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5 OTA Mistakes That Could Be Hurting Your Hotel Revenue (and How to Fix Them)

STAAH

But while these platforms drive bookings, they can also cause unintended revenue loss — not because the platforms are flawed, but because of avoidable mistakes in how hotels manage them. It’s one of the highest-ROI investments a hotel can make. These five mistakes can quietly eat away at your revenue, even when occupancy looks strong.

OTA
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5 OTA Mistakes That Could Be Hurting Your Hotel Revenue (and How to Fix Them)

STAAH

But while these platforms drive bookings, they can also cause unintended revenue loss — not because the platforms are flawed, but because of avoidable mistakes in how hotels manage them. It’s one of the highest-ROI investments a hotel can make. These five mistakes can quietly eat away at your revenue, even when occupancy looks strong.

OTA
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Hotel Marketing in 2025: Proven Strategies to Drive Direct Bookings

AskSuite

Explore proven hotel marketing strategies for 2025 designed to boost direct bookings, reduce OTA reliance, and maximize revenue through digital and automated channels. This guide will explain how to build a 2025-ready hotel marketing strategy that boosts direct bookings, strengthens guest loyalty, and maximizes revenue from owned channels.

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Reclaim lost revenue: How hotel retargeting ads capture direct bookings 

Cloudbeds

A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property. This enables marketing teams to recoup revenue lost from cart abandonment and increase direct bookings. This extends the ROI of all your channels. What are retargeting ads?

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Beyond Vanity Metrics: How Hoteliers Can Measure Social Media Impact

BCV

While these numbers look good on reports, they don’t necessarily translate into revenue or guest loyalty. For hotels, this means shifting from vanity metrics to data that reflects real interactions, guest intent, and conversions. However, many hoteliers still rely on vanity metrics—likes, shares, and follower counts—to measure success.

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How Data Analytics in the Hospitality Industry and AI Are Transforming Hotel Operations

AskSuite

Tools like smart dashboards and AI-powered messaging flows aren’t just simplifying operations—they’re increasing revenue and guest satisfaction by acting on real-time insights. Its purpose is not only to report what happened, but to reveal trends, inefficiencies, and revenue opportunities that would be difficult to detect manually.

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How Data Analytics in the Hospitality Industry and AI Are Transforming Hotel Operations

AskSuite

Tools like smart dashboards and AI-powered messaging flows aren’t just simplifying operations—they’re increasing revenue and guest satisfaction by acting on real-time insights. Its purpose is not only to report what happened, but to reveal trends, inefficiencies, and revenue opportunities that would be difficult to detect manually.