July, 2014

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How to Avoid a Sales “Choke”

Anthony Cole Training

'Guest Post By Walt Gerano, Sales Development Expert. When working with prospects and clients, I’m generally a couple of moves ahead; I think well on my feet and I know what to say next. But, I must admit, that sometimes, I get excited or upset during a sales call because I get caught off guard by with a question or response from a prospect. When was the last time you asked yourself , “Why did I do that?

Sales 233
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64 WAYS TO LIVE A KICK ASS LIFE.

A Sales Guy

'Accept responsibility for your actions, attitude, and influence. Care about others, yourself, and big dreams. Enjoy the journey. Make sure each step matters. Lead by example. Lead when no one is following. Open your mind to the possibility that there is an option you haven’t considered. Reduce the amount of time you spend “thinking about doing” instead of doing.

Business 162
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Smart Numbers & Success Formulas Drive Successful Sales Plans

Anthony Cole Training

'Guest Blog By Mark Trinkle, Sales Development Expert. How smart are you? Actually, how well do you know your smart numbers? I’m always amazed at the number of sales people I meet who either have no idea what their key indicators or smart numbers are or who have no idea why tracking them is important to begin with. By smart numbers I mean those activities that are essential to your sales success and that, when done consistently, predict new business.

Sales 233
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Why Success Formulas and Sales Plans Fail

Anthony Cole Training

'If you have followed my blog, read our sales newsletters or listened to our audio sales brews , then you’ve heard me talk about success formulas. The concept that is, if you follow the steps and execute the required activities to the required standards, you will be successful. Well, guess what? It doesn’t always work that way. if you are missing critical pieces of the process.

Sales 217
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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How To Increase Your Sales By 67%

Anthony Cole Training

'As sales people, we are always looking for the same thing – increased revenue. So, here’s a question for you: How do you get a 10% difference to equal a 67% return on investment? Let’s start with the easy answer – you must put in 10% more effort. That does not mean that I am accusing you of not working hard or not exerting great effort. However, by observing many over the years, I have seen sales people who in reality have already “retired” and just haven’t told anyone.

Sales 191
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The Civil Rights Act Hasn’t Failed Us, We’re Failing the Civil Rights Act

A Sales Guy

'Fifty years ago today, July 2nd 1964, then President Lyndon Johnson signed into law one of the most important pieces of legislation ever signed. It was the Civil Rights Act. It is truly astounding it took 190 years AFTER this sentence was penned to actually live to the creed. these truths to be self-evident, that all men are created equal , that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.

Business 151

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Why You’re Not Going To Get That Sales Job You Want!

A Sales Guy

'Here at A Sales Guy we’re looking for an outside sales, business development badass. As you could prolly figure, we go about it a little different. We don’t ask for a resume and a cover letter. We actually ask people to send us an email outlining why they would be a badass sales person for us and to share their social media presence. You can see the entire job description here for our Sales Badass.

Sales 133
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Is All The Sales Noise Keeping You From Active Listening?

A Sales Guy

'There is a lot of noise within the sales advice world. Each month if not week, sales professionals are bombarded with the latest “sales flavor” from this or that small business consultant, sales coach or author. All this sales noise can be a barrier to the basics of the buying/selling process. Zig Ziglar said it best: “Sales is the transference of feelings.”.

Sales 126
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Tension is Natural

A Sales Guy

'If there is no tension in the sales process, you’re not selling. You’re taking orders or you’re the customers b h. Truly selling means you are offering some type of fundamental change and tension is inherent to change. Your buyer isn’t going to always agree with your view point, recommendation or suggestions and that’s OK.

Sales 124
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When We Stop Calling It “Social Selling”, We’re Finally Doing It Right

A Sales Guy

'Frankly, I’m getting a little tired of hearing people talk about social selling. Somewhat ironic, I know, given how much I talk about and use social sales efforts today. But in all honesty, once we can stop calling it “social selling” and just refer to it as “selling”, we’ve probably figured out how to do it right and make it an integrated part of our sales strategy.

Sales 121
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Align Sales Compensation With Your Goals: ?A Compensation Plan That Works

A Sales Guy

'Note: This blog post is an excerpt from my new book: “Creating High Performance Sales Compensation Plans”. When it comes to how businesses pay their salespeople, there’s no one-size-fits-all approach. That’s especially true for any company that is diverse. Each has its own business, margins and mix of products and services. Some pay commission based on sales, while others only pay on margin; still others blend both with incentives and special bonus plans.

Sales 120
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Why Quota Is A Shitty Goal For Sales People

A Sales Guy

'I can’t tell you how many sales people have the same shitty goal. With out fail, when I ask sales people what their goal for the year is, almost all say the same thing. Their goal is almost inevitably “quota.” It’s amazing I haven’t been fired from a client yet, because every time I hear this, I blow a gasket. Quota as an individual goal is a cop out.

Sales 120
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How You Learn Is As Important As What You Learn

A Sales Guy

'My boy Mike Kunkle had one of the best posts on learning and sales advice I’ve seen in a long time. If you’re about improvement and getting better and find yourself overwhelmed by all the sales books, tips, tricks, advice and consultation out there, his post will relieve some of your anxiety. This is the money quote: Advice about how to figure out what works for you , is far more valuable than advice about what to do.

Sales 118
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3 Critical Rules of Prospecting

Anthony Cole Training

'Today, let’s talk about effective prospecting. At Anthony Cole Training, we have a program called The Rules and Gottas of Prospecting. I must honestly tell you that there is a fine line between a rule and a gotta and it gets a little fuzzy sometimes. But, that’s a whole other discussion. Today, I want to talk with you about 3 of the 5 rules that we cover in that session. 1) You don’t have to LIKE prospecting; you just have to do it. – I learned this rule from David Sandler.

Sales 207
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!