Anthony Cole Training
NOVEMBER 9, 2016
When I was a youngster, I used to go hunting with my dad and my older brother, Ray. I never hunted with my younger brother, Michael, until just a few years ago. But Ray, Dad and I spent many weekday evenings and weekends in the woods.
Social Tables
NOVEMBER 22, 2016
Consumers Value Community More Than Ever Before. We live in an era where people feel disconnected. You walk into a coffee shop, it’s packed, but everyone is on their laptop or phone barely glancing up at the world around them. One of the few time we all pause (and yes, it may be to take a photo) is over food, and sharing an experience about food. The rise of #foodporn on your Instagram feed isn’t just because of its beauty, it’s also belonging.
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A Sales Guy
NOVEMBER 7, 2016
I spoke at DreamForce 16 this year. My presentation was about coaching. You can watch it here. The key quote from the presentation was this; “Nobody Brags About Developing Somebody” When I said it on stage, it was a powerful observation. I didn’t build it into my presentation. It just came to me as I was speaking. It’s been retweeted several times since, so it clearly affected others as well.
Experience Hotel
NOVEMBER 29, 2016
Il y a bien longtemps, lors de mon adolescence, j’ai appris à jouer de différents instruments de musique. À cette époque, l’un de mes professeurs m’a parlé d’une technique utilisée par de nombreux artistes qui souhaitaient s’améliorer : trouver un modèle ou un mentor et s’en inspirer. L’idée était la suivante : plutôt que d’avancer à l’aveuglette, il est toujours préférable de trouver quelque part quelqu’un qu’on estime très performant et de chercher à saisir ses techniques pour les reproduire e
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
eTourism
NOVEMBER 18, 2016
Mastering mobile can make the difference between skyrocketing booking rates and stagnation this holiday season. In today's blog, we'll look at 4 key ways you can make the most of mobile marketing to reach more of your guests this Christmas.
Anthony Cole Training
NOVEMBER 14, 2016
You and your salespeople are a product of mom and dad, the people met, the experiences had and the education/knowledge acquired:
Hotel Sales Focus brings together the best content for hotel sales and marketing professionals from the widest variety of industry thought leaders.
A Sales Guy
NOVEMBER 4, 2016
There is a book called The Numbers Game; Why Everything You Know About Soccer is Wrong. It was written by Chris Anderson and David Sally. Think Moneyball for soccer. If you’re a soccer fan, you may have heard of it. If you’re Malcolm Gladwell fan and have been listening to his new podcast, it may ring a bell, because he references it in the My Hundred Million episode.
Social Tables
NOVEMBER 15, 2016
Event professionals are being asked to do more, but they’re not all getting the resources they need to improve their process in a real way. When it came to challenges facing event planners, we asked: “What’s the biggest change you’ve seen since you started working in our industry?”. In Social Tables’ latest trend report, 35% of planners we surveyed told us that the arrival of event technology has made the most noticeable impact on the industry.
A Sales Guy
NOVEMBER 21, 2016
There are a lot of skills and attitudes sales people must have to be successful. But there is one sales tip that rises above the rest that I share with everyone. It’s the importance of giving a s**t. What does that mean? It means, if you want to take your game to the next level in sales, you have to care more about your customers and prospects than you do you.
Social Tables
NOVEMBER 16, 2016
If you’re like me when planning a meeting or event, the rentals portion of the budget can consume all of your time and energy. Good news: it doesn’t have to. The only change you need to make from your current way of thinking is to add in some courage. If you ask the right questions, to the right people (your boss, stakeholders and/or most importantly, your rental vendor), you’ll be well on your way to savings.
Speaker: Lauren Fernandez - CEO & Founder, Full Course
Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i
A Sales Guy
NOVEMBER 1, 2016
A craft is something we look to perfect. A craft requires passion. A craft, by definition, requires skill and the constant improvement of that skill. When we embrace our craft, we are more committed to its purpose. We are more inclined to improvement and the execution of the craft. When we embrace our craft, we are focused on the outcomes, the value it creates for others, our influence in the outcomes and how we deliver the outcomes.
A Sales Guy
NOVEMBER 15, 2016
There are certain people who are just not amenable to coaching. I’m not talking about people who struggle with different styles, but rather those people who just are not receptive to feedback. The people who defend everything, argue when given constructive criticism, and aren’t open to hearing about their shortcomings, that’s who this article is about.
A Sales Guy
NOVEMBER 9, 2016
George posted on LinkedIn that he wanted to switch careers and become a product manager. He wanted to move from being an SDR (Sales Development Rep). He has no experience, he has never been a product manager before, but he knows it’s what he wants to do. Here’s his post. I love that George wants to make a move and love that he’s going for it.
Social Tables
NOVEMBER 2, 2016
Meetings are happening more frequently than ever before. As a result, planners have less time to plan and execute. Corporate leaders everywhere are looking to events as viable marketing channels, or as engaging platforms for internal initiatives. Take for example, Salesforce.com’s annual conference, Dreamforce. With the goal to educate and inspire customers, the first Dreamforce event brought together just over 1,300 attendees in 2003.
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Social Tables
NOVEMBER 21, 2016
It’s that time of year again! As you prepare for family and friends to come in town, consider some of these Thanksgiving trends to impress your guests! From the food to the décor , these trends will help you to get prepared for your guests as you kick off Thanksgiving together. 1. Natural Décor. Incorporate elements of nature to your event décor and table setting such as birchwood, wheat stalks, and fall flowers.
A Sales Guy
NOVEMBER 14, 2016
Be you! We need more you. Stop trying to fit in. Stop measuring yourself against outside forces. Compare and despair. Don’t look for permission from others. Do what you feel is best. Have the courage to express your convictions. We need more of you. We don’t need more people agreeing. We don’t need validation of the known. We need more identification of the unknown.
Social Tables
NOVEMBER 10, 2016
When it comes to organizing a great event, it’s only natural for budget to be top of mind. So where does one draw the line between event needs and event wants ? More often than not, these things come down to the price tag. Let’s take a look at the 10 most expensive event budget items as we make strides towards 2017. The Big Three. F&B, A/V, and venue rental.
Social Tables
NOVEMBER 21, 2016
It’s that time of year again! As you prepare for family and friends to come in town, consider some of these Thanksgiving trends to impress your guests! From the food to the décor , these trends will help you to get prepared for your guests as you kick off Thanksgiving together. 1. Natural Décor. Incorporate elements of nature to your event décor and table setting such as birchwood, wheat stalks, and fall flowers.
Advertiser: ALHI
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Experience Hotel
NOVEMBER 14, 2016
Récemment, un ami m’a fait part d’analyses très intéressantes qu’il avait faites sur les taux d’annulation et leur rapport sur la baisse du prix moyen de certains hôtels. Trouvant ses observations extrêmement pertinentes, j’ai ensuite évoqué le sujet avec plusieurs dizaines de directeurs d’hôtel. Tous, sans exception, ont alors exprimé leur constat sur l’augmentation constante de leur taux d’annulation et l’insécurité dans laquelle ils se retrouvaient désormais.
eTourism
NOVEMBER 15, 2016
Content Marketing is a crucial tool for driving audience engagement, promoting your hotel and boosting your property's position in the search engine results pages.
Social Tables
NOVEMBER 16, 2016
It’s simple right? Money in, money out. In a time where budgets are growing for some but plateauing for most, planners need to show how their efforts will drive money back into their own pockets. The good news is that there’s more than one way to make the case for more cash. Start with these 7 ideas to negotiate a bigger events budget: 1.) Ask. What’s the number one reason that event planners don’t get the resources they need?
Social Tables
NOVEMBER 7, 2016
A public relations event is your opportunity to showcase your company and specific products or services to the general public. Obviously, with attendees and the press being present, you want to be professional, presentable, and engaging. Here are a few tips to help you get your public relations conference going on the right foot: 1.) Set a Goal. Why are you holding the event?
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
A Sales Guy
NOVEMBER 2, 2016
Have you ever asked yourself how much your marketing content is worth? You know, the ebooks you create. The infographics you design. The webinars you host. How much are they worth? You need to know, because contrary to your beliefs, they have value and your ability to apply the appropriate value matters. The value of your marketing content isn’t measured in terms of money, but rather by how much information your prospects are willing to give up.
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