’s lobby. For the hotel and travel market , smartphones present a captive audience looking to escape the mundane routine of the everyday.

Hotels 105

Hotels Travel Revenue Consumer 105

SiteMinder

SEPTEMBER 6, 2023

What are online bookings in the hotel industry? Online bookings are the lifeblood of the modern hotel industry. This seamless process is powered by sophisticated yet user-friendly online booking systems, hotel websites, and online travel agencies (OTAs). Table of contents How do online bookings work for hotels?

OTA 98

OTA Hotels Addendum Travel 98