Anthony Cole Training
MARCH 20, 2015
'This might be the biggest stretch ever in the history of my blog. How can I possibly tie the NCAA Basketball Tournament (also known as March Madness) to selling? Honestly, I’m not sure…so I will be making this up as I go. Let me begin by setting the stage for selling and how I see it is similar to the event of March Madness. Prospecting > games that are played by all Division I teams throughout the year.
A Sales Guy
MARCH 11, 2015
'When I first started my career, I was a suit b h. I wore the most stylish suits I could afford. I wore Boss, Armani, Ralph Lauren, and Canali. I loved them. I knew what stores had the best sales, and how to get these #badass suits for as cheap as possible. As my career progressed and I made more money, I began to have my shirts custom made. They had English spread collars with French cuffs.
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eTourism
MARCH 23, 2015
With masses of businesses and brands vying for your audience's attention on Facebook, how can you make sure your content breaks through the noise? Visual storytelling might be the answer.
Anthony Cole Training
MARCH 31, 2015
'I normally have to do some research prior to posting an article or shooting a video for our weekly Sales Brew. Depending on the title we have selected, I look for thoughts from other subject matter experts, the history of the theme we are using or a definition of a key word. With April Fool’s Day on the horizon, I did some research on this annual day of chicanery.
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Anthony Cole Training
MARCH 20, 2015
'This might be the biggest stretch ever in the history of my blog. How can I possibly tie the NCAA Basketball Tournament (also known as March Madness) to selling? Honestly, I’m not sure…so I will be making this up as I go. Let me begin by setting the stage for selling and how I see it is similar to the event of March Madness. Prospecting > games that are played by all Division I teams throughout the year.
A Sales Guy
MARCH 25, 2015
'I received this email the other day and it started like this; If you work in sales enablement you should – Well, I don’t and I suspect most of the other recipients didn’t either. The email then went on to talk about the value proposition of the podcast they were promoting. After a decent list of benefits the email ended like this: If you are in sales enablement , and need to scale, you will benefit from listening to this podcast.
Hotel Sales Focus brings together the best content for hotel sales and marketing professionals from the widest variety of industry thought leaders.
A Sales Guy
MARCH 20, 2015
'I got hip to Meerkat about two weeks ago. Like most people, I saw the all the noise coming out of SXSW and so became curious. This week while at Insidesales.com Accelerate conference I decided to take Meerkat for a spin and see what it’s like. I Meerkatted Hall of Fame QB Steve Young’s talk. Steve is a pretty funny guy. I tried to upload it here, but it’s too big a file.
A Sales Guy
MARCH 5, 2015
'The iWatch talk is getting hot. Watches as a device are being pumped up as the next big thing, but if you ask me, I’m saying no. ( so is my boy Fred Wilson ). Here’s the deal. I had a badass professor at The University of Chicago, his name was James Schrager. Some of you might even know of him. The guy’s a classic. One of the things he taught us was businesses fall into 4 categories (I think it was 4 ) One of the categories is the image category.
A Sales Guy
MARCH 2, 2015
'We did our first episode of The Word on Thursday. It was sick. We had so much fun. Our guest was Dan Waldschmidt author of Edgy Conversations. The topic was what sales people are missing. We broke down the key traits we think sales people need more of and why it affects sales. We talked about being great, and why too many people don’t aspire to greatness.
A Sales Guy
MARCH 17, 2015
'What are you focused on ? ? ? Exactly! How honest are you being? What we focus on is what we get.
Speaker: Lauren Fernandez - CEO & Founder, Full Course
Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i
eTourism
MARCH 16, 2015
Your email contact list has a pretty short shelf life. It degrades over time as your contacts decide to opt-out of email communication, forget their passwords, or simply abandon that old email account they only set up to fill in website forms.
eTourism
MARCH 11, 2015
Partnering with OTAs can be pretty addictive. After all, they get your property seen by a wide online audience and can generally be relied on to generate a steady stream of bookings with minimal input on your part.
eTourism
MARCH 2, 2015
SEO has come a long way. Following the Hummingbird algorithm update of 2013, Google has been placing less value on keyword matching, focusing instead on context, uniqueness and quality in an attempt to serve up the most relevant results for its users.
eTourism
MARCH 3, 2015
Want to reach a wider audience with your resort's website content? All it takes is a few simple steps to maximise the appeal of your site's content and facilitate quick and easy sharing on the most popular social media channels.
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eTourism
MARCH 24, 2015
Today's travellers are researching, planning and booking their breaks online, and more than ever before their using their Smartphones to help them do it.
eTourism
MARCH 10, 2015
As you've probably heard, Google recently made an announcement stating its intention to use mobile-friendliness as a ranking signal from April this year.
eTourism
MARCH 17, 2015
Content creation is one of the most effective ways you can connect to your guests on a deeper level, without eating too much into your marketing budget.
eTourism
MARCH 31, 2015
2014 saw an upsurge in travellers using their handheld devices not only to browse and plan their breaks, but also to book.
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A Sales Guy
MARCH 30, 2015
'Getting people to open emails and then respond to them is the biggest challenge in sales today. With so much communication being done via email, increasing response rates is the holy grail. I wrote a post a while back that contained an infographic outlining the best subject lines for emails. It was one of my most popular posts in 2014. It’s clear that getting increased response to emails is important to salespeople.
A Sales Guy
MARCH 4, 2015
'I had to share this with you guys. It’s a great Infographic. I’ve long argued that information is the key to successful sales people and that renaissance people are the best sales people, while teaching organizations are the best sales organizations. This infographic by Salesforce and Kapost on content represents exactly what I’ve been saying.
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