Hotel Speak

MARCH 19, 2024

Travellers are bombarded with choices, from budget chains to luxury retreats. While amenities like plush beds and rainfall showers are important, a hotel’s vibe – the overall atmosphere and experience it creates – is becoming an increasingly crucial factor in swaying guest decisions. So, how do you stand out from the pack?

Hotel Marketing 75

Hotel Marketing Market Marketing Marketing Strategy 75

Cloudbeds

JANUARY 17, 2024

In 2023, the hospitality industry reached record-high ADRs as travelers from around the world got back out to explore, and lodging operators worked hard to keep up with demand (despite lingering staffing shortages). Capturing travelers’ attention will become even more important in 2024. 2024 hospitality marketing trends 1.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy. Social media can be a powerful marketing tool.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 82

Hotel Marketing Market Marketing Marketing Strategy 82

Little Hotelier

OCTOBER 11, 2023

What is Instagram hotel marketing? Instagram hotel marketing is the practice of promoting your hotel through Instagram, both with organic posts that you publish through your profile, and with sponsored content that grants you access to a larger audience. Get started with these tips.

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Hotel Marketing Market Marketing Hotels 107

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. From marketing to operations to revenue management, your SWOT analysis should evaluate all aspects of your hotel.

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Catala Consulting

JANUARY 9, 2024

Introduction In the competitive landscape of hotel marketing, the cost of acquiring new customers is a pivotal metric for success. Forging Partnerships and Collaborations Teaming up with travel agencies, event organizers, and local businesses can dilute marketing costs while expanding reach.

Hotel Marketing 52

Hotel Marketing Market Marketing Real Estate 52

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Market Marketing Target Marketing 52

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. What is a luxury hotel?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

Hotel Speak

MARCH 26, 2024

In the ever-evolving world of online travel booking, a new concept called the Search Generative Experience (SGE) is emerging from Google. This new approach aims to transform how travellers discover hotels, moving beyond simple keyword searches to a more conversational and user-centric experience.

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Intent Marketing Strategy Hotel Marketing Hotels 64

Intelity

MAY 11, 2023

3 key reasons your hotel marketing plan should include your new guest technology There are several functions of a successful hotel marketing plan, and a lot of them revolve around your property’s digital footprint. In today’s digital age, hotel guests are no strangers to new tech integrations and offerings.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

Inn Quest

JUNE 7, 2023

The rise of digital nomadism has revolutionized the way people work and travel. Hotels have a tremendous opportunity to tap into this growing market by implementing effective marketing strategies. To learn about the power of online reviews for hotels, read this.

Hotel Marketing 55

Hotel Marketing Market Marketing Accommodation 55

STAAH

DECEMBER 18, 2023

Read full blog Sustainable Hospitality: Meeting the needs of today’s eco-conscious traveler Clearly, sustainability has been a major priority trending this year. Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings.

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Hospitality Occupancy Target Marketing Marketing Strategy 87

Odysys

MAY 13, 2021

Odysys Highlighting the most important post-pandemic summer travel trends for independent lodging professionals to know. Ben zeroes in on the top tips, takeaways and things that hotel marketers can do right now to rock this unprecedented post-pandemic summer travel season.

Travel 52

Travel Marketing Strategy Hotel Marketing Market 52

eHotelier

DECEMBER 20, 2022

Start off the new year on the right foot with this lesser-known hotel marketing strategy.

Marketing Strategy 119

Marketing Strategy Hotel Marketing Market Marketing 119

Xotels

SEPTEMBER 22, 2022

Today’s traveler’s journey is more fragmented than ever. Maintaining a holistic, cross-channel approach is essential and always is highly-recommended by our hotel management company. Incorporating Social media into your Marketing Strategy. Looking to get more business travelers?

Hotel Marketing 40

Hotel Marketing Market Marketing OTA 40

Travel Media Group

NOVEMBER 18, 2020

Ryan takes a look at two major factors impacting travelers' booking decisions this winter: the weather and area-specific COVID-19 restrictions. He walks through multiple examples of social posts and marketing strategies that properties can implement to give them the best opportunity to attract and capture leisure travelers.

Travel 52

Travel Marketing Strategy Occupancy Market 52

Hotel Speak

MAY 10, 2023

As remote work gains traction worldwide, the digital nomad and slow travel markets are expanding rapidly. Hotels – large and small – that cater to these professional travelers in terms of amenities and services stand to get the jump on competitors. it’s high time hotels capitalized on this opportunity.

Market 52

Market Marketing Travel Marketing Strategy 52

MediaBoom

JULY 19, 2023

The luxury travel market was valued at a staggering $241.4 And this number is only set to increase with the rise in disposable income and social media presence — resulting in luxury travel becoming a hot commodity among travelers willing to pay premium prices. But what exactly makes luxury travel brands so appealing?

Branding 62

Branding Travel Services Target Marketing 62

Travel Media Group

JUNE 30, 2021

In this episode of the Suite Spot, host Ryan Embree is joined by Travel Media Group's Content Manager, Marissa Kinzel, to discuss the cross-section of business and leisure in the travel industry. Marissa shares tips for posting to social media and deals hotels can offer that will catch a bleisure traveler's attention.

Travel 52

Travel Business Market Marketing 52

STAAH

MARCH 26, 2024

Encourage guests to tag your hotel in their posts and share their experiences using a branded hashtag on social media. Interactive Polls and Quizzes: Engage your audience with polls, quizzes, or surveys related to travel preferences, local interests, or hotel amenities.

Events 92

Events Hotels Market Marketing 92

STAAH

JUNE 20, 2023

Shaving off costs on some digital marketing activities can have an undesirable effect – we call these the essentials of digital marketing. Understand your playing field and define your identity Travellers can turn to OTAs, social media or search engines to find and book a property that suits their travel needs.

Digital Marketing 91

Digital Marketing Marketing Strategy OTA Email Marketing 91

eZee Absolute

MAY 9, 2023

They are also known for being more tech-savvy, socially conscious and having unique preferences when it comes to travel and hospitality experiences. I’ll be sharing some of the best tips you can implement to create the perfect stay for Gen Z travellers. 9 Tips for Hotels to Create the Perfect Stay for Gen Z Travellers 1.

Travel 52

Travel Hospitality Marketing Strategy Consumer 52

Xotels

JUNE 2, 2023

In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

gcommerce

DECEMBER 5, 2023

As the year comes to a close, hotels and resorts are presented with a unique opportunity to boost their bookings and revenue. With travelers planning their year-end getaways and holiday celebrations, it's crucial for establishments to optimize their marketing strategies.

Market 92

Market Marketing Resorts Shopping 92

eZee Absolute

JANUARY 16, 2024

From navigating changing travel trends to embracing technological advancements, 2023 was a year of resilience, innovation, and reimagination. These blogs offer a wealth of knowledge on a variety of topics relevant to the modern hotelier, from revenue management and guest experience to marketing strategies and emerging trends.

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Hospitality Marketing Strategy Occupancy Digital Marketing 102

The Cosmos

JANUARY 3, 2023

For startups or small hotel properties, it is very difficult to make their mark in the industry. Your unique marketing strategies for hotels matter. The Best Hospitality Marketing Company in India looks at your hotel from every angle and addresses any flaws they find. Why Cosmos?

Market 52

Market Marketing Hospitality Marketing Strategy 52

Travelboom Marketing

APRIL 14, 2023

During the RR Summit, DiMaio will join a panel of experts in sharing his insights and expertise on how vacation rental property managers can utilize sustainable measures while maximizing a marketing strategy to drive bookings.

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

Social Tables

SEPTEMBER 21, 2017

With the meteoric rise of Airbnb still climbing, hoteliers are caught playing catch-up in winning over choosy travelers and millennials. How can a large hotel brand position itself to appeal to that market? Marriott’s hotel marketing is succeeding in doing just that. So how does a hotel brand tap into that?

Hotel Marketing 60

Hotel Marketing Market Marketing Hotels 60

Travelboom Marketing

MARCH 21, 2024

To stay competitive in a constantly evolving hospitality industry, hoteliers should consider integrating a variety of paid ads into their marketing strategies. Manage the Marketing Budget Budgeting features of pay-per-click campaigns allow marketers to control spending, ensuring small or large marketing budgets can participate.

Market 52

Market Marketing Cost Per Click Marketing Strategy 52

Skift Blog

APRIL 17, 2023

Skift Take: Marriott's new ad campaign for its loyalty program doesn't explicitly mention online travel agencies. But the ad's gist is that you can find a hotel for any taste and budget on its app. Why book anywhere else? Sean O'Neill Read the Complete Story On Skift

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Travel Hotels Marketing Strategy Hotel Marketing 246

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 67

Digital Marketing Services Market Marketing 67

Travelboom Marketing

JUNE 7, 2023

Updated for 2023 Social media is an important part of your hotel marketing strategy. It has evolved more rapidly than any other marketing platform in history and doesn’t show any sign of slowing down. As a hotel, the thought of establishing a hotel social media marketing strategy from the ground up can be daunting.

Hotels 105

Hotels Events Hotel Marketing Marketing Strategy 105

eTourism

APRIL 19, 2017

Whatever else changes in the online marketing world, reviews will continue to form an integral part of the hotel shopping process for your guests. More than half of travellers around the world won't even consider booking a hotel before reading what previo

Marketing Strategy 52

Marketing Strategy Market Marketing Online Marketing 52

AskSuite

NOVEMBER 17, 2022

This article explores behaviors and buying triggers for hotels with examples you can use to nudge travelers to instantly book. O post Buying Triggers for Hotels to Stop Travelers in Their Tracks (with Examples) apareceu primeiro em Asksuite | Hotel Chatbot. Read more!

Travel 52

Travel Hotels Shopping Marketing Strategy 52

Travelboom Marketing

MAY 19, 2023

TravelBoom, working closely with the oceanfront resort, will develop and implement a digital marketing strategy that leverages the latest technology to drive new customers and solidify returning customers to the property’s website for direct bookings.

Resorts 52

Resorts Market Marketing Digital Marketing 52