Hospitality Today

DECEMBER 22, 2023

Google shares update on next step toward phasing out third-party cookies in Chrome

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Hospitality Today

JANUARY 17, 2024

The "Cookie Apocalypse" is upon us, and hotel marketing and distribution experts should prepare for what's to come

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Hospitality Today

JANUARY 21, 2024

Hotels that do not have well-structured, well-centralized first-party data will be the biggest losers from the elimination of third-party cookies

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Hotel News Resource

MAY 2, 2024

As reliance on zero and first-party data sources becomes increasingly crucial, proactive adaptation and integration of customer profiles into evolving marketing channels will be essential for maintaining competitiveness in the industry.

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Hospitality Net

SEPTEMBER 13, 2023

Following suit, major browsers — Apple, Mozilla, and Google — are also phasing out support for third-party tracking cookies. On April 26th, 2021 the Apple iOS 14.5 update rocked the marketing world by letting users opt out of sharing their data with Facebook and other third parties.

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Hospitality Net

APRIL 1, 2024

In December, Google announced that it would “phase out third-party cookies for everyone in the second half of 2024.” How prepared are you for the cookieless future? Yet, an Adobe survey found that only 37% of companies are “very prepared” for a world without them.

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Hospitality Net

JUNE 23, 2023

This year we’ve all been talking about AI, Chat GPT, a cookie-less future (someday), and traveler insights. Social media has been a bit less buzzy than in times past. A potential ban on TikTok has been making headlines in the U.S., despite being the fastest-growing platform.

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Hospitality Net

OCTOBER 9, 2023

A growing affinity towards experiential travel in India has given rise to the concept of experiential hotels, which offer guests stays that transcend the cookie-cutter hotel experience. Read on to know more.

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Hospitality Net

DECEMBER 4, 2023

Travel marketers and advertisers have been hearing for the past few years about the sunsetting of third-party cookies.

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Hospitality Net

JUNE 6, 2023

Beyond the new platform and interface, GA4 represents a monumental change for the hospitality industry that prioritizes holistic user journeys and omni-channel approaches over cookies and invasive trackers to measure performance across websites and mobile devices.

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eHotelier

FEBRUARY 26, 2024

By embracing CPC bidding models and leveraging Google’s suite of advertising tools, hotels can position themselves for success in a post-cookie era while maintaining a commitment to user privacy and driving revenue growth.

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gcommerce

JANUARY 8, 2024

Google Analytics 4 Announces New Features to Prepare for the End of 3rd Party Cookie 2024 is finally here. That means the long awaited demise of 3rd party cookies is very near. Google Moves Forward With Phasing Out of 3rd Party Cookies As mentioned above, the end of our reliance on 3rd party cookie technology is here.

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gcommerce

MARCH 11, 2024

This is an update to their consent mode tag setting that allows your website visitors' cookie preferences to be passed via their selections on your domain’s cookie banner/consent management platform to Google’s suite of ad products, such as Google Ads and Google Marketing Platform.

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Hospitality Net

JUNE 20, 2023

The platform is evolving to fit the new data landscape, with the new version, Google Analytics 4, built around the customer journey and events rather than cookies and invasive tracking methods.

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Webrezpro

FEBRUARY 28, 2024

They even have fresh baked cookies and a free continental breakfast each day! Book yourself a stay at The Hotel on Pownal, nestled in the heart of downtown Charlottetown, Nova Scotia. You can while away the afternoon strolling the shops or simply looking out at the waves. The Hotel on Pownal has chosen our cloud-based […] Source

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The Hotels Network Blog

MARCH 4, 2024

In response to the evolving digital environment, The Hotels Network (THN), a direct growth platform for hotels, proudly unveils its personalization suite that operates entirely without third-party cookies —a first in the industry.

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gcommerce

APRIL 11, 2024

Hotel metasearch can help prepare your hotel for a world without 3rd party cookies. But did you know that hotel metasearch can help your hotel collect more 1st party data and prepare for the end of 3rd party cookies? 2023 is the year (for lack of a better, less cliche phrase) the cookie crumbles. What does this mean?

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Hospitality Net

APRIL 11, 2023

Milestone Inc is proud to announce the following technology updates and integrations: Milestone Analytics: With Google Analytics 4 becoming the standard for website and app traffic analysis as Google sunsets Universal Analytics in July 2023, Milestone has completed over 500 successful migrations to help businesses prepare for the cookie-less future.

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gcommerce

FEBRUARY 12, 2024

Google starts phasing out 3rd party cookies Google officially rolled out the first phase of depreciating third-party cookies with its Tracking Protection feature, including 1% of Chrome users. Facebook link history feature - a loophole to cookies?

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Webrezpro

NOVEMBER 8, 2023

They have free parking, a sparkling pool, and fresh-baked chocolate chip cookies in the afternoon. Nestled on the waterfront of St. Augustine, Florida, this inn comes with everything you need to forget your worries. You can stroll St. Augustine’s historic streets or sunbathe by the sea. Bayfront Inn […] Source

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Hospitality Tech

MAY 17, 2023

Amperity customers activate 10 billion unified customer profiles daily to leading ad platforms to help brands improve match rates and increase return on ad spend.

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Hospitality Tech

MAY 17, 2023

Amperity customers activate 10 billion unified customer profiles daily to leading ad platforms to help brands improve match rates and increase return on ad spend.

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ROI Branding 52

Webrezpro

OCTOBER 25, 2023

Third-party data—such as data purchased from marketing companies or collected through cookies—was once a cornerstone for understanding guest preferences and market trends but is gradually disappearing due to privacy concerns and changing regulations. While third-party data provides convenience, a move away […] Source

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Hotel Management

AUGUST 10, 2023

We look forward to delighting comfort-seeking guests with feel-good moments throughout their stay, from our signature warm DoubleTree chocolate chip cookie upon arrival to comfortable accommodation that promises a great night’s sleep and thoughtful amenities.”

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Hotel News Resource

JUNE 19, 2023

The platform is evolving to fit the new data landscape, with the new version, Google Analytics 4, built around the customer journey and events rather than cookies and invasive tracking methods.

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Hotel News Resource

OCTOBER 18, 2023

A growing affinity towards experiential travel in India has given rise to the concept of experiential hotels, which offer guests stays that transcend the cookie-cutter hotel experience. Read on to know more.

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Travel Hotels 52

Webrezpro

JUNE 16, 2023

Rooms come with unique, tasteful furniture (nothing cookie-cutter), air conditioning, and free […] Source You can sunbathe on the sandy beaches or tour the jungle and see if you can spot any crocodiles (don’t spot them too close!).

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Hospitality Today

MARCH 4, 2024

THN has invested in extensive research and development to create a cutting-edge platform that relies on AI models instead of cookies

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Hospitality Today

FEBRUARY 5, 2024

With the demise of third-party cookies, adapting strategies becomes crucial for maintaining effective retargeting and driving hotel bookings on your website

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Hotels 40

Hospitality Today

DECEMBER 11, 2023

In the wake of data privacy initiatives muddying digital targeting capabilities, some companies pivot to become less reliant on targeting customers via third-party cookies

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Hotel Management

SEPTEMBER 12, 2023

We’re not about adding traditional cookie cutter hotel restaurants – our vision is to bring vibrant and creative dining experiences to life that happen to be within or near our hotels. “Food and drink is how we explore our surroundings, expand our thinking, and enjoy time with others.

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The Hotels Network Blog

MAY 4, 2023

With the imminent disappearance of 3rd party cookies, it's vital for hotels to expand their database and establish a direct connection with their potential and existing guests.

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Hotels by Day

FEBRUARY 11, 2023

Whether you go gaga for candy-colored hearts or you’re sick to death of cookie-cutter Hallmark cards—if you’ve been with your partner for a minute, chances are you can stand to shake things up. Valentine’s Day, the most romantic of all holidays, can also be the most divisive.

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Hotel Business

FEBRUARY 16, 2024

The 83-room and suite hotel offers complimentary WiFi, an indoor pool, a fitness center, hot breakfast and a cookie at check-in. Located in Reynoldsburg, a suburb of East Columbus, the hotel is close to the Motorcycle Hall of Fame Museum, less than 10 miles from Columbus International Airport and about 17 miles from Ohio State University.

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Closing Hospitality Market Marketing 59

MediaBoom

APRIL 19, 2023

The Search for an Alternative to Third-Party Cookies Rages On One of the most pertinent online advertising trends is the replacement for third-party cookies. These cookies are set by other websites than the one you’re on. Third-party cookies can track user activities even once they leave that website to show ads.

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A Sales Guy

MAY 16, 2012

Yesterday was National Cookie Day, at least according to the guy outside the restaurant where I was eating. His job that afternoon was to let everyone know it was National Cookie Day and that they could get a “free” cookie inside. I had one of the cookies, actually two. They were good, very good.

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eZee Absolute

NOVEMBER 23, 2023

Moreover, when you accept cookies and allow notification, you tend to receive targeted ads or promotional offers based on your browsing history. Additionally, by enabling 3rd party cookies, you can understand guests’ preferences, their web search behavior, interests, and so on.

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