Anthony Cole Training
SEPTEMBER 2, 2022
Negotiate by definition is to deal or bargain with others in preparation of a contract or business deal. As a verb, negotiate means to move through in a satisfactory manner. In the world of selling, both of those definitions are relevant and important. Oftentimes, sales negotiation tactics seem to be related to price – giving or getting the best rate or fees for a product or service.
Social Hospitality
SEPTEMBER 22, 2022
Social media platforms started as a new and innovative method of communication and connection among friends and family. With time and refinement, it has transformed into an asset for businesses across the globe. This significant enhancement presents a vast number of opportunities for brands. 2022 Social Themes. In recent years, social media bridged the gap to new customer experiences with its ability to offer discovery, connection, and entertainment.
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Are Morch
SEPTEMBER 12, 2022
As a business, brand awareness is one of the most important endeavors that you could. The post How To Improve Your Hotels Brand Awareness appeared first on Are Morch, Digital Transformation Coach.
Hospitality Net
SEPTEMBER 21, 2022
LinkedIn is currently the most important professional social network in the world with more than 830 million users, over 50% of whom are between 25 and 34 years old. LinkedIn is useful for different reasons: networking, posting information, findings.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Social Tables
SEPTEMBER 1, 2022
Looking for corporate event ideas that people actually get excited about? Banish boring and overdone corporate events with help from this blog post. We’ll teach you how to spice up any business gathering with the right decor, entertainment, and more. Corporate events get a bad rap. If the event is for internal teams, many attendees are obligated to go even if they don’t feel like it.
SiteMinder
SEPTEMBER 27, 2022
Trying to perfect the hospitality experience at your hotel can often have you thinking of a million different things and quickly overwhelm you. Sometimes getting it right isn’t all about reading dozens of blogs, books, or other resources, but instead taking note of a poignant quote and simple advice. In this blog we’ve picked some of the best hospitality quotes available on the web that you and your team can take inspiration from at your hotel.
Hotel Sales Focus brings together the best content for hotel sales and marketing professionals from the widest variety of industry thought leaders.
Social Hospitality
SEPTEMBER 6, 2022
It’s hard to find someone who hasn’t heard of TikTok. In the six years since TikTok debuted, it has amassed over 1 billion active users. Nearly 90% of TikTok’s users are below the age of 50, so it presents a unique opportunity for businesses to reach specific audiences. Social media is a fantastic way to advertise your business, and today it can reach a significantly larger audience than TV or radio.
Are Morch
SEPTEMBER 18, 2022
Hotel owners are now using Instagram to help promote their businesses. It is how they. The post Hotel Marketing Tips To Write Better Instagram Captions appeared first on Are Morch, Digital Transformation Coach.
Hospitality Net
SEPTEMBER 21, 2022
MCLEAN, Va. – As part of its ongoing commitment to create learning and career growth opportunities in the communities where it operates, Hilton has announced it will hire 1,500 additional refugees over the next three years at its managed and franchi.
eZee Absolute
SEPTEMBER 30, 2022
It is a well-known fact that hoteliers nowadays secure a large percentage of their overall bookings through the online ecosystem. And there’s no hiding that Online Travel Agents (OTAs) are a major source for optimizing their online booking flow. It is observed that OTAs control approximately 2/3rd of all online bookings. Then it must be the best friend of hoteliers, right?
Speaker: Lauren Fernandez - CEO & Founder, Full Course
Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i
SiteMinder
SEPTEMBER 26, 2022
World Tourism Day 2022: SiteMinder launches annual Changing Traveller Report, the largest accommodation-specific traveller survey globally. Sydney, Australia – SiteMinder (ASX:SDR), the world’s leading open hotel commerce platform, has today launched its annual Changing Traveller Report , revealing that the urge to travel is stronger than rising inflation, and the already popular ‘bleisure’ travel trend — combining business and leisure — is pushing new preferences that are set to change the hote
Anthony Cole Training
SEPTEMBER 16, 2022
Conversation is much more pleasant than interrogation. This is important for an effective coach to remember because after two or three questions, a salesperson is going to feel like they are being attacked. This is also true for prospects.
Social Hospitality
SEPTEMBER 10, 2022
The role of social media in managing your online reputation is increasingly important. As more and more people turn to social media to share their thoughts and opinions, it’s vital to have a strong presence on these channels. By being aware of social media’s role in reputation management , you can take steps to protect your image and maintain an excellent public persona.
Are Morch
SEPTEMBER 15, 2022
Since the dawn of time, hotels have been trying to convince customers to visit them. The post 6 Brilliant Video Marketing Ideas For Hotels appeared first on Are Morch, Digital Transformation Coach.
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The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.
Hospitality Net
SEPTEMBER 20, 2022
Following a multi-million-dollar renovation, Viewline Resort Snowmass has officially joined Autograph Collection Hotels - Marriott Bonvoy’s diverse and dynamic collection of independent hotels championing individuality. In partnership with High Stre.
STAAH
SEPTEMBER 27, 2022
While the hospitality industry is getting more automated, digital content demands time and effort to go around for creative content to attract guests. With online digital marketing tools available it can help you make your content marketing easy and effortless. Creating digital content that’s attractive to the right target audience is a lengthy and time-consuming process, which marketers have discovered to be among their areas of greatest stress.
SiteMinder
SEPTEMBER 19, 2022
With so much to think about as a modern hotelier, including how to respond to growing customer needs while maximising revenue and efficiency, you need to find solutions that make running a property much easier. Hotel management apps are one way of both increasing performance at your business and generally making life easier. This blog will tell you everything you need to know.
Experience Hotel
SEPTEMBER 22, 2022
What services should you have in your hotel? To answer this question, the Experience Hotel team analyzed thousands of pieces of data provided by our hotel customers to find the free and paid hotel services most valued by travelers. Top 10 chargeable services: List based on an analysis of 16,103 stays Breakfast Parking Love package [.] The post The 20 services your Hotel needs to have appeared first on Marketing Tips for Hoteliers.
Advertiser: ALHI
Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!
Refine
SEPTEMBER 19, 2022
Online travel agencies (OTAs) have become a pivotal part of the hospitality industry, impacting the way properties market online and travelers do their research. It’s predicted that, on average, travelers make 25 website visits before booking. Therefore, properties need to boost visibility across the internet on OTAs, metasearch sites, social media, and their direct website.
Are Morch
SEPTEMBER 6, 2022
In the Internet age, many jewelry retailers find it difficult to compete with the convenience. The post Jewelry Retailers Offer Hospitality in Creative Ways appeared first on Are Morch, Digital Transformation Coach.
Hospitality Net
SEPTEMBER 21, 2022
Lodging Interactive, award-winning digital marketing, reputation management, and social media marketing agency exclusively serving the hospitality industry since 2001, announced the launch of its LodgingPLUS program, the complete digital presence an.
STAAH
SEPTEMBER 1, 2022
With more than 10 years in the Travel & Hospitality space, Meet Jackie Jomieuce, Business Development Manager – Malaysia, STAAH. Tell us a bit about your career in hospitality/ technology and the journey to STAAH. I started my career in the Hospitality industry as a Travel Consultant at one of the Tour Agents in my hometown, right after I finished my degree.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
SiteMinder
SEPTEMBER 27, 2022
In a period of accelerating consumer and economic change, the accommodation industry is being reshaped by a range of powerful external forces that can feel beyond its control. Staff shortages are placing new pressures on business structures, while mass e-commerce adoption and inflation are quickly evolving the plans and perspectives of the guests that fill hotel rooms.
Up Hotel
SEPTEMBER 30, 2022
It’s been a really busy year for our team and the entire hospitality industry. The focus has been on rebuilding and growing as the sector continues to recover from the effects of the pandemic. Everyone at Up Hotel Agency has worked extremely hard, and we’re thrilled to announce that the team recently won multiple awards for a number of hotel and hospitality websites that we’ve developed!
Boutique Hotel News
SEPTEMBER 30, 2022
UK: The Institute for Hospitality (IoH) has secured funding from Savoy Educational Trust (SET) to employ an equality, diversity and inclusion (EDI) specialist for the global hospitality sector. The role will help the hospitality industry attract talent from a diverse talent pool, including LGBTQ+, neurodiversity, supporting people from disadvantaged backgrounds, gender reassignment, age, disability, religious beliefs and other important groups.
All Things Hospitality
SEPTEMBER 26, 2022
Instagram and TikTok operate as powerful search engines Instagram and TikTok’s search engine relies on data and algorithms to find content that’s relevant to your account and interests. Social platforms like TikTok and Instagram have optimized their platforms to be more search friendly using keywords – competing with search engines like Google.
Advertiser: ZoomInfo
Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.
Hospitality Net
SEPTEMBER 21, 2022
Digital disruption represents a transformation that is caused by emerging digital technologies and business models. These innovative new technologies and models can impact the value of existing products and services offered in the hotel industry. Di.
STAAH
SEPTEMBER 13, 2022
As search continues to dominate how your guests find you, ensuring your hotel’s presence for relevant searches is more important than ever. But how should you find relevant searches for your hotel and location ? You’ll find no dearth of paid and unpaid tools to help you find search trends that are relevant to your business and guest profile. Primary amongst them is Google Trends – a free analytics-measuring tool that allows users to tailor searches for relevant terms and phrases and monitor SEO
SiteMinder
SEPTEMBER 26, 2022
Some differences between hotel guests are obvious, and others are as small as their booking channel preferences or tendency to spend additional money on-site. Careful market segmentation in the hotel industry is a catalyst for understanding these differences and acting on them. This blog provides an introduction to hotel market segments, including practical help to identify a hotel’s ideal target segments and tips on attracting guests in a chosen segment.
Refine
SEPTEMBER 24, 2022
Facebook hotel marketing is a powerful tool for businesses in the hospitality sector. It is an industry, where engagement with the public is crucial. In this article, you'll learn how to leverage the power of Facebook as a platform -- not just for advertising but to connect with your audience, improve brand awareness and obtain. The post Facebook Marketing for Hotels: How Facebook Can More Drive Sales appeared first on Revfine.com.
Advertiser: ZoomInfo
One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.
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