Hotel Speak

JANUARY 9, 2025

Pricing optimisation: Setting the right prices to maximise revenue while maintaining occupancy. Ancillary Revenue: Beyond the Room & Rethinking Hotel Space Utilisation Your property has high occupancy, and your guests are happy and leaving good review scores, but you want to increase the overall revenue of your hotel or resort.

Revenue Management 77

Revenue Management Revenue Management Ancillary Revenue 77

Hotel Speak

APRIL 2, 2025

The ROI of Wellness Innovation Investing in wellness technology not only enhances the guest experience but also delivers measurable returns. Offering high-tech wellness amenities can increase average daily rates (ADR), boost occupancy rates, and create positive word-of-mouth that drives long-term growth.

Hospitality 71

Hospitality Average Daily Rate Travel ROI 71

Hotelogix

NOVEMBER 28, 2024

Track performance metrics regularly and adjust allocations based on results. Now that your targeting strategy is in place, let's explore how to measure the success of your segmentation efforts.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

Hotelier Magazine

MAY 15, 2025

Occupancy has a strong foothold in the Canadian marketplace today, said Nguyen, forecasting that 2025 will be a year of moderation with limited room for occupancy growth and slower ADR momentum. Rice emphasized the ROI potential in these regions, noting, They may not be sexy, but theyve made a lot of investors in Canada a lot of money.

Real Estate 52

Real Estate Hotels Operations Sales 52

Fuel Travel

MARCH 28, 2024

It is a key indicator of a hotel’s performance as it measures both occupancy rates as well as average daily room rates. RevPAR = Average Daily Rate (ADR) x Occupancy Rate (%). Your average daily rate tells you the overall price you’re selling rooms at, while the occupancy rate measures how many of those rooms were full.

Revenue 92

Revenue Average Daily Rate Occupancy Digital Marketing 92

Hospitality Tech

JUNE 17, 2025

In Booth #908 at the Indiana Convention Center, June 17 to 19, the audiovisual partners will show that with the right operational structure and support, in-house AV programs can deliver measurable ROI while strengthening guest loyalty. That structure is what generates ROI and loyalty. “Our platform gives them a playbook.

Revenue 52

Revenue ROI Services Operations 52

Hotelogix

MAY 1, 2025

In an increasingly competitive market, evaluating performance through accurate hotel KPIs allows hoteliers to make proactive decisions that directly influence occupancy, guest satisfaction, and profitability. It blends room occupancy and ADR to reflect revenue generation capability from available inventory. 

Occupancy 59

Occupancy Average Length of Stay Average Daily Rate Revenue 59

Hotel Speak

APRIL 22, 2025

AI-powered platforms help personalize outreach, retarget guests, and maximize advertising return on investment (ROI). By continuously optimizing campaigns, these agents reduce the inefficiencies of static ad strategies and help hotels align marketing spend with occupancy needs in a far more precise and profitable manner.

Operations 58

Operations Forecasting Hotels Digital Marketing 58

Amadeus Hospitality

MARCH 17, 2023

Yaiza Castilla Herrera, Tourism, Industry and Commerce Councilor, Canarias Government, commented – “Our €100,000 investment produced nearly €11 million in tourism spend for the Canary Islands – an impressive ROI that resulted from a successful campaign.

Travel 97

Travel Tourism ROI Display Ads 97

AskSuite

JUNE 9, 2025

Optimizing Marketing ROI through Attribution Modeling Hotels often operate in a complex marketing ecosystem, investing across multiple channels—from metasearch engines to paid social media and direct email campaigns. Reduce dependency on high-commission platforms by optimizing high-ROI owned channels. The result?

Operations 52

Operations Hospitality Upsell Sales 52

Hotel Speak

MAY 30, 2024

Operational efficiencies Implementation of technology should pay for itself, delivering a significant ROI as it improves overall profitability. With visibility into hotel occupancy, and meetings and events, F&B managers can place orders based on more accurate forecasts of in-house demand to prevent over-ordering and potential waste.

Consumer 105

Consumer Forecasting Revenue ROI 105

Cloudbeds

APRIL 8, 2025

This extends the ROI of all your channels. Cloudbeds Digital Marketing Suite: Retargeting built for hoteliers Running high-ROI retargeting ad campaigns is simple with the Cloudbeds Digital Marketing Suite. Provide strategic insights Retargeting campaigns also generate valuable insights.

Revenue 52

Revenue Display Ads Digital Marketing OTA 52

Travel Media Group

DECEMBER 12, 2018

This list will help you build a strategy to make sure that you are getting the most revenue out of your business in a time of low occupancy and ADR. You're starting to see occupancy maybe dipped down a little bit, causing her to come down as well. Put in a rate code in your pms to make sure that you're getting a solid ROI.

Marketing 52

Marketing Market ROI Occupancy 52

Hospitality Tech

JUNE 9, 2025

Supporting the flywheel are two new layers: Accelerate is a growing suite of tools designed to increase check size, repeat visits, and campaign ROI. The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI).

Operations 52

Operations ROI Branding Management 52

Hotelogix

JUNE 10, 2024

  Dynamic pricing in the hotel industry refers to tweaking room rates based on various factors such as demand, occupancy, seasonality, events, and even competitor pricing. increase occupancy, maximize revenue during peak times, etc.). Return on Investment : Assess the time frame within which you anticipate to start seeing ROI. 

Revenue 52

Revenue Occupancy Revenue Management ROI 52

Hotelogix

MAY 1, 2025

drop in occupancy nationwide. They offer budget-conscious exposure without cannibalizing direct bookings—especially during soft occupancy windows. Can bidding strategies be tracked for ROI? 👉 Read Also - Managing a Hotel? Yes—if used strategically. despite a slight 0.6% FAQs On Hotel Bidding Q1.

Occupancy 45

Occupancy OTA Average Daily Rate Overbooking 45

Hospitality Tech

JUNE 9, 2025

Supporting the flywheel are two new layers: Accelerate is a growing suite of tools designed to increase check size, repeat visits, and campaign ROI. The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI).

Operations 52

Operations ROI Branding Management 52

Hospitality Tech

JUNE 9, 2025

Supporting the flywheel are two new layers: Accelerate is a growing suite of tools designed to increase check size, repeat visits, and campaign ROI. The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI).

Operations 52

Operations ROI Branding Management 52

TravelNet

JUNE 22, 2023

Understanding how to balance adjusted paid occupancy and average daily rate in order to maximize your overall RevPAR is the “Art” of this process. Having managed similar properties in the area for over five years, the property manager believed his summer rates were fairly consistent and poised for a dependable ROI.

Revenue Management 52

Revenue Management Revenue Management ROI 52

Hotel Business

DECEMBER 19, 2022

Occupancy, ADR and RevPAR rapidly declined. If your hotel ESG targets include energy savings and return on investment (ROI), you might consider: Encouraging guests to reuse their towels and linens before laundering. Among the industries most affected was hospitality.

ROI 59

ROI Dining Intent Business 59

Hotelogix

FEBRUARY 17, 2025

They rise when occupancy is high and shrink during quieter times. Top Factors Driving Costs There are several things that drive your operating expenses and understanding those can help you get to the root of inefficiencies: Occupancy Rates High occupancy is a nice problem to have, but it creates additional operational demands.

Occupancy 40

Occupancy Hotels Operations Services 40

Hotelogix

APRIL 24, 2025

For hoteliers, this translates to more room-nights, improved occupancy during off-peak periods, and reduced reliance on OTAs. During off-season periods, a targeted loyalty push can help maintain baseline occupancy. Repeat bookings through loyalty programs also reduce your cost-per-acquisition. A: Absolutely.

OTA 52

OTA Upsell Hotels Target Marketing 52

Travelboom Marketing

MARCH 21, 2024

Improve Audience Response and ROI Hotels can also benefit from pay-per-click ads based on the capability to segment and target guests by demographics, location, as well as many additional factors. The more tailored the advertising, the better your return on investment (ROI), because the ads home in on the searchers most likely to convert.

Marketing 52

Marketing Market Cost Per Click Marketing Strategy 52

SiteMinder

SEPTEMBER 10, 2023

This should include room occupancy rates, average daily rates (ADR), revenue per available room (RevPAR), and customer acquisition costs. Once you have a complete overview, allocate funds to different departments based on strategic priorities and expected ROI. Include timelines and expected ROI for each project.

Revenue 59

Revenue Revenue Management Hotels Average Daily Rate 59

Inn Quest

JUNE 13, 2023

Improve occupancy rates during the low season? Monitor metrics such as website traffic, conversion rates, social media engagement and return on investment (ROI). Set Clear Goals and Objectives: Next, before launching a hotel marketing campaign, it’s essential to set clear goals and objectives.

Hotel Marketing 56

Hotel Marketing Marketing Market Digital Marketing 56

Hotel Business

NOVEMBER 28, 2022

will help you better support your communities, keep your assets competitive and increase occupancy. Our industry is famous for using them. But a few more, in more recent times, have been added to the hospitality discussion: ESG. And, more and more, they all are not mutually exclusive.

Consumer 52

Consumer ROI Business Occupancy 52

Hospitality Tech

JUNE 9, 2025

The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI). Energy management systems (EMS) are high-impact investments that deliver proven value and a measurable ROI. Dynamic controls from the Nomadix Cloud that can respond to changing conditions.

Operations 52

Operations Management Consumer Branding 52

MediaBoom

AUGUST 23, 2024

The ultimate goal is to create a strong brand identity, generate demand, and maximize occupancy rates. Continuous monitoring and optimization are essential: Track key performance indicators (KPIs) like click-through rates (CTRs), conversion rates, and return on investment (ROI). Remember, PPC is an ongoing process.

Resorts 87

Resorts Marketing Market Marketing Strategy 87

Amadeus Hospitality

NOVEMBER 12, 2024

When asked to rate their top business objectives that are driving technology investment, 41% of hoteliers cited their desire to increase occupancy. Survey respondents also said data fragmentation (33%), data efficiency (32%), and data integrity (30%) are among the biggest challenges faced in business intelligence today.

Business 52

Business Average Daily Rate Hospitality Ancillary Revenue 52

TravelNet

AUGUST 28, 2023

In fact, simplifying your tech stack might be the best way to maximize ROI from your technology investments. But ROI aside, there’s a practical reason to consolidate that you probably never considered: less switching between apps and windows. Consolidating technology is not the wave of the future—it’s already here.

Average Daily Rate 52

Average Daily Rate ROI OTA Revenue Management 52

Hospitality Tech

JUNE 9, 2025

The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI). Energy management systems (EMS) are high-impact investments that deliver proven value and a measurable ROI. Dynamic controls from the Nomadix Cloud that can respond to changing conditions.

Consumer 52

Consumer Branding Hotels Operations 52

Hotel Business

NOVEMBER 15, 2022

Hotels can deliver better service with a fully mobile platform, robust automation, mobile guest check-in and automated upsells that drive ROI. With turnkey access to OTAs and travel agents, hotels can diversify their revenue, capture high-value bookings, increase occupancy and eliminate double bookings. Stayntouch 2.0

Scale 52

Scale ROI Upsell Management 52

Cloudbeds

SEPTEMBER 18, 2024

This data can then be used to make changes to improve revenue management, occupancy, guest experience, and operational efficiency. Basic KPIs include average daily rate (ADR) , occupancy (OCC), revenue per available room (RevPAR), and average length of stay (ALOS). Revenue management KPIs. Marketing KPIs. Food & beverage KPIs.

Operations 40

Operations Revenue Management Occupancy Revenue 40

Hospitality Tech

JUNE 16, 2025

This eliminates the need for an external media player, saving on additional expense and energy, for maximum ROI. These devices use advanced sensors and AI to monitor temperature, humidity, air quality, light, barometric pressure, and occupancy — including pets or sleeping guests.

Operations 52

Operations Upsell Services Scale 52

Xotels

AUGUST 15, 2022

Unfortunately, the average occupancy per person per room was actually 20% lower than normal, which made it impossible to reach the total revenue target, because the average room rate was totally off. How will we measure the effect and ROI of all our marketing actions? Analytics / ROI tracking. Hold on, it gets even funnier.

Marketing 59

Marketing Market Hotels Target Marketing 59

Hotel Business

JUNE 4, 2024

For example, smart thermostats and occupancy sensors can adjust the temperature based on occupancy of the space in common areas and guestrooms, while smart blinds can also help to reduce HVAC load by utilizing sunlight for heat when appropriate or insulating against excessive heat and cold.

Revenue 69

Revenue Services Operations Occupancy 69

Hotelier Magazine

APRIL 4, 2024

CBRE’s Canadian Hotel Industry Outlook Report (Q3 2023) projects strong and stable occupancy and Revenue Per Available Room (RevPAR) growth for the Canadian hotel industry through to 2027. Occupancy is projected to remain at a profitable 66 to 68 per cent, with RevPAR growing to $140 by 2027. We’re listening to hotel comments.

Operations 40

Operations Real Estate Average Daily Rate Occupancy 40