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Exclusive: how Accor is repositioning travel subscription to tap into $2 trillion opportunity

Hotel Management

ALL Accor+ Explorer members are guaranteed Gold status or higher in Accor’s free global loyalty programme, ALL, two nights free every year, exclusive global discounts on accommodation, drinks and dining, and priority access to events. Our Accor Plus members seek value, yes, but more than that, they’re seeking meaning. What next for loyalty?

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Maximizing Hotel Revenue: Advanced Channel Manager Strategies for 2025

STAAH

With consumer behaviours evolving, and the lines between tech platforms, marketing, and operations blurring, a modern strategy goes far beyond just listing rooms on online travel agents (OTAs). If youre only using it to manage availability, you’re missing out on serious ROI. Choosing and Managing Your Channel Mix 8.

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Hotel Budget Plan: Are you Ready for 2026? (Template & Example)

Xotels

Taking into consideration the continuing growth of online sales and the quick adoption of mobile technology by consumers, we have put together some questions that will need your attention in the upcoming year: Key Considerations per Hotel Department Revenue Management The basis of the target or budget lies in a detailed demand calendar.

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How Data Analytics in the Hospitality Industry and AI Are Transforming Hotel Operations

AskSuite

Optimizing Marketing ROI through Attribution Modeling Hotels often operate in a complex marketing ecosystem, investing across multiple channels—from metasearch engines to paid social media and direct email campaigns. Reduce dependency on high-commission platforms by optimizing high-ROI owned channels. The result?

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How Data Analytics in the Hospitality Industry and AI Are Transforming Hotel Operations

AskSuite

Optimizing Marketing ROI through Attribution Modeling Hotels often operate in a complex marketing ecosystem, investing across multiple channels—from metasearch engines to paid social media and direct email campaigns. Reduce dependency on high-commission platforms by optimizing high-ROI owned channels. The result?

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TakeUp Launches “Why This Rate” Feature to Deliver Pricing Transparency for Independent Hotels

Hospitality Tech

HCN offers similar opportunities via its programmatic ad platform for brands wishing to connect with affluent traveling consumers who spend up to 3.5 HCN offers similar opportunities via its programmatic ad platform for brands wishing to connect with affluent traveling consumers who spend up to 3.5 waking hours in the hotel room.

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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

AI-powered personalization tools handle tasks that used to consume staff time, such as sorting guest data or sending personalized offers. Offer exclusive discount codes or booking links that they can share with their audience to track ROI and drive direct bookings. What Role Does Personalization Play in 2025 Hotel Marketing?