Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy. Not all revenue is paid with no strings attached.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

Up Hotel

JANUARY 25, 2022

Email marketing is an important aspect of hotel digital marketing. Current statistics show that more than 8 out of 10 people will open a welcome email, generating 4x as many opens and 10x as many clicks compared to other types of email. Here are our top tips for getting the most out of your email marketing.

Email Marketing 52

Email Marketing Market Marketing Consumer 52

STAAH

SEPTEMBER 19, 2023

Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing strategy. In hotel marketing, SEO is crucial for several reasons.

Hotel Marketing 82

Hotel Marketing Market Marketing Marketing Strategy 82

Revinate

OCTOBER 16, 2023

And that explosion has created a new world of data-driven hospitality, where the convergence of hotel marketer data, analytics, and guest expectations for personalized communications and service are redefining the way hotels connect with their guests.

Hotel Marketing 105

Hotel Marketing Market Marketing Hotels 105

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. Email Marketing: While email is certainly not new, it is still one of the most effective marketing tactics.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, where trends change rapidly and competition is fierce, having solid hotel marketing strategies is essential for success. One powerful tool that can significantly contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 73

Hotel Marketing Market Marketing Marketing Strategy 73

Up Hotel

AUGUST 21, 2023

Plus, we’ll chat about how marketing agencies like us can lend a helping hand to hotel clients, showing them how to make the most of this approach. Understanding How SWOT Analysis Can Be Applied To Hotel Marketing Conducting a SWOT analysis for your hotel clients can be incredibly helpful.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Catala Consulting

JANUARY 9, 2024

Introduction In the competitive landscape of hotel marketing, the cost of acquiring new customers is a pivotal metric for success. Such targeted campaigns ensure that marketing resources are utilized for the most responsive audiences. Embracing Digital Marketing Digital channels offer cost-efficient marketing avenues.

Hotel Marketing 52

Hotel Marketing Market Marketing Real Estate 52

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Market Marketing Target Marketing 52

eHotelier

MARCH 2, 2023

The sooner you identify and plan for the major trends and changes in the industry, the better chance you'll have to improve your guests' experience, drive direct bookings, and succeed in 2023.

Hotel Marketing 126

Hotel Marketing Market Marketing Hotels 126

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. What is a luxury hotel?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

Intelity

MAY 11, 2023

3 key reasons your hotel marketing plan should include your new guest technology There are several functions of a successful hotel marketing plan, and a lot of them revolve around your property’s digital footprint. Looking for additional hotel technology marketing strategies to attract customers to your property?

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

Tambourine

MARCH 16, 2023

She optimizes and implements processes and procedures for the Account Service department and supervises Tambourine’s email marketing team. Tambourine is a hotel marketing firm t In the role, Artounian oversees client relationships, performance, and strategy.

Services 75

Services Email Marketing Digital Marketing Tourism 75

Hotel Speak

JANUARY 23, 2024

It’s probably fair to say that email marketing can often be overlooked in place of some of the glitzier marketing channel favourites like social media. Sure, it’s no TikTok, but it’s relative importance within your hotel’s marketing mix really shouldn’t be underestimated.

Email Marketing 86

Email Marketing Market Marketing Hotels 86

Travelboom Marketing

APRIL 9, 2024

In her previous position as a Digital Marketing Consultant at Shift Digital, Livernois regularly audited websites for over 80 dealerships nationwide and provided expert consultation on email marketing practices. The post TravelBoom Welcomes Mackenzie Livernois as Business Development Specialist appeared first on TravelBoom.

Business 98

Business Digital Marketing Email Marketing Market 98

eTourism

JUNE 14, 2012

Social media may have stolen the limelight in recent years, but email marketing is going nowhere. Although most marketers recognise the ongoing importance of email, certain email best practices, such as Segmentation, have been slow to catch on. Segmentin

Email Marketing 52

Email Marketing Market Marketing Resorts 52

eTourism

NOVEMBER 23, 2010

Email marketing has always been an effective way to reach out to existing and prospective guests. It's organic, as these people voluntarily signed up to receive your news and updates. So how do you grow the number of people who have given you permission

Email Marketing 52

Email Marketing Market Marketing Hotel Marketing 52

MediaBoom

MARCH 14, 2024

However, modern travelers prioritize the experience they’ll have when booking a hotel. Download Our FREE Whitepaper 10 Hotel Website Must Haves to Drive Traffic & Generate New Leads Does your Hotel Website have all 10? Dear Sarah Smith,” “Hi Sarah!”)

Digital Marketing 62

Digital Marketing Services Market Marketing 62

STAAH

JUNE 20, 2023

Don’t spread yourself to think by being present on every social channel 5) Email Marketing Email marketing is often underestimated in hotel marketing efforts. No channel allows segmentation and personalisation like emails. Choose the channel/s that work for you and focus on growing your reach.

Digital Marketing 91

Digital Marketing Marketing Strategy OTA Email Marketing 91

eTourism

OCTOBER 10, 2016

Maintaining a high click-through rate is essential if you want your hotel's marketing campaign to do what is actually designed to: drive website traffic and generate bookings. If you've been running your hotel's email marketing campaign for a while, no do

Email Marketing 52

Email Marketing Hotel Marketing Market Marketing 52

gcommerce

MARCH 25, 2024

Run targeted ad campaigns to reach potential guests and promote direct bookings by highlighting the advantages of booking through your hotel’s website. Implement a Robust Hotel Email Marketing Strategy Build and maintain a database of past and potential guests, and leverage email marketing to stay connected with them.

OTA 59

OTA Email Marketing Digital Marketing Accommodation 59

eZee Absolute

FEBRUARY 15, 2024

Email Marketing Integrating metasearch strategies into your email marketing campaigns establishes a direct line of communication with past, present, and potential guests. You can send targeted emails featuring exclusive metasearch deals, highlighting your hotel’s unique selling points.

Market 52

Market Marketing Email Marketing Marketing Strategy 52

Fuel Travel

JULY 24, 2023

Email is one of the only forms of direct communication a hotel has with its guests. An email strategy should be nurtured, well thought out, and cultivated to its fullest potential. In this article, we will explore automated hotel email marketing examples that can help your hotel stand out from the crowd.

Email Marketing 75

Email Marketing Market Marketing Consumer 75

eTourism

JANUARY 24, 2011

The seven truths of email - the most powerful tool for marketing, branding, direct response, and building customer relationships - can be used to evaluate your tools and resources. Electronic mail (e-mail) provides the hospitality industry a flexible and

Email Marketing 40

Email Marketing Market Marketing Branding 40

Hotelier Magazine

SEPTEMBER 12, 2023

Similarly, email marketing tools use AI to set up specific emails based on customer behaviour. Affiliate marketing keeps changing, so tactics that worked yesterday may not work tomorrow. Just the same as the supply of power and water is to the hotel, AI is becoming the next utility for hotel marketers.

Digital Marketing 52

Digital Marketing Scale Email Marketing Market 52

Travel Media Group

JUNE 3, 2021

Ryan Embree: Welcome to Suite Spot where hoteliers check-in and we check out what's trending in hotel marketing. He's responsible for developing and carrying out the company's digital marketing plans, as well as ensuring that hotels stay up to date with technology. I'm your host, Ryan Embree.

Email Marketing 52

Email Marketing Digital Marketing Market Marketing 52

Up Hotel

SEPTEMBER 29, 2023

We also provide a range of Digital Marketing Services for our hotel clients. Services include: Hotel SEO , Hotel PPC & Paid Search , Email Marketing , Meta Search and Conversion Optimisation. Visit our contact page , and we will put you in touch with the best person to help.

Email Marketing 59

Email Marketing Digital Marketing Hotels Market 59

Travelboom Marketing

MARCH 11, 2024

Interactive Email Campaigns Some of the top email marketing trends for 2024 include experienced-based tactics to garner better engagement. Top Experiential Marketing Companies Experiential marketers do a lot more than plan events, and the idea that “anyone can do it” is a common hotel marketing myth.

Market 98

Market Marketing Events Hotels 98

MediaBoom

JUNE 27, 2023

Picture a world where your hotel stands out amidst fierce competition and captivates guests with irresistible offers and experiences. A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. Mediaboom is here to help.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

gcommerce

FEBRUARY 13, 2023

5 Must-Have Hotel Marketing Channels Last week, in “ Hotel Marketing in a Down Economy, ” GCommerce’s Founder, Scott van Hartesvelt , shared some important hotel booking pattern signals, what history has taught us about navigating a challenging economy, and how properties can come out stronger on the other side.

Digital Marketing 52

Digital Marketing Market Marketing Cost Per Click 52

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. The marketing mix was originally a concept given by Neil H.

Hotel Marketing 74

Hotel Marketing Market Marketing Hotels 74

gcommerce

SEPTEMBER 29, 2023

Shift from Traditional to Digital Marketing Platforms Performance marketing previously relied on channels such as print, television, and radio. However, with our new digital marketing platforms, the focus has shifted toward online channels like search engines, social media, and email marketing.

Market 59

Market Marketing Digital Marketing Consumer 59

Inn Quest

MARCH 2, 2023

Develop a Strong Marketing Strategy Once you clearly understand your target market, developing a solid marketing strategy is next. For example, you can use social media platforms like Instagram and Facebook to showcase the unique features of your hotel and target potential guests who are planning a vacation in your area.

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Management Target Marketing Marketing Strategy Revenue Management 89

gcommerce

NOVEMBER 9, 2023

Here are 8 quick tips to keep in mind to boost your marketing efforts: Create a Content Calendar - A content calendar can help you stay organized and plan posts, emails, and ads in advance so you don't fall behind. Leverage Email Marketing - Segment your email list and send personalized holiday offer emails.

Market 52

Market Marketing Hotels Email Marketing 52

MediaBoom

MARCH 23, 2023

Email marketing Technology has changed the hospitality industry, industry experts are estimating a 135% increase in revenue with the introduction of technology to the hospitality industry. If you’re seeking a digital marketing agency to further your hotel marketing goals, contact us.

Digital Marketing 52

Digital Marketing Hotels Market Marketing 52