Cloudbeds

JANUARY 17, 2024

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. Hotel email marketing has been done in the hospitality industry for decades now, since email has become a normal part of our everyday lives. Learn more Why is hotel email marketing important?

Email Marketing 98

Email Marketing Market Marketing Hotels 98

Social Hospitality

JUNE 1, 2023

Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd. Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. Most online searches are by people who are looking for local information.

Business 130

Business Hiring Marketing Strategy Market 130

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Do Manufacturing Companies Need Digital Marketing?

Digital Marketing 85

Digital Marketing Market Marketing B2B 85

eTourism

SEPTEMBER 24, 2019

After establishing your online marketing strategy, the next big step for your hotel is partnership marketing. By developing a mutually beneficial arrangement with a local business that shares the same values or goals as your brand, you'll be taking your m

Market 52

Market Marketing Online Marketing Marketing Strategy 52

eTourism

APRIL 19, 2017

Whatever else changes in the online marketing world, reviews will continue to form an integral part of the hotel shopping process for your guests. More than half of travellers around the world won't even consider booking a hotel before reading what previo

Marketing Strategy 52

Marketing Strategy Market Marketing Online Marketing 52

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

eTourism

AUGUST 2, 2021

It's a question worth asking, as it provides useful pointers for improving your online marketing strategy, hotel policies and the guest experience you offer in ways that will boost direct bookings in t What do guests check about your hotel before booking?

Online Marketing 52

Online Marketing Marketing Strategy Hotels Market 52

eTourism

MAY 29, 2019

At eTourism, we're committed to optimised hotel website design and powerful online marketing strategies that generate exposure and increase direct bookings. If you're as keen as we are about getting customers to book direct, take a look at our list of pre

Digital Marketing 40

Digital Marketing Market Marketing Online Marketing 40

Hotel Speak

JANUARY 11, 2024

Flexible Accommodation Options Investigate to ascertain the optimal combination of lodging categories, encompassing budget-friendly alternatives as well as opulent residences, with the intention of satisfying market demands.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

Hotel Marketer

SEPTEMBER 2, 2023

Introducing the #AISummer2023 series, a continuation of the original #30DayAIChallenge in Spring. As the field of AI evolves, this series Continue Reading

Market 105

Market Marketing Sales Marketing Strategy 105

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

eTourism

JUNE 14, 2012

Landing pages have become an essential component of every business's online marketing strategy, and your resort is no exception.

Resorts 52

Resorts Online Marketing Marketing Strategy Market 52

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property.

Hotels 59

Hotels Market Marketing ROI 59

Q4Launch

FEBRUARY 1, 2022

Here are the top reasons (Pay-per-Click) PPC is a smart marketing investment that delivers profitable revenue increases to your business. Why Should You Invest in Paid Search? Professionally managed PPC delivers terrific return-on-ad-spend (ROAS) as well as numerous other benefits.

Revenue 52

Revenue Market Marketing Consumer 52

eTourism

OCTOBER 10, 2010

Recent trends prove that having a good online marketing strategy may well have its advantages when it comes to acquiring resort bookings.

Resorts 40

Resorts Online Marketing Marketing Strategy Market 40

MediaBoom

MARCH 14, 2023

What’s not to love about the digital age of bank marketing? But it’s a whole different story for marketers who are scrambling to keep up with the pace of technology. Bank marketing today isn’t what it used to be just a few years back. Bank marketing today isn’t what it used to be just a few years back. A lot is changing.

Market 68

Market Marketing Digital Marketing Marketing Strategy 68

Social Tables

OCTOBER 17, 2016

Nevertheless, an awesome venue for your corporate event certainly helps with the marketing. If you’re releasing some sort of digital marketing software, then online marketing is the theme, and the event can include activities like SEO workshops, social media marketing lectures, and so on. Choosing a Venue.

Events 84

Events Online Marketing Market Marketing 84

MediaBoom

JULY 18, 2023

For a good reason, commercial real estate marketing is a hot topic. According to eMarketer , digital marketing spending surpassed traditional marketing channels for the first time in 2019. But, how can you make your real estate company stand out from the crowd and attract clients online?

Real Estate 86

Real Estate Market Marketing Email Marketing 86

MediaBoom

JULY 4, 2023

Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? Hiring a real estate digital marketing agency can make it easier.

Real Estate 86

Real Estate Digital Marketing Market Marketing 86

MediaBoom

SEPTEMBER 21, 2023

In the contemporary business landscape, digital marketing has emerged as an indispensable component of any business strategy. Of course, with so many types of digital marketing, trying to find the right fit for your business’s needs can be challenging.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

MediaBoom

JUNE 27, 2023

This enchanting vision can become a reality through the power of a meticulously crafted hotel marketing plan, where strategic tactics, targeted campaigns, and innovative approaches converge to showcase your unique value proposition. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

eZee Absolute

JANUARY 9, 2023

Use social media marketing. You can also turn to revenue management experts to create pricing strategies that bring in better profit. Explore new markets. If hotels can rework or tweak the look and feel, and services, they can differentiate themselves and stand out in the market. Use social media marketing.

OTA 52

OTA Hotels Accommodation Travel 52

MediaBoom

SEPTEMBER 11, 2023

SEO is an essential part of your online marketing strategy. When you use organic searches with paid searches for inbound or outbound marketing, your SEO strategy improves. Contact Mediaboom today for all your SEO and marketing needs. It doesn’t matter if you are a Real Estate Agent or a Medi Spa.

Business 52

Business Consumer Real Estate Services 52

Hotel Marketer

APRIL 13, 2024

Welcome to the 2024 Edition of the #30DayAIChallenge. This year, we'll be focusing on making Generative AI more accessible for all. So follow along and give each challenge a try yourself, plus share your own thoughts and experiments with a community of like-minded learners and tinkerers!*

Marketing Strategy 52

Marketing Strategy Online Marketing Market Marketing 52

Hotel Marketer

JUNE 4, 2023

With Generative AI tools getting better with every model iteration, it's getting harder and harder to spot the real stuff from the AI generated content. Take The Quiz - How Many Did You Spot? Here's a simple test ** you can take to see if you can spot the real photos from the AI generated…

Marketing Strategy 105

Marketing Strategy Online Marketing Market Marketing 105

Hotel Marketer

APRIL 1, 2024

Welcome to the 2024 Edition of the #30DayAIChallenge. This year, we'll be focusing on making Generative AI more accessible for all. So follow along and give each challenge a try yourself, plus share your own thoughts and experiments with a community of like-minded learners and tinkerers!*

Marketing Strategy 52

Marketing Strategy Online Marketing Market Marketing 52

Hospitality Times

JANUARY 5, 2022

The pinnacle of effective hotel website design is Search Engine Optimisation (SEO), and attracting visitors through search engines must be a crucial aspect of your online marketing strategy.

Revenue 40

Revenue Hotels Hiring Sales 40

MediaBoom

AUGUST 25, 2023

Today more than ever, businesses across all industries must market themselves. As medspas have grown across the country, so too has the rise of medspa digital marketing. In this informative, detailed guide, we will delve deep into medspa digital marketing. Okay, so that’s the medspa part of medspa digital marketing.

Digital Marketing 65

Digital Marketing Market Marketing Email Marketing 65

Hotel Marketer

APRIL 8, 2023

For those just joining us, every day during this challenge, I’m going to try and do something different or better, Continue Reading

Hotels 98

Hotels Marketing Strategy Online Marketing Branding 98

STAAH

MAY 2, 2023

Is your marketing strategy aligned to it? With 92% of the travellers relying on a review before making a booking, this is extremely important in your marketing strategy. Email marketing, social media and blogs are a good channels to leverage at this stage of the travel funnel. Have you heard about it?

OTA 79

OTA Online Marketing Marketing Strategy Travel 79

eZee Absolute

NOVEMBER 19, 2023

Change in marketing trends and dynamics Challenge Marketing is one of the most common challenges faced by the hotel industry. Changes in the advertising and marketing trend often create problems for hoteliers. Also, traditional marketing methods aren’t that effective now. It is inevitable that with the right strategies.

Hotels 98

Hotels Hiring Services Market 98

Social Hospitality

OCTOBER 10, 2023

It’s also critical to be strategic about the brand’s restaurant photography strategy to extend the depth of marketing through visuals. They use “digital-first” marketing Virtual restaurants rely heavily on online food delivery apps and platforms to reach their customer base.

Dining 147

Dining Real Estate Operations Branding 147

Hotelogix

SEPTEMBER 15, 2022

(..)

Marketing Strategy 75

Marketing Strategy Digital Marketing Online Marketing OTA 75

Little Hotelier

DECEMBER 3, 2023

Why group hotel bookings are good for your small hotel Group travel plays an important role in your revenue management strategy. Group bookings are a powerful force, as it allows you to capture a chunk of travellers while only paying distribution and marketing costs for one booking.

Hotels 59

Hotels Travel Events Business 59

Hotelogix

OCTOBER 18, 2023

GAC considers various costs related to marketing, sales efforts, and operational activities aimed at acquiring a guest. GAC is a significant financial indicator because it provides insights into the efficiency and effectiveness of your hotel's marketing and guest acquisition strategies. 

ROI 40

ROI Hotels Accommodation Market 40

Social Tables

DECEMBER 16, 2021

Whether you’re attempting to drive ticket sales to a corporate convention, wellness retreat, music festival, or monthly farmer’s market, advertising on social media could help increase attendance at your event. In this guide, we’re taking a comprehensive look at social media marketing — specifically, how to promote an event on Twitter.

Events 78

Events Market Marketing Online Marketing 78