Sat.Aug 13, 2022 - Fri.Aug 19, 2022

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Successful Salespeople Understand that the Small Stuff Does Matter

Anthony Cole Training

I will have to agree to disagree with Richard Carlson, Author of Don’t Sweat the Small Stuff. My view is that the little and or small things do matter and often they matter a great deal.

Sales 253
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45 Resident Event Ideas That Actually Work

Social Tables

Planning and hosting fun events is a wonderful way for property managers to connect with residents. In addition to brightening the atmosphere of resident life, events can show the property’s appreciation and improve communication between residents and building owners. Event planners and property managers know, however, that getting residents to attend events isn’t always easy.

Events 145
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NFT Guide For Hotel Marketing in 2022

Gourmet Marketing Hotel

Hospitality is a competitive industry, so in this competition, keeping clients for your accommodations gives you an advantage. New technologies/mediums continue to ensure consumer loyalty in the 21st century. For hotel marketing, one of these techniques is NFTs.

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Hotel Budget Plan: Are you Ready for 2023?

Xotels

No time to lose, next year is almost here. And a good plan isn’t made overnight. How far are you with your targets, budget, and plan of attack for next year? What REVPAR and GOPPAR do you need to achieve? Is your plan for next year complete, and does it describe all actions in detail? Does everyone on the team know what the objectives are and which steps to take to get there?

Hotels 59
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Tools for Hospitality Branding: Illustrations and Photography

Inn Sight

When it comes to building a brand, incorporating photography and illustration is a sure-fire way to give your brand the extra depth and added richness it needs to stand out from the crowd.

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What is GOPPAR and how do you calculate it?

SiteMinder

GOPPAR is a necessary performance indicator to track on a regular basis at your hotel if you want a good idea of your bottom line. Just like other metrics such as RevPAR or TrevPAR , GOPPAR allows you to look at key revenue insights and make smarter business decisions based on data. So let’s take a closer look at how GOPPAR applies to your hotel. Table of contents.

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11 Ways To Develop an Employee-Centric Culture in Hotels

eZee Absolute

Revenue management, hotel technology, operational efficiency, or anything related to the hospitality industry, you name it and I have written about it. However, there has been a major amiss. I haven’t talked about one of the prominent aspects of a hotel — “how to set your employees up for success?”. But the wait is over as I am going to talk about everything that can be done to create an employee-centric culture in hotels and how a hotel can its staff succeed in their respective roles.

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Les 5 meilleures solutions de newsletter pour hôtel

Experience Hotel

Quelles sont les solutions d’envoi de newsletter pour hôtel ? L’envoi de campagne emailing est aujourd’hui nécessaire pour un hôtel qui souhaite développer une stratégie de communication efficace. Véritable clé pour récupérer la relation client et se démarquer de la concurrence, une bonne stratégie de communication vous permettra également de développer votre part de direct, de récolter de bons commentaires, et d’augmenter votre RevPAR.

Market 52
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What is EBITDAR and how do you calculate it?

SiteMinder

EBITDAR is yet another way to track your hotel’s financial health. You might be more used to tracking metrics such as RevPAR , TrevPAR , or GOPPAR , but EBITDAR can really help you measure your performance against similar properties in the industry. Let’s dive deeper into what EBITDAR means. Table of contents. What is EBITDAR? EBITDAR stands for earnings before interest, taxes, depreciation, amortisation, and restructuring or rent costs (EBITDAR).

Casinos 52
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Major Myths About Google Algorithm for Restaurants

Gourmet Marketing Hotel

Misconceptions, myths, and self-serving misinformation are common when it comes to Google’s algorithm or search criteria for ranking websites.

Market 52
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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Lodging Companies Tout Strength of Recovery

HotStats

Recent second-quarter earnings reports from the major lodging companies points to a sustained recovery within the global hotel industry.

Hotels 52
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Convert Hotel Restaurant to a Profit Center | Hotel Marketing

Belza

Convert Hotel Restaurant to a Profit Center | Hotel Marketing

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What is TrevPAR and how do you calculate it?

SiteMinder

TrevPAR is a key performance indicator to track on a regular basis at your hotel. Just like other metrics such as RevPAR and ADR , TrevPAR will give you key insights into how revenue is being earned at your property and what you can do to optimise it. So let’s take a closer look at the meaning of TrevPAR. Table of contents. What is TrevPAR? TrevPAR stands for total revenue per available room.

Revenue 52
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Email Marketing Guide for Hotels

Catala Consulting

Table of Contents With more travellers looking for hotels to pass the night, spend the weekend, and holiday, there has been a quest by hotel owners for simple, budget-friendly ways to reach guests before and after they visit their hotel facility. Email marketing for hotels is the perfect answer. Email marketing is one of the most rapid means of reaching and reconnecting with guests, whether old or new.

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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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Guest Engagement vs. Guest Experience: This Is What You Must Know

eZee Absolute

The hospitality industry is full of prominent aspects. And it is completely normal for most hoteliers to get perplexed by certain terms. That’s not it. There are times when hoteliers even overlook a term while directing all their attention to another one. One such affair is “guest engagement vs guest experience”. These two terms are highly misunderstood in the hospitality industry and I have witnessed it first-hand.

Hiring 52
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What is RevPASH and how do you calculate it?

SiteMinder

While you might be more accustomed to tracking metrics like RevPAR , ADR , or TrevPAR at your hotel, RevPASH is also an incredibly important metric to measure if you have any kind of restaurant, theatre, or similar outlet in your property where guests gather and spend revenue. So, let’s explore what RevPASH means for your business. Table of contents.

Revenue 52
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Hotel competitor analysis: How your property can get ahead

SiteMinder

When it comes to successful revenue management strategy , it’s not just about tracking your own internal metrics such as RevPAR. At your hotel you also need to perform regular competitive analysis to see where you stand in the local market and how you can gain an advantage, or at least maximise your potential revenue and profit. This blog will tell you everything you need to know about hotel competitor analysis.

Hotels 52