STAAH

JANUARY 5, 2025

GoMMT retains its top spot from last year as the most preferred online booking channel by Indian travellers followed by Agoda and Booking.com. While OTAs will remain a significant channel at least in the near term, lower cost direct bookings via the hotel website are gradually increasing in share.

Global Distribution System 109

Global Distribution System OTA Revenue Accommodation 109

STAAH

JANUARY 6, 2025

Reaffirming the value of having a diversified hotel distribution strategy, the list once again features a range of both B2B and household consumer channels from OTAs to hotel websites, wholesalers and global distribution systems. Expedia, Trip.com, local OTA MG Group and STAAH GDS also retained spots on the list.

OTA 109

OTA Global Distribution System B2B Accommodation 109

STAAH

MAY 6, 2025

Diversify Your Distribution Channels Relying on one or two online travel agents (OTAs) puts your revenue at risk. A future-proof hotel spreads its presence across OTAs, metasearch engines, global distribution systems (GDS) , and even niche travel platforms.

98

98

STAAH

APRIL 29, 2025

Expanding Distribution: Think Beyond the Usual a. GDS and Niche OTA Power b. Leveraging Data for Smarter Distribution 7. With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs).

94

94