Sat.Jun 04, 2022 - Fri.Jun 10, 2022

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Terminating “Think it Over”

Anthony Cole Training

In the profession of selling there is a response or an answer we are often confronted with that causes great distress, delays in decision-making, or loss of opportunities. That response is: “I need to think it over”. There are three major areas that "think it over" typically appear- the initial phone call, the first appointment, and the presentation.

Sales 256
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Why Blogging Is an Important Part of Digital Marketing

Social Hospitality

We’re well aware of how powerful digital marketing can be. You must be present online to remain competitive. That said, the rise of digital marketing means the market has become saturated with promotional content. This is why it’s important to look for digital marketing techniques that can actually work for your business. One often-overlooked technique is blogging.

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15 Audience Engagement Strategies That Actually Work

Social Tables

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Events 149
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Helios Hotels fulfils potential with SiteMinder’s hotel commerce platform

SiteMinder

With idyllic locations, right by the Mediterranean Sea in Spain, Helios Hotels have designed a new relaxing and healthy proposal to offer a unique experience, all these thanks to a team that strives to the maximum every day to make the stay unforgettable. Guest experience is paramount for the team at Helios. Digitising Helios’ processes using SiteMinder’s open hotel commerce platform has been vital to allowing the business to design holistic strategies centred around guaranteeing each guest a p

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Press Release: Richard Clostre has been appointed Director of Revenue & Strategy at Catala Consulting

Catala Consulting

Catala Consulting, ranking amongst the market leaders in the field of revenue management consulting, has strengthened its leadership team with the appointment of Richard Clostre as Director of Revenue & Strategy. Richard has joined Catala Consulting with more than 15 years of experience managing revenue management teams across the UK and Ireland.

Revenue 52
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Information Your Taskforce Company Needs to Help Identify the Best Candidates

Hospitality Taskforce

With summer quickly approaching, vacation season is already gearing up. Many guests are planning to go bigger than ever this year , so your property may require some extra assistance. If you want to ensure that your team is prepared to handle the increase in demand, it may be helpful to hire temporary hospitality staff. When your goal is to save time and avoid the frustration of hiring someone only to find out that they’re not the right fit, consider working with an experienced Taskforce company

Hiring 52

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Dionne Woo on the importance of ensuring a safe and supportive environment for SiteMinder’s LGBTQIA+ community

SiteMinder

In the lead up to Pride Month, SiteMinder’s Chief People Officer, Dionne Woo, spoke with People Matters about SiteMinder’s commitment to a diverse and inclusive workplace. People Matters: The new age workforce calls for a changed method of workforce management. For years, leaders have kept away from direct dialogues with employees. But does the situation call for an employee-leader dialogue exchange for awareness creation?

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How we plan agile features without floating over the waterfall

SiteMinder

Long before I started at SiteMinder, when I was just starting as a professional developer, every project I worked on was a strict waterfall process – solution outline, macro design, micro design, build and test. My experience was that the project plan on these initiatives was like a tinpot dictator – reasonable and well-meaning at first but becoming increasingly unhinged as requirements changed and surprises arose, continuing to demand obedience even as its demands became uncoupled f

Scale 52
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Hotel revenue forecasting: Definitions, models, and best practices

SiteMinder

As unpredictable as it can be at times (especially through the COVID-19 pandemic), forecasting is still an important part of running a hotel and being able to make strategic revenue management decisions. Table of contents. What is hotel revenue forecasting? Hotel revenue forecasting is a method that is used to help you determine your property’s future demand and revenue performance.