‘Consumers care’: 71% of European travellers say sustainability is important to their travel, Accor report finds
Hotel Management
MARCH 7, 2024
Europeans, with money to travel, are continuing to opt for hotels as their preferred choice of holiday accommodation but climate concerns are having an impact on booking behaviour, according to a new report from Accor. Seven in ten travellers (71%) say sustainability is important to their travel. Bleisure is here to stay.
Let's personalize your content