Cloudbeds

APRIL 8, 2024

Many hoteliers question if it’s worthwhile investing in a direct booking strategy or if they can solely rely on online travel agencies (OTAs) like Airbnb, Booking.com, or Trip.com to fill occupancy. Integrating with these engines and offering real-time pricing and availability ensures that guests book directly instead of with an OTA.

OTA 98

OTA Upsell Average Length of Stay Revenue 98

Hotel Management

MAY 22, 2024

But if you break it down in terms of the players – OTAs, travel agencies, hotel websites and other players – all of them will be growing at a rate of somewhere between 6-10%. OTAs at the higher end of the range, 10%; hotels’ own websites, somewhere in the 8% range, but a really robust rate of growth.

Travel 130

Travel OTA Market Marketing 130

STAAH

MARCH 31, 2024

STAAH unlocked performance and efficiency STAAH promised to update all our room rates, availability, and close and open sales immediately across multiple channels for multiple properties in real-time through their easy-to-use platform. To top up the lack of performance, support from both platforms was disappointingly slow.

Resorts 89

Resorts Overbooking Hotels Revenue 89

Amadeus Hospitality

DECEMBER 20, 2023

Originally published to Amadeus Insights Building on its longstanding partnership, the newly expanded agreement will support Trip.com Group’s global growth strategies for its OTA and Trip.Biz TMC (Travel Management Company) in two key opportunities.

Global Distribution System 52

Global Distribution System Hospitality OTA Accommodation 52

STAAH

APRIL 1, 2024

The former is an online widget that provides website visitors a comparison of rates for the same room on selected OTAs. About Swiss International Hotels & Resorts Group Swiss International Hotels & Resorts Group began close to 40 years ago as a group of Swiss hoteliers offering Swiss Hospitality at its best.

Revenue 89

Revenue Resorts Hotels OTA 89

STAAH

JUNE 20, 2023

Understand your playing field and define your identity Travellers can turn to OTAs, social media or search engines to find and book a property that suits their travel needs. With hundreds of OTAs and countless social media channels, being present to everyone is not a realistic option. This aligns closely with defining your identity.

Digital Marketing 90

Digital Marketing Marketing Strategy OTA Email Marketing 90

SiteMinder

JUNE 11, 2024

Founded in 2014, the group quickly expanded to the four locations it holds today, which are all in close proximity to transport, entertainment, restaurants and bars. We collaborate closely with the SiteMinder team to implement effective market strategies via the GDS,” said Alexandra.

Global Distribution System 52

Global Distribution System Revenue Hotels Operations 52

Travelboom Marketing

JANUARY 31, 2023

But what may sound like an advantageous opportunity may not be so advantageous if you’re not keeping a close eye on the many other aspects of Tripadvisor’s search and ad ecosystem. This can be a difficult question to answer and one that must be looked at as part of a holistic hotel metasearch and OTA strategy for hotels.

OTA 52

OTA Cost Per Click Closing Digital Marketing 52

Travelboom Marketing

NOVEMBER 7, 2023

OTAs: At TravelBoom we like to think of the OTAs as a new business tool, not a set-and-forget way to fill empty rooms. Are you successfully converting your OTA bookings to direct guests? Is your percentage of OTA bookings in line with your goals? Reducing OTA commissions can be critical to success.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Hotel Business

MARCH 6, 2023

HotelKey’s next-generation cloud-based CRS product includes direct connectivity to leading OTAs and GDS systems, a call center module, integration with channel managers and seamless integration with the HotelKey PMS, according to the company. “We The post ESA selects HotelKey for CRS appeared first on hotelbusiness.com.

OTA 52

OTA Closing Operations Management 52

TravelNet

DECEMBER 5, 2022

Introduction Hopper is an award winning OTA with over 80M captive users in North America and was the most downloaded travel app in 2021. Hopper is an award winning OTA with over 80M captive users in North America and was the most downloaded travel app in 2021. Their Homes/Vacation Rental marketplace launched in Jan 2022.

OTA 52

OTA Cancellation Travel Management 52

Little Hotelier

OCTOBER 17, 2023

Of course, you must maintain rate parity (the same rate on your website as on the OTA) but try making booking direct a more attractive method by offering guests value-added services. You can use a tactic known as the Billboard Effect to link your website to your OTA profiles, convincing guests to check you out.

Revenue 100

Revenue Hotels OTA Ancillary Revenue 100

STAAH

OCTOBER 18, 2022

From before they arrive and visit third-party sites or OTAs to look for accommodation or online reviews to your website, email communications and the actual stay – everything contributes towards guest experience. Incentivise them to book directly by providing value-added offers that make a booking via your website more attractive than OTAs.

Revenue 83

Revenue Upsell OTA Overbooking 83

Hotel Business

APRIL 4, 2024

” Trivedi noted that AI-driven platforms like Google’s new search experience gives hoteliers the opportunity to “know your guest up close and personal, and you can do targeted marketing.” And you fight with an OTA to try to get the best information about your hotel out there for the guests to see.

Target Marketing 111

Target Marketing OTA Scale Resorts 111

Little Hotelier

JUNE 2, 2024

Control bookings and availability Your property management app should grant you the ability to create, accept and edit OTA reservations and direct bookings , and close and open specific rooms on specific dates. Process payments The best hotel management apps will let you process payments on the go, ensuring you get paid sooner.

Management 52

Management Upsell Operations Closing 52

Cloudbeds

FEBRUARY 15, 2023

Under any market conditions, if you’re not closely tracking costs, your profits may be eroding without you even realizing it. For example, if you found that your GAC for OTA bookings is 41%, whereas your GAC for direct bookings is 7%, where would you want to prioritize bookings? Taking control of GAC is a good place to start.

OTA 52

OTA Cost Per Click Revenue Market 52

SiteMinder

AUGUST 24, 2022

Therefore, hotels must pay close attention to online sales strategies,” he explained. In the period before and after COVID-19, the group is also constantly emphasising the presence of all three hotels on OTAs to advertise and reinforce the visibility of the La Flora Group’s accommodation-seeking travellers at all times.

Online Sales 52

Online Sales OTA Revenue Management Revenue 52

SiteMinder

OCTOBER 23, 2023

– They are more reliant on digital platforms and OTAs. Rather, they prefer to start their search via a specific OTA, website or app (23% [all] vs 27% [group/chain]). Rather, they prefer to start their search via a specific OTA, website or app (23% [all] vs 27% [group/chain]).

Travel 105

Travel Accommodation OTA Hotels 105

Bookassist

JUNE 14, 2022

A client since 2015 the team at Hotel Forum has worked closely with Bookasist over the last 7 years enjoying a strong ROI on digital investment. A new pricing strategy resulted in a higher ADR and increased conversion as well as reducing dependency on third party OTAs. The results have been phenomenal.

Revenue 52

Revenue ROI OTA Hotels 52

SiteMinder

NOVEMBER 17, 2023

Closing out fully booked dates is just as quick and easy now. Sometimes we fill up faster than expected and need to close our channels immediately. This led Kevin and his team to focus on their best-performing distribution channels and close the rest. “We That saves me several hours every week,” says Kevin.

Overbooking 69

Overbooking Closing Hotels Revenue Management 69

STAAH

OCTOBER 9, 2022

From distribution to online travel agents (OTAs) to website booking widgets, the STAAH platform offered juSTa group its missing piece in tech solutions and operations. Unlocking potential with STAAH. The STAAH platform offers hoteliers more control over their business, with all features integrated and centralised.

Resorts 81

Resorts OTA Revenue Dining 81

Travelboom Marketing

FEBRUARY 27, 2023

Those broader terms make more sense for an OTA or Portal site that creates content to compare multiple properties. Also, as mentioned above, the independent hotel doesn’t have the price comparison and options that these hotel metasearch and OTAs have that fulfill searcher intent. and may not be ready to book their room just yet.

Intent 83

Intent Hotels OTA Cost Per Click 83

SiteMinder

SEPTEMBER 4, 2023

Our constant struggle has been efficiently managing availability, inventory, task management, and online travel agencies (OTAs),” said Pawarisa. SiteMinder has revolutionised our approach to channel management and proven to be the ultimate solution for our challenges with availability, inventory, and OTA management.”

Operations 98

Operations Revenue Hotels OTA 98

SiteMinder

OCTOBER 10, 2023

OTAs OTAs are a double-edged sword. Often, hotels might find themselves needing to adjust their discount pricing strategies to remain competitive on OTA platforms, which usually showcase the lowest available rates. Conversely, during economically prosperous periods, there might be less necessity for discount pricing.

Occupancy 59

Occupancy Events OTA Upsell 59

Little Hotelier

AUGUST 7, 2023

Get more exposure on Hopper and other channels From Hopper to OTA listings to your own direct booking website, Little Hotelier can put your property’s name up in lights across the internet to drive more bookings. Hopper asks hotels and OTAs to provide a ‘discounted net rate’, then applies what it calls a ‘dynamic markup’.

OTA 52

OTA Hotels Travel Accommodation 52

Hotel Speak

AUGUST 29, 2023

When is the next sold-out event close to your property? Calling your compset to check their prices daily or switching between OTAs and manually registering them to a spreadsheet is unsustainable. Before deciding on a room, travelers compare hotel rates on major OTAs and metasearch platforms as the price is top-of-mind.

Business 52

Business Shopping OTA Hotels 52

SiteMinder

MARCH 12, 2024

“Reservations, from our websites and OTAs, increased by 38% from 2022 to 2023 after using SiteMinder,” he explained. The yield rules from SiteMinder’s channel manager also allowed the business to concentrate more closely on profitable strategies.

Accommodation 52

Accommodation Occupancy Revenue Resorts 52

Little Hotelier

OCTOBER 11, 2023

Make more money during peak season with direct bookings OTAs charge a 15-25% commission fee on every booking. Closed to arrival You apply closed to arrival dates when you have very high demand, so you expect to reach maximum occupancy through stay overs as opposed to new arrivals. To answer the question “when is peak season?”

Maximum Length of Stay 52

Maximum Length of Stay Minimum Length of Stay Overbooking Occupancy 52

SiteMinder

JANUARY 8, 2024

The first thing they’ll do is close your website and it’s unlikely they’ll return. From the large online travel agents (OTAs) and Global Distribution Systems (GDS) to individual retail travel agents, you’ll be able to instantly provide real-time booking information to your agents that will help drive bookings. work hours.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

FEBRUARY 25, 2024

Google says “ …not now, not ever ” will it become an OTA (Online Travel Agent). This drives many travellers to the big name OTAs – 23% of Millennials choose OTAs based on ease-of-use over price, user-friendliness and security. The average nightly rate for an Airbnb listing in Sydney is AU $157.

Hospitality 52

Hospitality Cancellation OTA Tourism 52

SiteMinder

MAY 16, 2023

Let’s examine some of them more closely. Building strong partnerships with OTAs that focus on longer stays and working closely together with platforms like Homelike and its representatives is key to understanding the platform’s capabilities and can give hosts the edge they need for the upcoming summer.

Average Length of Stay 105

Average Length of Stay Occupancy Average Daily Rate Revenue 105

SiteMinder

JANUARY 8, 2024

The first thing they’ll do is close your website and it’s unlikely they’ll return. From the large online travel agents (OTAs) and Global Distribution Systems (GDS) to individual retail travel agents, you’ll be able to instantly provide real-time booking information to your agents that will help drive bookings. work hours.

Operations 52

Operations Management OTA Hotels 52

Little Hotelier

JANUARY 11, 2024

With close proximity to restaurants and the Central Festival Department Store, it offers 20 rooms with a shared swimming pool and complete facilities for tourists who wish to stay for a long period of time. Long N Joy is a serviced apartment in Koh Samui, located on the beach side of Chaweng Beach near Koh Samui Airport.

Services 59

Services Accommodation Overbooking OTA 59

SiteMinder

JUNE 12, 2024

The use of yield management should factor in the costs of channels – from GDSs, OTAs, wholesalers, meta search sites and property websites to direct calls – and therefore how to better yield your inventory by channel, customer and more. What are the elements of hotel yield management?

Yield Management 98

Yield Management Management Revenue Management Forecasting 98

Up Hotel

AUGUST 21, 2023

Threats: Threats in the hotel industry can include competition from similar establishments, OTAs taking direct bookings, negative online reviews or economic downturns. By anticipating these threats, hotels can develop contingency plans and proactive strategies to mitigate their impact.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Hotelogix

JANUARY 30, 2024

Hotel Financial Report These reports encompass monthly summaries, Revenue Per Available Room (RevPAR), detailed room reports, closing balance summaries, reports on deposits received, daily revenue, posting audits, Average Daily Rate (ADR), and individual guest folio pending balances.

Occupancy 59

Occupancy Average Daily Rate Hotels Revenue 59

SiteMinder

SEPTEMBER 7, 2023

For example, using a tool like SiteMinder’s hotel booking engine , you can add several options upfront that range from breakfast through to secure WiFi – something OTA Agoda.com identified as important to guests when they’re choosing a hotel.

Revenue 105

Revenue Hotels Services Cancellation 105