MediaBoom

AUGUST 10, 2023

using effective financial advisor marketing strategies is crucial to set your business apart. Knowing how to strategize and market your brand will give you an edge over your competition and boost business. But how do these marketing strategies ensure business development in such a saturated space?

Marketing Strategy 98

Marketing Strategy Scale Market Marketing 98

Hotel News Resource

NOVEMBER 18, 2023

Luxury has always been associated with high-end brands and products, with marketers utilizing this association to promote their offerings effectively. Luxury is not just about price tags and exclusivity, but an intricate web of storytelling, consumer psychology, and brand identity.

Marketing Strategy 64

Marketing Strategy Market Marketing Consumer 64

Horizon Hospitality

APRIL 15, 2024

User Generated Content (UGC), which is anything that a customer shares about a brand on social media, seems to be a marketing golden ticket for restaurants. Some users may simply take an opportunity to post something shocking or offensive, which if not moderated immediately, can damage the restaurant’s brand.

Marketing Strategy 52

Marketing Strategy Market Marketing Cost Per Click 52

MediaBoom

JULY 13, 2023

Marketing strategies for travel agents can increase brand awareness, boost website traffic, increase leads, and result in more bookings. However, it takes an understanding of marketing to successfully employ these tactics. What is travel agency marketing?

Marketing Strategy 92

Marketing Strategy Market Marketing Travel 92

Up Hotel

AUGUST 21, 2023

One powerful tool that can contribute to crafting effective marketing plans is the SWOT analysis. In this article, we’re going to explore how the SWOT analysis can have a real impact on shaping digital marketing strategies within the hotel industry.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, where trends change rapidly and competition is fierce, having solid hotel marketing strategies is essential for success. One powerful tool that can significantly contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Lodging

MAY 3, 2024

This year’s agenda was themed “Next Level” after its marketing strategy and offered a comprehensive array of educational sessions, brand programs, and networking opportunities. Over 6,600 attendees gathered for Choice Hotels International’s 68th Annual Convention at Mandalay Bay in Las Vegas, Nevada.

130

130

Social Hospitality

MARCH 14, 2023

Social media has become a crucial part of any successful marketing strategy, and creating your own branded hashtags can help you stand out in the crowded online world. Branded hashtags allow you to group your content and make it easier for your audience to find and engage with your posts.

Branding 130

Branding Marketing Strategy Market Marketing 130

MediaBoom

APRIL 13, 2023

That’s where branded content marketing comes in – a strategy that involves creating content that aligns with a brand’s values and message, while also providing value to the target audience. What is Branded Content Marketing? What Is Branding? So, let’s dive in!

Branding 98

Branding Market Marketing Marketing Strategy 98

Skift Blog

MARCH 22, 2023

Skift Take: When we asked Hilton how it's updating its brands for a new era, we expected to hear mostly about things like color palettes and breakfast options. But the company instead said workforce satisfaction was the most critical ingredient. Sean O'Neill Read the Complete Story On Skift

Branding 200

Branding Marketing Strategy Market Marketing 200

Hospitality Net

JUNE 26, 2023

Creating relevant content that elevates your travel brand and appeals to travelers is essential to a destination’s marketing success. But in order to know whether you’re meeting your campaign goals or not, it’s important to understand if your content marketing strategy is having an impact.

Market 246

Market Marketing Marketing Strategy Travel 246

MediaBoom

FEBRUARY 23, 2024

Do you know what your luxury brand’s target audience truly desires? Are your marketing efforts effectively connecting with affluent customers? Understanding your target audience is crucial in order to stand out in the competitive world of luxury brands. What Values Drive Your Luxury Brand Target Audience?

Consumer 97

Consumer Branding Market Research Market 97

Hotel Business

MAY 17, 2023

has appointed Brian Povinelli to SVP, global head of marketing and brand. Povinelli, who has been with Marriott since its acquisition of Starwood Hotels in September 2016, will lead the company’s overall marketing strategy, as well as the end-to-end guest experience for Marriott’s 22 premium, select- and longer-stay brands.

Branding 100

Branding Market Marketing Marketing Strategy 100

MediaBoom

FEBRUARY 26, 2024

There has never been a better time to build a luxury brand than this. The global luxury goods market, a highly lucrative sector, is projected to grow significantly, at a CAGR of 4.4%, aiming to reach USD 510.06 If you’re looking to build a luxury brand, understanding this market’s dynamic growth and potential is essential.

Branding 98

Branding Digital Marketing Market Marketing 98

Hotel News Resource

NOVEMBER 15, 2023

With brands around the globe competing for attention - especially around Black Friday and Cyber Monday - you need to make sure you are not only following email design best practices, but also thoughtfully crafting the right subject lines, content, and CTAs to stand out in a crowded inbox. Ready or not the holiday season is approaching.

Email Marketing 64

Email Marketing Marketing Strategy Revenue Market 64

Hotel Speak

MARCH 27, 2024

In the fiercely competitive hospitality world, a hotel’s brand is its battle cry. This guide delves into the art of hotel brand positioning , equipping you with the knowledge and tools to craft a powerful brand identity that attracts the right guests and drives success. What are their brand positions?

Branding 74

Branding Hotels Market Marketing 74

MediaBoom

APRIL 23, 2024

In 2024, as it remains crucial to captivate the attention of the 67% of consumers , mastering the craft of copywriting for luxury brands emerges as an art form. In fact, copywriting can increase brand awareness while also highlighting your brand voice and image, resulting in brand loyalty. Words have power. Name sells.

Branding 96

Branding Consumer ROI Digital Marketing 96

Cloudbeds

FEBRUARY 6, 2023

No doubt about it: social media is one of the most crucial tools in any hotel’s marketing strategy for promotion and advertisement. Social networks can give your property exposure like never before to help increase brand awareness and drive more direct bookings. What is a social media marketing strategy?

Marketing Strategy 52

Marketing Strategy Market Marketing Branding 52

MediaBoom

APRIL 11, 2024

In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. Email marketing for luxury brands is a strategic tool to enhance brand prestige, deeply engage affluent customers, and increase sales. We’ll then explore the significant advantages of luxury email marketing.

Email Marketing 52

Email Marketing Branding Market Marketing 52

MediaBoom

FEBRUARY 26, 2024

In the sphere of the high-end market, understanding and utilizing all those words associated with luxury brands is crucial. Yet, the right ensemble of words — a carefully curated array of letters — can be the key to unlocking an exclusive and discerning market. Take, for instance, the iconic luxury fashion house, Chanel.

Branding 97

Branding Market Marketing Digital Marketing 97

Q4Launch

MARCH 3, 2023

To do this we create a homeowner acquisition program that attracts homeowners who are the best fit for the market segment you are targeting. All landing pages will have their subtle differences depending on your market segment, but generally each page will have: Calls to Action (CTA) – These are the most important parts of any landing page.

Marketing Strategy 52

Marketing Strategy Market Marketing Email Marketing 52

MediaBoom

JUNE 14, 2023

That’s what luxury real estate brands offer – an exclusive experience for discerning buyers. From exquisite properties to personalized attention, we’ll explore what sets these brands apart. What are luxury real estate brands? Out of all the luxury real estate brands, Sotheby’s is the largest.

Real Estate 98

Real Estate Branding Digital Marketing Market 98

MediaBoom

NOVEMBER 16, 2023

These brands, with their rich histories and unique watchmaking philosophies, have achieved horological excellence. And – If you’re interested in more luxury brand rankings – don’t miss our other article featuring our top selection of luxury brand ranking. Luxury Brand Ranking Country Website 1.

Branding 95

Branding Market Marketing Shopping 95

Hospitality Today

FEBRUARY 12, 2024

Consumers need to feel like their data is being respected, and that the one-to-one relationship between a consumer and a brand is being valued by the company

Consumer 40

Consumer Marketing Strategy Market Marketing 40

MediaBoom

MARCH 4, 2024

Developing a luxury branding strategy it’s not easy and requires meticulous planning and execution You’re targeting a very specific audience , asking them to make a significant investment into something that might not be a necessity. Repeat that exercise with almost every luxury brand, and you’ll find the same results.

Branding 98

Branding Digital Marketing Consumer Market 98

MediaBoom

FEBRUARY 22, 2024

At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. So, how can you compete with the top brands in the affluent market and stay ahead of the competition? Many marketers use brand storytelling to cater to these unique values.

Branding 97

Branding Market Marketing Digital Marketing 97

MediaBoom

NOVEMBER 8, 2023

You don’t want the specter of bad decisions harming your SEO and brand, so how do you use SEO to manage your online reputation? Covering your bases ensures your profitability, brand equity, and search traffic don’t take a hit. According to Forbes, 97 percent of business owners said ORM was vital to their digital marketing strategies.

Branding 98

Branding Management Digital Marketing Business 98

eHotelier

MAY 17, 2023

is announcing the appointment of Brian Povinelli to Senior Vice President, Global Head of Marketing and Brand. Marriott International, Inc.

Branding 52

Branding Market Marketing Marketing Strategy 52

MediaBoom

APRIL 5, 2024

By engaging these potential travelers during their research phase, travel marketing effectively drives interest, bookings, and revenue for the tourism industry, making it a critical strategy for businesses looking to capitalize on digital consumer behavior. Is your travel brand ready to reach new heights in search engine rankings?

Marketing Strategy 97

Marketing Strategy Market Marketing Travel 97

MediaBoom

OCTOBER 26, 2023

Schedule Your Free Consultation How Do Luxury Cars Market Themselves? What is Their Marketing Strategy? They understand that their brand identities sell to a very specific demographic of the wealthiest people in the world. Sign up for a free consultation with one of our digital experts. But that’s a story for another day.

Branding 90

Branding Digital Marketing Market Marketing 90

Inn Sight

FEBRUARY 8, 2024

If you're starting a new business, or rebranding an existing one, naming your brand is a crucial step. Continue reading to learn about the reasons why your brand name matters, some common naming trends, and an analysis of some big brand names. It can be overwhelming to start this process, so we're here to help!

Branding 52

Branding Business Marketing Strategy Market 52

Are Morch

JANUARY 17, 2023

There are two types of hotels in the market. The first type perfectly positions itself in the eyes of the audience with its irresistible brand image and foolproof marketing strategies. These hotels don’t just sell the simple promise of customers being able to spend the night comfortably.

Marketing Strategy 130

Marketing Strategy Branding Hotels Market 130

Lodging

MAY 18, 2023

announced the appointment of Brian Povinelli to senior vice president, global head of marketing and brand. Povinelli, who has been with Marriott since its acquisition of Starwood Hotels, will lead the company’s overall marketing strategy. Marriott International, Inc.

Marketing Strategy 130

Marketing Strategy Resorts Market Marketing 130

Social Hospitality

MAY 12, 2023

Building a robust online presence helps you increase brand awareness, connect with more target customers, generate more quality leads, make more sales, and ultimately, drive business growth and success. Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd.

Business 162

Business Hiring Marketing Strategy Market 162

Hospitality Today

NOVEMBER 8, 2022

Airbnbis attributing part of its success to its pivot away from search marketing and toward brand campaigns

Marketing Strategy 40

Marketing Strategy Market Marketing Branding 40

Social Hospitality

JUNE 1, 2023

Building a robust online presence helps you increase brand awareness, connect with more target customers, generate more quality leads, make more sales, and ultimately, drive business growth and success. Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd.

Business 147

Business Hiring Marketing Strategy Market 147

MediaBoom

JULY 19, 2023

But what exactly makes luxury travel brands so appealing? Luxury travel brands focus on fostering one-on-one relationships with clients with a greater emphasis on providing superior experiences. What Defines a Luxury Travel Brand When we think of luxury travel , our minds naturally lean toward images of opulence and style.

Branding 72

Branding Travel Services Target Marketing 72