Sat.Apr 13, 2019 - Fri.Apr 19, 2019

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18 Creative Summer Event Theme Ideas for Parties & Beyond

Social Tables

Is there anything sweeter than summer? The sun’s shining, the birds are chirping, and event planners have more options at their disposal than arguably any other season. After all, there’s the heightened possibility of holding events outdoors, a heaping helping of rich, colorful palettes to play with, and endless summer event themes that promise to surprise and delight attendees.

Events 158
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Enough is Enough

Anthony Cole Training

Complacency in selling is not a new phenomenon.

Business 169
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If a Deal is Dead, Bury It.

Anthony Iannarino

Deals tend to have an expiration date. Some are durable over long periods, and others are somewhat fragile, with the slightest neglect or stall , causing them to disintegrate before your very eyes. While healthy deals tend to come with activity and energy, deals can also be weak and sickly, lacking energy and acting and failing to thrive. Eventually, some deals die.

B2B 96
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23 – Diversifying Your Audience to Attract New Guests

Travel Media Group

In this episode of Suite Spot, we speak to the unbelievable prosperity that the hotel industry is currently experiencing while preparing hoteliers for a time where revenue growth might slow. Host Ryan Embree teams up with Director of Marketing Anne Sandoval to brainstorm ideas and ways to reach new guest segments to insulate your revenue from an economic slowdown.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Everything You Need to Know About Working with an Event Staffing Agency

Social Tables

Great events require great staff. But sometimes you just don’t have the time (or the experience) necessary to hire the right people for the job. Which is why learning how to work with an event staffing agency is an important skill for any successful event planner. So before you start looking for staff for your next event, make sure you keep these helpful tips and ideas in mind: Reasons you should hire an event staffing agency Before you even consider which event staffing agency to partner with,

Events 133
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5 Reasons Your Sales Results Are Suffering

Anthony Iannarino

From time to time, I take note of what I am seeing and write it down. I tend to look for the themes, trends, and patterns that either improve or harm sales. The following is what I see causing sales results to suffer. Not Controlling the Process : If I could recommend only one thing that would improve your effectiveness, it would be that you learn to effectively control the process, managing the sales conversations, recommend next steps, and helping your dream clients make change.

Sales 94

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Put Your Most Important Outcome First

Anthony Iannarino

Whatever is your most important outcome, do the work required until completion, or until you have made enough progress to reach a natural breaking point—and enough progress to stay on course. If you don’t start with the most important outcome, distractions and interruptions will encroach on your time, making it less likely you do meaningful work or enough of it to make a difference.

Sales 88
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Say Yes

Anthony Iannarino

You call your dream client to ask them for a meeting. After you pitch them on the value of a meeting, they say: “Can you email me some information?” You tell them you can’t send anything, rejecting their very first request, and ensuring they feel it is more important that you get what you want than helping them get what they want. Emailing information and having a meeting are not mutually exclusive, and as much as your dream client wants the information without the meeting, you can say, “Yes.

Closing 86
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The Confidence to Start

Anthony Iannarino

If you have to choose between being overconfident in your abilities or lacking confidence, it’s better to be overconfident. If you lack confidence , then you will not try. You will have already failed in your mind, and by picturing failing in your mind, you will give up before you have even tried before you have even started. It isn’t polite to suggest that one be overconfident.

Sales 83
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Event Statistics: 17 Current Planning Stats that Could Change Your Business Today

Social Tables

Earlier this year, we started a little Social Tables tradition we like to call Friday Finds. The idea? End every week with a bit of knowledge about this crazy, compelling industry that we all know and love. Each week, we email a short survey to a mix of over 23,000 planners, venues, and hotels. And with each survey and stat, we learn a little bit more about how all of us can come together to create better face-to-face events.

Events 149
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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8 Obstacles to Success

Anthony Iannarino

Not Knowing What You Want : Your success is not my success , nor mine yours. The way you measure success needs to be based on what it is you want from your life. You cannot find success unless you know what it is you want. So, what do you want? Not Having Goals : You can never hit a target you cannot see. Without goals , you will drift, allowing life to shift you this way and that.

Sales 105
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The 10 Best Event Management Presentations for Planners & Marketers

Social Tables

Think about how the meetings & events industry has evolved in just the past ten years. Could you have navigated it all without conferences, blog posts, presentations, surveys, or your peers? We know we couldn’t have! After all, being an events professional requires as much continued education as any other gig out there. Which is part of why, here at Social Tables, we believe “every day is a school day.

Events 120