Anthony Cole Training
SEPTEMBER 27, 2016
If you’ve followed my blog for any period of time, you know that there are several phrases that I use when discussing sales outcomes, sales management, recruitment and talent development:
A Sales Guy
SEPTEMBER 15, 2016
A few years ago I created a list of the best books sales people should read to become a badass. You can see the list here. The list included some amazing books. What made that list so special was the surprising number of books that WEREN’T sales books. The original list of must read sales books for sales badasses included some books that address traits and skills that are critical to sales, but aren’t solely sales related.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Social Tables
SEPTEMBER 23, 2016
Mona is a project management professional with a load of love for event planning. She is contributing a column for us, sharing tips and tricks she has amassed during her years of planning business events in Europe and the US. We can’t wait to see what she has in store for us! Mona is a certified Project Management Professional (PMP), holds a masters degree in Communications from the University of Vienna, and earned a certificate in project management from Georgetown University.
eTourism
SEPTEMBER 13, 2016
Whether it's down to the cost of international travel, safety concerns amidst terrorist threats or changing visa regulations, holidays closer to home are more popular than ever.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Experience Hotel
SEPTEMBER 22, 2016
Voici une question qui revient très régulièrement : quelles sont les véritables attentes de vos clients ? Si nous pouvions lire dans leurs pensées, que diable y trouverions-nous ? Question corollaire : croyez-vous pouvoir améliorer votre chiffre d’affaires avec une meilleure capacité à appréhender les nombreuses attentes de vos clients ? Même s’il est impossible de répondre parfaitement à cette question, je me suis malgré tout amusé à analyser les réponses que nous recevons aux enquêtes de pré-s
Anthony Cole Training
SEPTEMBER 28, 2016
Earlier, I stated that eliminating the variability of performance all starts with people, right? And then, I proceeded to tell you that I thought that eliminating variability starts with systems and process. Now, it’s time to talk about people and that means talking about recruiting. Here are the big ideas about recruiting: You don’t have to like it; you just have to do it.
Hotel Sales Focus brings together the best content for hotel sales and marketing professionals from the widest variety of industry thought leaders.
Anthony Cole Training
SEPTEMBER 8, 2016
My wife and I just came back from Minong, Wisconsin where we visited with our friends, Barb and Gerald O’Dell. Gerald, Barb and I go back a long way, over 30 years. We all met and worked together at Iowa State University. We parted ways for awhile until Gerald became the athletic director at the University of Cincinnati. Later, Gerald, a man of great integrity, decided it was time to leave UC and leave athletics for good.
Anthony Cole Training
SEPTEMBER 6, 2016
When evaluating sales performance - past, present and future - it’s difficult to figure out what information or data to trust when making decisions. Just like investments where past performance is not a guarantee of future results, past sales performance does not guarantee anything for the future. It gives you some, not all, insight into sales results, but it doesn’t tell you how the result was created.
A Sales Guy
SEPTEMBER 29, 2016
For years we’ve looked at “closing” as a thing you do to someone. We’ve looked at it like an event that happens at the end of the sales cycle. Here’s the problem with that. It doesn’t work. If you’re trying to “close” someone at the end of the sales process, if you’re treating the close like an event your not selling and you’re not in a good sales place.
A Sales Guy
SEPTEMBER 12, 2016
I spent Labor Day on Cape Cod, this year. I spent it on Great Island. It’s one of my favorite places to relax and enjoy myself (and not shave ). It’s absolutely gorgeous, peaceful and serene. We were supposed to shoot #heykeenan 27 before I left for vacation, but we just didn’t get it done, so I figured, what the heck. I’ll do it myself from the beach.
Speaker: Lauren Fernandez - CEO & Founder, Full Course
Companies all over the world, including Marriot International and Hilton Worldwide, are aware of the value of including DEI in their talent acquisition strategy. However, despite these initiatives, there is still plenty that the hospitality sector can do to promote DEI. When comparing the hospitality industries in India, Iraq, the UK, and the US, you will see that there is a consistent underrepresentation of persons from different ethnic, gender, and disability origins across all levels of the i
A Sales Guy
SEPTEMBER 30, 2016
The intra-webs have brought us closer and made connecting with people easier than ever. LinkedIn, Facebook, Twitter, Snapchat, Instagram, you name it, you can get a message out to anyone, I mean anyone in seconds. It doesn’t mean LeBron James, President Obama or Kim Kardashian will read it, or respond, there is however, a chance they will at least see it.
A Sales Guy
SEPTEMBER 22, 2016
There is a science to getting emails read. There is a science to how our brain works and how we engage with email and if you want to understand that science, you’re gonna like this post. Getting emails read is one of the greatest challenges in sales today. As more and more people abandon the phone, email has become our go-to communication tool, yet most sales people suck at emails and so do their marketing department.
Anthony Cole Training
SEPTEMBER 15, 2016
I have a question for you: Why does variability exist?
A Sales Guy
SEPTEMBER 16, 2016
The giant sales conference that is Dreamforce is coming up in just under a 3 weeks and I will speaking. My topic, coaching. If your going to Dreamforce come say high and learn how I teach sales organizations to build coaching processes that win. Register here: https://success.salesforce.com/Sessions?eventId=a1Q3000000qQOd9EAG#/session/a2q3A000000LBH9QAO.
Advertisement
The race to 100% digital is on. With the restaurant industry still in the early innings of its digital transformation, brands need an airtight strategy when it comes to building out their tech stack. Download the buyer’s guide to learn where to prioritize your efforts and get the most out of every investment.
A Sales Guy
SEPTEMBER 22, 2016
There is a science to getting emails read. There is a science to how our brain works and how we engage with email and if you want to understand that science, you’re gonna like this post. Getting emails read is one of the greatest challenges in sales today. As more and more people abandon the phone, email has become our go-to communication tool, yet most sales people suck at emails and so do their marketing department.
Social Tables
SEPTEMBER 19, 2016
When it comes Fashion Event Design creativity is everything. Want the proof? Just look at New York Fashion Week (#NYFW) which just wrapped up their fall shows this week. We wanted to dive into this gargantuan fashion event from an event planner’s perspective. Watch the video below to see what we learned from this year’s city-wide fashion takeover, and keep reading for more ideas and event design inspiration. . . . .
Social Tables
SEPTEMBER 23, 2016
Mona is a project management professional with a load of love for event planning. She is contributing a column for us, sharing tips and tricks she has amassed during her years of planning business events in Europe and the US. We can’t wait to see what she has in store for us! Mona is a certified Project Management Professional (PMP), holds a masters degree in Communications from the University of Vienna, and earned a certificate in project management from Georgetown University.
Social Tables
SEPTEMBER 23, 2016
Elias Events. This event planning firm prides itself in “eclectic creativity” and creates stunning events with an emphasis on design. It has been listed as a Top Ten Independent Planner by the Houston Business Journal since 2007. Soiréebliss! Events. An award winning boutique event planning firm that provides a modern, creative approach to event production.
Advertiser: ALHI
Escape into a world of luxury and dive into the future of tech, fun takes on the American pastime, and many inspirational individuals. With engaging reports on fashion, food, travel, finance, sports, and more, download now and enjoy the read!
Anthony Cole Training
SEPTEMBER 16, 2016
Let’s start with the right people.
Anthony Cole Training
SEPTEMBER 19, 2016
It all starts with people, right?
Anthony Cole Training
SEPTEMBER 9, 2016
18 years ago this morning. I didn't wake up.
A Sales Guy
SEPTEMBER 1, 2016
Problem finders are everywhere. Finding a problem is easy. Your car won’t start. Yup, you found a problem. Revenue is down, yup another problem. Your advertising isn’t working, yup you found another problem. It doesn’t take much work to find problems; they are easy to spot because they make us uncomfortable and scare us. Problems are easy to find because of the emotional impact they have on our safety and comfort.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Social Tables
SEPTEMBER 23, 2016
My recent post on Events vs. Meetings got some good feedback but also opened the door to some other clarifying questions. One commenter asked to explain the difference between trade shows, conferences and conventions. I combined some of my favorite definitions and examples and here’s what I got for you. Trade Show – An exhibition for companies in a specific industry to showcase and demonstrate their latest offerings.
A Sales Guy
SEPTEMBER 15, 2016
A few years ago I created a list of the best books sales people should read to become a badass. You can see the list here. The list included some amazing books. What made that list so special was the surprising number of books that WEREN’T sales books. The original list of must read sales books for sales badasses included some books that address traits and skills that are critical to sales, but aren’t solely sales related.
A Sales Guy
SEPTEMBER 11, 2016
Passion is arguably the most important aspect of success. Without it, it’s hard to argue we are delivering our absolute best. Passion drives motivation. I define passion as the emotional connection to what it is we’re doing or committed to. It’s the heart part of the equation, not the head. About a month ago, Will Baron the genius behind Salesman Red asked me if I’d be willing to talk about my passion and what passion means in sales and life on his podcast.
A Sales Guy
SEPTEMBER 15, 2016
The giant sales conference that is Dreamforce is coming up in just under a 3 weeks and I will speaking. My topic, coaching. If your going to Dreamforce come say high and learn how I teach sales organizations to build coaching processes that win. Register here. See you there! The post I’m Speaking at Dreamforce appeared first on A Sales Guy.
Advertiser: ZoomInfo
Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.
Social Tables
SEPTEMBER 16, 2016
Todd Events. Todd plans his events with “left brained execution” and “right brained creativity.” With over 20 years of experience and work for clients like Audi, Neiman Marcus and Carolina Herrera, this stunning team offers amazing event design and expertise. Tara Wilson Events. Tara Wilson Events offers “Savvy, Accomplished and Current” planning and execution.
Social Tables
SEPTEMBER 16, 2016
No time? No problem. Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. In today’s digitally saturated business environment, live conferences, meeting s and events are more important than ever to establish an in-person touch point. And, as a result, an event planner’s role is more critical than ever as every event provides a conduit for a business connection that is wrapped around a unique live event experience for all attendees.
eTourism
SEPTEMBER 27, 2016
If you want to market effectively, you've got to know who you're marketing to. Google Analytics provides a mine of data to help you paint a clearer picture of your audience and inform and improve your social media efforts.
eTourism
SEPTEMBER 22, 2016
Do you know how long it takes the average reader to decide whether your hotel's content is worth the effort? Roughly 15 seconds. But what exactly runs through your audience's mind in this tiny timeframe?
Advertiser: ZoomInfo
One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.
Expert insights. Personalized for you.
150 
Let's personalize your content