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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

Let’s explore the top trends shaping hotel digital marketing in 2025 and how they can help hotels enhance engagement, boost bookings, and provide memorable experiences. What Are the Key Hotel Marketing Trends for 2025? In 2025, hotel marketing is becoming smarter, more personal, and more interactive.

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How to Leverage AI in Your Hotel Marketing and Channel Distribution Strategies

Hotel Speak

Artificial intelligence is no longer a futuristic concept in the hotel industry—it’s an essential driver of performance in today’s hyper-competitive digital landscape. In this article, we’ll explore how AI is transforming three key pillars of hotel commerce: channel management, CRM, and direct booking engines.

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IDeaS Announces Spotlight, Delivering a New Edge in Demand Generation for Hotel Marketing

Hotel Speak

The solution brings IDeaS robust demand forecast and price sensitivity capabilities together to help hoteliers allocate marketing spend for the greatest impact on incremental revenue. With the introduction of Spotlight, hotel marketers can now drive their campaigns with that same state-of-the-art demand-driven forecasting.

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Exclusive: Choice Hotels inks landmark deal with SSAW to drive China growth

Hotel Management

Speaking exclusively to HM , Choice Hotels Asia-Pac CEO Trent Fraser, described the deal as a highly significant milestone that will allow Choice to scale quickly in Asia-Pacifics fastest-growing market. We know that China is Australias second top source feeder market with 829,000 trips YE 2024 and $8.1

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RevPAR Growth Witnessed in Global Hotel Markets

Hotelier Magazine

Despite positive growth in Singapore, most Asia-Pacific markets reported lower RevPAR due to reduced Average Daily Rates (ADR). On a global scale, Egypt emerged as the leader in annualized RevPAR growth (up 42 per cent) followed by Turkey (up 36 per cent), both driven by ADR.

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Hilton Snaps Up Graduate Hotels in $210 Million Deal: Consolidation Heats Up in Mid-Scale Market

Hotel Speak

Shaking up the mid-scale hotel market, Hilton has announced the acquisition of Graduate Hotels for a cool $210 million. Graduate Hotels, known for its youthful vibe and focus on local university connections, boasts 33 properties across the United States and United Kingdom.

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Q&A: Exploring Accor’s Vision for Its Premium, Midscale, and Economy Division

Skift Blog

Skift Take: The CEO of Accor’s new premium, midscale, and economy division discusses the strategy behind the hotel group’s restructuring, the importance of delivering on sustainability commitments, and why building scale in today’s hospitality landscape requires focus and specialization. Accor Group Read the Complete Story On Skift

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