March, 2022

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5 Critical Sales Competencies: The Will to Sell Factors

Anthony Cole Training

There are 21 critical sales competencies that salespeople must have in order to achieve great sales success. But there are 5 Will to Sell factors that make up the foundation of that success.

Sales 256
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96 – Spring Workshop Takeaways

Travel Media Group

Host Ryan Embree discusses insights and takeaways from Travel Media Group's recent Spring Workshops where he talked one-on-one with hoteliers about their hotel's digital presence. Discover trends in hospitality and learn how you can position your property for success through review response, social media, and reputation management. Suite Spot Podcast · 96 - Spring Workshop Takeaways Episode Transcript Our podcast is produced as an audio resource.

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Toothache Relief in San Antonio, TX

Your San Antonio Dentists

If you have a toothache, you may want to seek treatment as soon as possible. It could be the result of a serious dental issue. Contact Thousand Oaks Dental in San Antonio, and we’ll bring that tooth to excellent condition so that you can bring back that smile. . Do I Need to Worry About a Toothache? It’s probably best to have Dr. Thompson check it out to ensure it’s not a serious condition.

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Congratulations to Supreme Ashford Castle

Bookassist

The awards took place at Lyrath Estate which was abuzz with hoteliers for this, one of the first post pandemic events. Commenting on the awards Head of Marketing, Claire Sawier said: “The Gold Medal awards set the standards in the industry, they raise the bar and inspire other hotels to raise their game year after year. This makes the industry stronger to the benefit of all consumers.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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AND THE WINNER IS… BCV CLIENTS!

BCV

64th Annual HSMAI Adrian Awards Announced In a year of masks, swabs, and wipes for travelers, there were also tremendous challenges for marketers in the hospitality category. This year, the HSMAI Adrian Awards focused on Recovery Campaigns that succeeded in spite of the pandemic. BCV is proud to have two Social Media Campaigns recognized among the best work from top hospitality brands and agencies recognized for creativity and innovation in advertising, digital marketing, and public relations.

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The Importance of Conversion Events on Google Ads

Up Hotel

Conversion events are an important bit of data for your company’s growth and success in your PPC endeavours. It allows you to point out wins and errors on your platform and allows your ads platform to gather a tonne of data to optimise your ads. Google Ads is hungry, the more data you feed it, the more it works for you. Benefits of tracking conversion events: Measure the results of all their digital marketing activities- Was your campaign successful?

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95 – How to Attract Weddings to Your Hotel

Travel Media Group

After years of postponing, couples are eager to tie the knot and the demand for weddings is skyrocketing. Host Ryan Embree discusses how hotels can position themselves to capture market share and secure bookings from both engaged couples and wedding guests. Listen now! Suite Spot Podcast · 95 - How to Attract Weddings to Your Hotel Episode Transcript Our podcast is produced as an audio resource.

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Welcome to our world of feel-good connected commerce!

Protel

As your technology partner, our role is to help you put a smile on your guest’s faces. We work with you to power a consistent, convenient, and richer than ever personalised guest experience. This helps you unlock all the benefits of a more connected and digital world across all channels, from digital to in-person, across the entire guest journey. So today, we’re excited to share with you our plan to bring software, payments and technology together into a single connected commerce platform, built

Retail 52
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Bookassist Joins Hospitality for Peace Campaign

Bookassist

The Hospitality For Peace initiative was launched through an alliance of hotel tech companies that came together to provide direct aid to those affected by the Ukrainian humanitarian crisis. The initiative which has already raised more than $287k in its first week, is testament to the impact that working together as an industry has. Bookassist is proud to be a part of the global hospitality industry’s efforts to step up to provide aid for those impacted by the humanitarian crisis in Ukrain

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“I Do’s” and Don’ts for Destination Wedding Bookings

BCV

Pent-up demand is driving a wedding surge. 2022 is predicted to have the largest number of weddings since 1984; in parallel, BCV is tracking a 53% uptick in conversation searches for weddings YoY. That demand will continue upward. With over 2.5 million weddings expected to take place next year and even more couples already planning into 2023, travel marketers can intersect this fruitful market through strategic social positioning across multiple popular platforms.

Resorts 52
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Diving into Diversity: Decoding the Foundations of Inclusion in Hospitality Talent Acquisition

Speaker: Lauren Fernandez - CEO & Founder, Full Course

Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i

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Value-Based Selling in Challenging Markets

Anthony Cole Training

Do your lenders provide your prospects and clients with the consultative financial and business advice that establishes value and makes you rate-resistant? One of the areas where we are spending a significant amount of training time in 2022 is on sales negotiation strategies, value-based selling, as well as sales negotiation techniques.

Market 245
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Get Your Sales Action Plan in Action!

Anthony Cole Training

There are three core sales competencies indicative of a salesperson who will set stretch goals and create an action to reach those goals. However, identifying and establishing personal goals, as well as following an 8 step process, is critical to creating an effective sales action plan.

Sales 219
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3 Big Sales Challenges

Anthony Cole Training

Top producers have mastered many skills. However, we know that all salespeople, including top salespeople, still struggle with 3 primary sales challenges.

Sales 234
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Upsell With Personalised Add-ons

Bookassist

If the goal of hotels used to be to make guests feel at home, we all know now that those same guests have been home a little too much! What today’s guests want is to escape. How better to help them escape than by offering them a range of customised Add-ons that make every stay a unique and exciting experience? Personalise each and every stay with Add-ons An Add-on is an extra service, product or experience that you can offer your guests as part of the booking.

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A Buyer’s Guide to Future-Proofing Your Restaurant Tech Stack

The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.

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94 – Instagram Reels for Hotels

Travel Media Group

Join host Ryan Embree and first-time Suite Spot guest Sammie Snapp, a social expert here at Travel Media Group, as they dive into the world of Instagram reels. Learn how hotels can leverage reels to expand their reach and boost engagement, as well as what kind of content hotels should be posting in order to stand out. Discover actionable ways to elevate your hotel’s social media strategy today!