Hotel News Resource

MAY 31, 2023

Hotel management company sales and marketing executives recently gathered to share their insights and experiences on sales productivity and return on investment (ROI) during a recent virtual HSMAI Hotel Management Company Sales & Marketing Executive Roundtable.

ROI 72

ROI Sales Market Marketing 72

Hospitality Today

FEBRUARY 13, 2024

Adele Gutman and Stephanie Smith on Get Great Reviews podcast discuss how your hotel reviews can either work to improve your ROI or sabotage it

ROI 40

ROI Hotel Marketing Market Marketing 40

Hospitality Net

FEBRUARY 23, 2024

HOTEL TYPE: Group

ROI 190

ROI Revenue Market Marketing 190

Inn Quest

OCTOBER 20, 2023

In this post, we’ll explore how selecting the right CRM software can greatly impact your hotel’s ROI. Efficient Marketing Campaigns Effective marketing is crucial for attracting and retaining guests. This results in higher conversion rates and a significant return on your marketing investment. 3.

ROI 52

ROI Revenue Hotels Operations 52

Lodging

DECEMBER 18, 2023

Leveraging its offerings in ROI for owners, Holiday Inn Express has garnered attention from owners and investors since entering the market.

ROI 278

ROI Pipeline Hotels Resorts 278

Social Hospitality

SEPTEMBER 10, 2023

Marketing is a fast-paced, tech-driven industry. In the US alone, marketers spend $23 billion on tech like social apps, CRMs, and email marketing platforms. Hospitality marketers are particularly well-positioned to take advantage of emergent technology. Automation Automation is crucial in today’s marketing landscape.

Market 130

Market Marketing Consumer ROI 130

Hotel Business

OCTOBER 17, 2023

In a competitive market, a strong safety culture sets hotels apart, attracting socially conscious travelers. Moreover, a strong safety culture can differentiate the hotel from a saturated market, attracting a broader clientele, especially socially conscious travelers, thus ensuring higher returns and a strengthened brand.

ROI 59

ROI Services Real Estate Intent 59

Inn Sight

JUNE 4, 2023

Contra collaborations and paid postings are two different types of influencer marketing campaigns. The main difference between the two is the form of compensation given to the influencer.

ROI 52

ROI Market Marketing 52

Social Hospitality

JULY 5, 2022

Marketing nowadays takes many forms and happens on various platforms. Let’s look at both types of marketing and examine their strong and weak points. Let’s look at both types of marketing and examine their strong and weak points. Traditional Marketing Explained. Influencer Marketing Explained.

Market 189

Market Marketing Branding Services 189

Travelboom Marketing

MARCH 21, 2024

The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. This cost-effective marketing channel offers targeted campaigns that provide both a short and long-term return. Plus, when you use mobile PPC ads , you can reach customers anywhere.

Market 52

Market Marketing Cost Per Click Marketing Strategy 52

Hospitality Net

JULY 28, 2023

Phrasee, the complete AI content platform for enterprise marketers, and Accor, the largest hospitality company in Europe and the sixth largest hospitality company worldwide, are partnering to optimize the hotel group’s marketing copy to accelerate engagement and revenue.

ROI 100

ROI Revenue Market Marketing 100

Hospitality Net

DECEMBER 18, 2023

Leveraging its smart, vibrant guest offerings and notable advantages in ROI for owners, Holiday Inn Express has garnered attention from owners and investors since entering the China market.

Pipeline 130

Pipeline ROI Branding Resorts 130

Social Tables

OCTOBER 21, 2016

As potential sponsors have more opportunities to invest their marketing budgets elsewhere and the number of inbound solicitations they get increases, it’s up to event professionals to find new and interesting ways to justify sponsors’ spend. For more tips on improving event ROI, read our latest report.

ROI 87

ROI Events Market Marketing 87

MediaBoom

FEBRUARY 22, 2024

Luxury marketing isn’t rocket science. At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. So, how can you compete with the top brands in the affluent market and stay ahead of the competition? Well, not exactly.

Branding 97

Branding Market Marketing Digital Marketing 97

MediaBoom

OCTOBER 27, 2023

Medspa marketing ideas offer innovative solutions to stay top of mind and above the competition. There is an opportunity for medspas to stand apart from competitors in today’s digital marketing ecosystem. Medspa’s marketing ideas incorporate innovative digital marketing strategies to propel growth.

Market 97

Market Marketing Digital Marketing Marketing Strategy 97

Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy. Or, consider hiring a knowledgeable intern at a lesser rate.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

MediaBoom

APRIL 11, 2024

In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. Email marketing for luxury brands is a strategic tool to enhance brand prestige, deeply engage affluent customers, and increase sales. We’ll then explore the significant advantages of luxury email marketing.

Email Marketing 52

Email Marketing Branding Market Marketing 52

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. Email Marketing: While email is certainly not new, it is still one of the most effective marketing tactics.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Little Hotelier

MAY 31, 2023

What is hotel digital marketing? Hotel digital marketing is the practice of promoting your property to potential guests using the internet. Digital marketing is great for small hotels, as it is more accessible and affordable than traditional marketing like broadcast and print media.

Digital Marketing 98

Digital Marketing Market Marketing Marketing Strategy 98

Amadeus Hospitality

MARCH 30, 2023

Hotel email marketing is an essential strategy for hotels to promote their services and increase bookings through targeted and personalized email campaigns. By using email marketing, hotels can connect with potential guests, build customer relationships, and drive revenue growth. What is hotel email marketing?

Email Marketing 83

Email Marketing Market Marketing Hotels 83

MediaBoom

APRIL 2, 2024

With the number of luxury home sales on the rise in a fiercely competitive market, having a quality luxury real estate marketing strategy is a must. Understanding the Luxury Real Estate Market Before we answer the question, “What is luxury real estate marketing?” Let Mediaboom guide you. Schedule Your Free Consultation 4.

Real Estate 52

Real Estate Market Marketing Marketing Strategy 52

MediaBoom

OCTOBER 4, 2023

Looking at content marketing examples can be a good way to discover new marketing ideas for your company. While not all marketing strategies are highly shareable, we’ve included many in this article that have set their company apart from the competition. Thus making them a success in the content marketing industry.

Market 98

Market Marketing Marketing Strategy Email Marketing 98

BCV

APRIL 6, 2021

Given this enthusiasm, hotels have a unique opportunity to tap into evolving consumer behaviors to authentically and effectively reach desired target audiences and create lasting ROI. While these findings are extremely encouraging, understanding how to communicate and market to desired audiences is key for hotels.

ROI 52

ROI Consumer Travel Cancellation 52

MediaBoom

MARCH 14, 2024

Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. A r obust local SEO strategy helps travelers find your hotel when they’re searching for accommodations in your vicinity, making it a critical component of your digital marketing efforts. Let Mediaboom guide you.

Digital Marketing 80

Digital Marketing Services Market Marketing 80

BCV

APRIL 22, 2022

It’s powerful tech that allows you to improve your Facebook ad conversion rate and get a better ROI. Measure the Results of Your Ads: By measuring what happens when people see your ads, the Facebook pixel is the only way to measure true return on investment (ROI) and the effect social media advertising has on your business.

ROI 52

ROI Events Shopping Hotels 52

MediaBoom

MARCH 15, 2024

A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketing strategies. In traditional marketing, stories are used to create a new need among potential clients.

Digital Marketing 98

Digital Marketing Marketing Strategy Branding Market 98

Tambourine

MARCH 16, 2023

New York, NY - Charlestowne Hotels, a leading hotel management firm, has selected Tambourine to handle website and digital marketing efforts for its portfolio properties.

Digital Marketing 40

Digital Marketing Market Marketing ROI 40

MediaBoom

JUNE 30, 2023

Among various digital marketing strategies, one stands out as exceptionally effective: real estate email marketing. Real estate email marketing is a potent marketing approach that revolves around the act of sending targeted emails to customers and potential prospects. How to Start Email Marketing for Real Estate 1.

Real Estate 95

Real Estate Email Marketing Market Marketing 95

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results. Or enhance brand visibility in your target market?

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

Amadeus Hospitality

OCTOBER 6, 2023

The boutique Seattle hotel Inn at the Market has shown a very strong return on investment (ROI) – increasing revenue by over 500% (full year 2022 vs. revenue through August 2023) – since they started utilizing the marketing capabilities of Amadeus’ Guest Management Solutions early in 2023.

Market 52

Market Marketing Revenue Average Daily Rate 52

All Things Hospitality

AUGUST 11, 2022

Our influencer marketing agency can help you utilize a strategy many hotels are missing out on. Influencer marketing is a form of social media marketing in which brands cultivate relationships with influential individuals. Our influencer marketing agency can help you improve your influencer marketing strategy.

Market 52

Market Marketing Marketing Strategy Consumer 52

Tambourine

MARCH 16, 2023

New York, NY - Islamorada Resort Collection, a group of upscale resorts in the Florida Keys, has selected Tambourine to handle website and digital marketing efforts for its portfolio properties.

Digital Marketing 40

Digital Marketing Resorts Market Marketing 40

Hospitality Tech

JANUARY 15, 2024

Enhanced capabilities enable sales and marketing teams to improve trade show performance and ROI through automated appointment scheduling and universal lead capture.

ROI 52

ROI Sales Market Marketing 52

MediaBoom

AUGUST 15, 2023

Hotel search engine marketing is an important way to increase online visibility, considering that 83 percent of hotel bookings come from search engines. What is hotel search engine marketing? Search engine marketing for hotels requires building a campaign to increase your SERP position. Let’s review the components of hotel SEM.

Market 97

Market Marketing Hotels Cost Per Click 97

Q4Launch

OCTOBER 3, 2023

Have you ever questioned the effectiveness of email marketing? Don't let the rumors fool you - email marketing is still a powerful tool in the world of business. While some companies may misuse this marketing strategy, it's up to you to use it effectively and ethically. And the best part? It won't cost you anything extra!

Email Marketing 52

Email Marketing Market Marketing Travel 52