Social Hospitality

JANUARY 16, 2023

Let’s face it: today’s market is more crowded and competitive than ever before. And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. Rather, businesses today contend with rivals both down the street and on the other side of the globe.

Marketing 162

Marketing Market Marketing Strategy Consumer 162

Hotelogix

NOVEMBER 28, 2024

The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape.  Business travelers typically seek workspace-friendly rooms with fast Wi-Fi, while families require spacious accommodations with connecting rooms.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

Hotel Speak

JUNE 6, 2024

LONDON, June 6 2024 – The Access Group , a $1.3bn+ business management software provider, has added global hotel and casino technology specialist SHR to its expanding AI-powered end-to-end platform for hotels. Rod Jimenez, CEO SHR, added, “We are thrilled to announce that Access has acquired SHR.

Revenue 104

Revenue Hotels Operations Casinos 104

Travelboom Marketing

APRIL 12, 2023

Hospitality Real Estate Investment Trusts (REIT) – not something of huge concern for hotel digital marketers. If “et cetera” doesn’t include website performance and digital marketing analytics, that’s the problem. But why should Digital Marketers concern themselves with Hospitality REITs?

Digital Marketing 59

Digital Marketing Real Estate Hotels Sales 59

gcommerce

NOVEMBER 17, 2023

Introducing Google’s Performance Max Performance Max allows you to span marketing efforts across all of Google's marketing channels, making it an appealing choice for businesses who could benefit from a broad marketing bandwidth. This enables businesses to approach their market in two distinct ways.

Marketing 105

Marketing Market Branding Consumer 105

MediaBoom

MARCH 14, 2023

High-end brands should approach marketing, branding and public relations slightly differently than businesses that strive for mass appeal. Luxury brands have highly specific customer personas within a specific income/wealth cohort while other businesses provide value offerings to comparably more people.

Branding 85

Branding Marketing Market Digital Marketing 85

Hotel Business

JUNE 7, 2024

The Access Group , a business management software provider, has added global hotel and casino technology specialist SHR to its AI-powered, end-to-end platform for hotels. market and service larger hotel groups, which often have more complex distribution needs than smaller boutique and independent operators. and European hotels.

Casinos 59

Casinos Upsell Digital Marketing Revenue 59

Travel Media Group

MARCH 16, 2022

Host Ryan Embree discusses how hotels can position themselves to capture market share and secure bookings from both engaged couples and wedding guests. The pandemic obviously had a huge impact on group business and that included weddings. Listen now! And that's weddings. And it's having a huge impact on occupancy. Listen now!

Digital Marketing 52

Digital Marketing Market Share Hotels Occupancy 52

MediaBoom

APRIL 3, 2023

In the following, we’ll explore the various components of the luxury watch market, what to expect in upcoming months and years, how Gen Z and future generations respond, and much more. So read on to become an expert on the luxury watch market today! Who Is the Target Market for Luxury Watches? Mediaboom is here to help.

Marketing 52

Marketing Market Digital Marketing Sales 52

MediaBoom

NOVEMBER 4, 2023

Before and After Photos Source: [link] You think a specific property has potential, but your prospects may not share that belief unless they see the changes brought to life. Convince them with a before-and-after render (or showcase your past work, like this business here) to persuade them. Looking for real estate marketing magic?

Real Estate 86

Real Estate Business Market Marketing 86

MediaBoom

APRIL 23, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Let Mediaboom guide you. Let Mediaboom guide you.

Consumer 85

Consumer Branding Digital Marketing Market 85

Amadeus Hospitality

MAY 7, 2023

German hotel group H-Hotels.com has signed an agreement with Amadeus to expand their reach to travelers on digital channels, adding to Business Intelligence and Travel Seller Media contracts.

Market Share 52

Market Share Marketing Market Travel 52

Cloudbeds

JULY 27, 2023

First, as an independent lodging business, you must register your property on Trivago Business Studio. However, your listing may be inaccurate or incomplete, so use Trivago Business Studio to update your property’s profile, images, descriptions, and reviews. How do they work? Where do they appear? Ready to learn more?

Cost Per Click 52

Cost Per Click OTA Digital Marketing Accommodation 52

gcommerce

OCTOBER 11, 2024

Just because something is standard in the industry doesn’t mean you should keep on doing it if it doesn’t move the needle for your business. Yes, Google will most likely maintain market share, but knowing how LLM-based search engines work will continue to increase in importance as they become ingrained in each type of search platform.

Marketing 98

Marketing Market Consumer Hotel Marketing 98

MediaBoom

NOVEMBER 16, 2023

A notable fact that underscores their enduring fascination is this: the luxury watch market, a world unto itself, boasts a staggering valuation of $6 billion worldwide. Within this exclusive realm, one name reigns supreme — Rolex, a timeless icon that commands a quarter of the total global luxury market share.

Branding 84

Branding Marketing Market Shopping 84

MediaBoom

MAY 16, 2023

That said, the market dynamics are changing, so take a look at our luxury car market analysis to understand better how it will fare in the coming years. Luxury Car Market: Overview The growth of global luxury automobiles relies on the distribution of wealth. Sign up for a free consultation with one of our digital experts.

Forecasting 52

Forecasting Marketing Market Digital Marketing 52

Hotelogix

AUGUST 6, 2024

Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Utilize data analytics to forecast demand accurately and adjust prices in real-time.

Revenue 52

Revenue Management Upsell Target Marketing 52

gcommerce

APRIL 1, 2024

Missing in that analysis is the amount of potential business they are ceding to OTA's or, worse yet, their competitors. For too long, the hospitality industry has managed marketing with an emphasis on the expense side of the ledger. Marketing's purpose is to capture business that drives new and incremental bookings.

OTA 52

OTA Revenue Market Share Marketing 52

Amadeus Hospitality

NOVEMBER 28, 2023

The good news is that not only does global demand for leisure travel look promising, but so does group business. As events return and travel volumes normalize post-pandemic, now is the time for hoteliers to make the most of planning their sales strategies to capture as much business as possible.

Sales 52

Sales Hotel Sales Events Cancellation 52

Travel Media Group

MARCH 22, 2023

I never thought that you could have a career in the hotel business. He’d ask how business was, and we started talking about this as a business and I thought, wow, this is pretty cool. So we do a lot of group business and we expect group to be back to pre pandemic levels this year. It’s a lot more smurf.

Hospitality 98

Hospitality Services Business Digital Marketing 98

MediaBoom

AUGUST 5, 2024

This guide delves into 11 proven strategies to elevate your hotel’s advertising efforts, helping you capture a larger market share and increase revenue. Online advertising should be a cornerstone of your hotel advertising strategy, and all your digital marketing efforts should point your target audience to your hotel’s website.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Travel Media Group

JULY 19, 2023

This is Travel Media Group Marketing Director and host of the Suite Spot, Ryan Embree. We’re heating up a very, very busy summer season, but I am very excited about our guest because she’s got some exciting news about a chapter for definitely a hospitality trailblazer management company out there, Remington Hospitality.

Hospitality 97

Hospitality Marketing Market Business 97

Travel Media Group

DECEMBER 30, 2020

Dana reviews some of the adjustments that Travel Media Group has made in response to the COVID-19 pandemic and its impact on the digital marketing landscape for hotels. Dana also shares what she is most excited about and hopeful for in 2021 as the hotel industry transitions into recovery.

General Manager 52

General Manager Travel Digital Marketing Market Share 52

TravelNet

APRIL 25, 2024

It doesn’t seem like the right time to invest in your hospitality business. Where we’ve been and where we’re at The short-term rental market has predictably cooled off from its extraordinary stretch a few years ago, but stability appears to be close at hand. It may seem counterintuitive, but bold business moves often do.

Marketing 52

Marketing Market Occupancy Business 52

TravelNet

APRIL 25, 2024

It doesn’t seem like the right time to invest in your hospitality business. Where we’ve been and where we’re at The short-term rental market has predictably cooled off from its extraordinary stretch a few years ago, but stability appears to be close at hand. It may seem counterintuitive, but bold business moves often do.

Marketing 52

Marketing Market Occupancy Business 52

TravelNet

APRIL 25, 2024

It doesn’t seem like the right time to invest in your hospitality business. Where we’ve been and where we’re at The short-term rental market has predictably cooled off from its extraordinary stretch a few years ago, but stability appears to be close at hand. It may seem counterintuitive, but bold business moves often do.

Marketing 52

Marketing Market Occupancy Business 52

MediaBoom

JULY 19, 2023

Read on to know how the best luxury travel brands position themselves as the authority in the hospitality industry and how you can get a slice of that popularity pie with MediaBoom , a digital marketing agency dedicated to delivering efficient service and results that are second to none. Mediaboom is here to help.

Branding 63

Branding Travel Services Market 63

gcommerce

APRIL 12, 2023

Over the past 20+ years Google paid search has become an almost guaranteed budget line item for pretty much every business that is looking to advertise, reach customers, and drive revenue. One that the OTAs have been using to STEAL MARKET SHARE the past 10+ years. How Can I Tell if My Hotel is using Google Hotel Ads?

Hotels 52

Hotels OTA Digital Marketing Revenue 52

Little Hotelier

NOVEMBER 8, 2023

Little Hotelier reviews are important because they let hotel owners and operators know about the experiences of its users which helps inform their business decisions. Here are a few more Little Hotelier reviews on HotelTechReport: “Little Hotelier has proven itself to be the best choice for our business.

Accommodation 52

Accommodation Business Management Operations 52

MediaBoom

SEPTEMBER 15, 2023

Stay tuned as this article from Mediaboom shares what branded content is, how it can help your business, and how you can use it to your advantage. Transform Your Business Today Schedule Your Free Consultation Looking to take your business to the next level? Sign up for a free consultation with one of our digital experts.

Branding 52

Branding Marketing Market Business 52

Travel Media Group

JULY 6, 2023

We need to go after the marketing degrees, the business degrees and show that there is a real clear cut career path. We talked about this on this podcast about how to attract Gen Z and how to capture market share from Gen Z travelers. Someone used this phrase I absolutely love, come for a job, leave with a career.

Hospitality 97

Hospitality Travel Events Marketing 97

Travel Media Group

FEBRUARY 8, 2023

People miss travel a lot, but one sector that really hasn’t picked up as quickly as we would’ve liked is business travel. What are your predictions for business travel as we go into 2023? And then second question with this is, how should we adapt our marketing to reach those business travelers?

Hospitality 52

Hospitality Travel Business Marketing 52

Up Hotel

DECEMBER 9, 2024

Increase room ADR, sell more hotel rooms direct, increase you market share, reduce channel spend on OTAsfamiliar? Well, I guess its time to start waving the magic digital wand for 2025. The next article will look into top ways to allocate your marketing budget in 2025.

ROI 40

ROI OTA Hotels Cost Per Click 40

Bookassist

NOVEMBER 4, 2022

[Joanna] The primary thing is that it shows to Polish hotels that we are a verified, trusted partner for hotels on the market. What’s your view of the current state of play with hotels in your market? These are the main reasons why Bookassist decided to be active in the Polish market. Nothing happens overnight!

Marketing 52

Marketing Market Management Sales 52

Travel Media Group

MAY 1, 2024

As we get geared up for a busy travel summer, we are here with another hospitality trailblazer, another Hilton brand leader. And so owners love that consistent business. We’re not just a business hotel, we’re not just a leisure hotel. Hello everyone, and welcome to another episode of The Suite Spot.

Hospitality 52

Hospitality Branding Market Marketing 52

Cloudbeds

FEBRUARY 6, 2023

Acquire real-time market data and gain insight into your target audience and performance. Content marketing. Share your latest content to drive traffic to your hotel website through search engine optimization (SEO). View this post on Instagram A post shared by Collective Retreats (@collectiveretreats) 3. Acquisition.

Marketing Strategy 52

Marketing Strategy Marketing Market Branding 52

Travel Media Group

DECEMBER 21, 2022

We do this once a year because it’s, we are in an industry and we work in digital marketing, which is constantly evolving in 2020, 2021, 2022. Dana Singer: You know, this was definitely a significant accomplishment for the business and it speaks to TMGs commitment to providing this industry leading solution.

Events 52

Events Travel Marketing Market 52