Hotel Business

APRIL 1, 2024

As drivers look for solutions to their charging challenges that will improve their overall travel experience, next-generation EV chargers allow hoteliers to meet those needs while generating new revenue opportunities for their location. This creates a frictionless, end-to-end charging experience through a pay-as-you-go charging model.

ROI 75

ROI Revenue Consumer Operations 75

Little Hotelier

MAY 31, 2023

Digital marketing is great for small hotels, as it is more accessible and affordable than traditional marketing like broadcast and print media. A hotel internet marketing strategy can span a number of marketing channels, including search engine optimisation (SEO), paid ads, email marketing and social media.

Digital Marketing 98

Digital Marketing Market Marketing Marketing Strategy 98

MediaBoom

FEBRUARY 22, 2024

At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. The question is, who are the consumers purchasing these goods and services, and how can we tap into their preferences and desires? Well, not exactly.

Branding 83

Branding Market Marketing Digital Marketing 83

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

OCTOBER 4, 2023

Looking at content marketing examples can be a good way to discover new marketing ideas for your company. While not all marketing strategies are highly shareable, we’ve included many in this article that have set their company apart from the competition. Thus making them a success in the content marketing industry.

Market 87

Market Marketing Marketing Strategy Email Marketing 87

MediaBoom

APRIL 11, 2024

Continuous optimization based on this analysis ensures each campaign is more targeted and effective, deepening engagement with luxury consumers over time. The Direct Marketing Association found that email marketing provides a 122% ROI, much higher than other methods (25% for paid search, 28% for social media).

Email Marketing 52

Email Marketing Branding Market Marketing 52

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

MediaBoom

MARCH 28, 2024

Here is a collection of handpicked ads Mediaboom feels exemplifies the best in luxury travel. Refinery Hotel Image courtesy of Conversion Perk Google Hotel Ads continues to change the game by allowing travelers to compare prices and sniff out deals, even when seeking luxury experiences. Here are three excellent examples.

Hotels 52

Hotels Branding Market Marketing 52

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

MediaBoom

DECEMBER 12, 2023

Mediaboom’s efforts extended to enhancing organic search rankings through carefully crafted SEO and content marketing strategies, including insightful interviews with locals and visitors. By optimizing your brand identity and strategy, you are designing a brand that best attracts your intended target audience.

Digital Marketing 72

Digital Marketing Hotels Consumer Branding 72

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. How will we measure the effect and ROI of all our marketing actions? Links from local and travel directories.

Hotels 59

Hotels Market Marketing ROI 59

Travelboom Marketing

FEBRUARY 21, 2024

Social Media Has No Return The belief that there isn’t necessarily a gain from social media marketing is misleading to marketers. This study by American Express revealed that 48% of respondents want to travel somewhere they can show off on social media. Social media can be a powerful marketing tool.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

MediaBoom

SEPTEMBER 5, 2023

Marketers who use a variety of audience lists through the Meta platform and first-party email lists find they get a better ROI on their retargeting efforts. Many consumers are concerned with their privacy on the web, so it is the advertiser’s job to ensure they are respecting that.

Cost Per Click 52

Cost Per Click ROI Display Ads KPI 52

BCV

AUGUST 4, 2021

The first markets to rebound after the pandemic-related shutdowns were warm weather states and vacation destinations near urban centers. While eager leisure travelers begin to check-in once again, urban hotels are still missing two key cohort: corporate transient and corporate group. From corporate transient to bleisure and leisure.

Market 52

Market Marketing Intent ROI 52

Social Hospitality

JULY 5, 2022

Your ads could play when the majority of people were either at home watching TV, or traveling to work and listening to the radio. Your reach may also be limited since today’s consumers prefer online versions of their favorite newspapers and magazines. Measurement and ROI. The same applies to the time of the day.

Market 189

Market Marketing Branding Services 189

MediaBoom

JULY 4, 2023

A proper strategy connects real estate professionals with their desired audience, fostering relationships and guiding consumers through their property journey. To create a real estate marketing strategy, you need to optimize your website for conversions. How can you boost the results of your digital marketing strategy?

Real Estate 84

Real Estate Digital Marketing Market Marketing 84

Little Hotelier

OCTOBER 10, 2023

According to a Booking.com survey, 83% of travellers are planning to make sustainable travel a priority. And how might an independent hotelier ensure that they are playing their part, and claiming a slice of this environmentally aware market? Sourcing consumables ethically and locally.

Hotels 52

Hotels Consumer Travel Accommodation 52

eZee Absolute

NOVEMBER 19, 2023

Travel and hospitality is a lucrative industry. Implementing effective digital marketing strategies is a strong solution to such issues in the hospitality industry. It is inevitable that with the right strategies. In fact, you’d also ask for a clean and tidy hotel room when you are traveling.

Hotels 98

Hotels Hiring Services Market 98

MediaBoom

FEBRUARY 28, 2024

Luxury Travel Websites Design : Immerse yourself in all those designs that set the gold standard for luxury travel online experiences. Musha Cay and the Islands of Copperfield Bay VISIT WEBSITE The Bahamian island of Musha Cay is a premier destination for honeymooners, vacationers, and those who live and breathe luxury travel.

Branding 70

Branding Real Estate Shopping Digital Marketing 70

Lure Agency

AUGUST 5, 2022

Let’s Get Real About B2B Hospitality Marketing First things first, what is B2B hospitality marketing? Business-to-business (B2B) hospitality marketing is a term used to describe the marketing of hospitality products and services between businesses rather than consumers.

B2B 52

B2B Market Marketing Hospitality 52

Cloudbeds

JUNE 8, 2023

With the rise of chatbots and messaging tools across all business types, travelers expect to be able to communicate with their lodging provider before, during, and after their stay. When you don’t have an organized system or use complicated technology, the training process can be time-consuming and frustrating for everyone.

Management 98

Management Hotels Revenue Digital Marketing 98

MediaBoom

OCTOBER 26, 2023

With more than 90 percent of experiences consumers have online starting with a search , your business must prioritize SEO. The benefits of SEO include cost-effective marketing, more organic traffic, a competitive advantage, a better user experience, more trust and credibility among your audience, and sustainable growth.

Market 80

Market Marketing Business Sales 80

MediaBoom

MARCH 29, 2023

Aviation marketing is no simple task. You need a solid and straightforward marketing plan for your aviation business. Do you have the time and energy to develop a marketing strategy, promote products and services, cover all social media, and much more? All aviation businesses can’t use the same marketing strategy.

Market 79

Market Marketing Digital Marketing ROI 79

Social Tables

APRIL 16, 2019

“Bleisure” will be bigger than ever – Citing statistics from Destination International, Berger reports that more and more attendees are looking at conferences and tradeshows as an excuse for leisure travel. Also, how can you use that data to create a more personalized, more satisfying experience for prospects and attendees?

Events 120

Events Market Marketing Management 120

BCV

OCTOBER 12, 2021

It’s wise to utilize these three networks to form the backbone of a social media strategy in order to tap into their ability to target a large volume of users and drive reach across massive global audiences. Pinterest’s niche audience sets and visual planning nature create a perfect fit for travel content.

Branding 52

Branding Consumer Market Marketing 52