Hospitality Tech

JUNE 9, 2025

The Nomadix solution is one of the lowest cost-of-ownership offerings on the market, while also achieving a quick return on investment (ROI). Energy management systems (EMS) are high-impact investments that deliver proven value and a measurable ROI. For more information on Quore, visit www.quore.com. What This Means for IT Leaders: 1.

Consumer

Social Hospitality

JULY 24, 2025

Stages of the Buyer Journey Awareness : Consumers identify a need and seek information through research, social media, and peer recommendations. Highlight potential ROI or savings scenarios. Use co-creation and UGC to empower consumers. You aim to remove barriers, reinforce trust, and offer fair payment terms.

Branding

Hospitality Tech

JUNE 10, 2025

Intelligent assistants use machine learning and generative AI to eliminate time-consuming manual tasks, from writing job descriptions to building optimized shift schedules, built to meet the unique needs of every hourly team. Microsoft Search Ads drive a 45% call lead conversion rate , with Google Ads close behind at 44%.

Hiring

MediaBoom

FEBRUARY 23, 2024

These consumers seek out exclusivity, sophistication, and prestige in the products and services they choose to indulge in. We will explore the ways to identify and engage luxury consumers, with a specific focus on affluent customers who are seeking high-end products and experiences. What Values Drive Your Luxury Brand Target Audience?

Consumer

AskSuite

SEPTEMBER 25, 2024

Want to know how they achieved a 28x ROI with Asksuite’s new solution? The Challenges & the Solution Before using AskFlow, Grínberg’s team was split between assisting guests and manually scheduling follow-ups for abandoned carts, which was very time-consuming. The results were outstanding! Read the full story below!

ROI

Hotel Speak

MARCH 8, 2024

It is vital for technology partners to sit in the consumer lens to assess that the problem is sizable enough for the leadership to act on it,” she says. More ROI (benefit vs cost) analysis pre- and post-implementation, and use cases for leadership buy-in are also important,” she adds.

Revenue Management

MediaBoom

APRIL 29, 2024

Real estate email marketing ideas are effective for maximizing your ROI. After all, Fit Small Business reports that email marketing ROI for real estate businesses is $36 per $1 spent going into 2024. Use a variety of photos, such as overhead aerial shots, up-close images of various rooms, and even drone-shot footage if available.

Real Estate

MediaBoom

MARCH 15, 2024

Digital marketing for luxury brands encompasses a tailored set of strategic initiatives aimed at elevating the brand’s online presence and captivating discerning consumers. From immersive storytelling to exclusive online experiences, discover how your luxury brand can captivate and charm the modern consumer.

Digital Marketing

Hotelier Magazine

MAY 4, 2023

Consumers are becoming increasingly reliant on their mobile devices and have come to expect frictionless payment experiences woven into their stay. GS: Guest experience and ROI. How can we improve the guest experience, while also driving our ROI on any new innovation? TV: The hotel tech industry remains highly fragmented.

Operations

Social Hospitality

JULY 5, 2022

Your reach may also be limited since today’s consumers prefer online versions of their favorite newspapers and magazines. Or if you’re targeting younger consumers, music stations are perfect for this purpose. Direct mail is more visual and the ad doesn’t go away with your customers closing an app.

Market

Social Tables

APRIL 16, 2019

AI will make planning & attending events even better – AI promises benefits for the industry such as higher ROI via less serendipity and sophisticated algorithms that match event objectives with ideal venues. There are also some great ideas for how event teams and CVBs can work together more closely and impactfully.

Events

MediaBoom

DECEMBER 12, 2023

Your target audience contains consumers who may most benefit from your product or service. In the case of hotel website development, these are consumers who are avid travelers likely to travel to your destination. In fact, over 45% of consumers believe business reviews are as trustworthy as personal recommendations.

Digital Marketing

MediaBoom

JULY 12, 2023

With 68% of marketers claiming it gets them better ROI than Google Ads , utilizing video content marketing is a great way to attract prospects while keeping your current clients engaged. Don’t forget to include a call-to-action to seal the deal and get a decent ROI even with a tiny budget.

Real Estate

BCV

JULY 13, 2021

Evolving consumer behaviors are showcasing a rise in social usage, including the evolution of ecommerce; social shopping has become prominent, and platforms have become the new go-to marketplace. However, being present just to be present can create an unwanted effect; consumers expect to see authentic, consistent engagement from brands.

Consumer

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings.

Hotel Marketing

eZee Absolute

NOVEMBER 19, 2023

They had to close two of their POS outlets. Rising cost of daily consumables Challenge Price inflation of daily use products, eatables, and other supplies has risen steeply in the last few years. On top of that, you can launch an online marketing campaign to attract bookings, since these strategies provide a quick ROI.

Hotels

Social Tables

SEPTEMBER 22, 2017

This is a waste of money and can damage your campaign’s ROI. Retargeting is all about getting to potential and current consumers and reaching out to them. Retargeting allows you the opportunity to get close and personal with your users, so don’t waste it! Get personal with your messaging. Click To Tweet.

Business

Lure Agency

AUGUST 5, 2022

Business-to-business (B2B) hospitality marketing is a term used to describe the marketing of hospitality products and services between businesses rather than consumers. However, when you create high-quality, targeted content, it has a much higher ROI. “A We need to be expert testers because variables are changing all the time.”

B2B

MediaBoom

JULY 4, 2023

A proper strategy connects real estate professionals with their desired audience, fostering relationships and guiding consumers through their property journey. Email Marketing Email marketing is a universal method to reach homebuyers with an impressive ROI. Sign up for a free consultation with one of our digital experts.

Real Estate

MediaBoom

SEPTEMBER 5, 2023

Say a group of potential customers got close to making a purchase at your sporting goods e-commerce store. Marketers who use a variety of audience lists through the Meta platform and first-party email lists find they get a better ROI on their retargeting efforts. From there, divide the number by the cost to find an ROI percentage.

Cost Per Click

Cloudbeds

JULY 15, 2023

And when you receive a new booking from an OTA, it will show up in your Channel Manager (and PMS /CRS), and that room’s availability will be closed automatically across all distribution channels. When content is accurate and updated, properties enjoy better positioning in search results, leading to higher ROI. What’s a closeout?

Management

MediaBoom

SEPTEMBER 21, 2023

Brand recognition is consumers’ ability to identify your brand by the colors of its logo, which is the voice of the company. This is the first interaction consumers may have with your business, so it needs to set you apart from the competition. Studied indicate that influencers have a higher ROI than any other type of marketing.

Market

MediaBoom

MAY 27, 2024

With an average ROI of 4,200% , email marketing is still one of the most effective tools for any business to have in its arsenal. When a consumer receives an email from you, it should feel personal and relevant. In fact, many brands see a 42:1 ROI for email marketing campaigns, which is $42 for every $1 spent.

Email Marketing

BCV

OCTOBER 12, 2021

When combined with the ample reach opportunities of the Big Three, a carefully crafted multi-platform social mix can work hard to provide a return on investment by delivering omnichannel messaging throughout a consumer’s journey. Text, Spotlight, and Follower ads to drive consumers to your website through text, images, and video.

Branding

MediaBoom

MARCH 14, 2024

A staggering 75% of consumers admit to judging a business’s credibility based on its website design. Cost-Effective with Measurable ROI A major benefit of PPC advertising lies in its economic efficiency. This data-driven approach enables continuous optimization, ensuring the highest possible return on investment (ROI).

Digital Marketing

Catala Consulting

JULY 13, 2022

Instead, you can reduce the percentage you allocate to non-producing channels and reallocate resources to those channels that drive the high ROI. Review Vendor Contracts Many hotels rely greatly on vendors for the supply of food, beverages, and other essential consumables.

Operations

Xotels

JUNE 2, 2023

Unfortunately over the last years, consumers have developed a behavior they don’t even consider booking on a hotel’s website. SEM drives high ROI through Brand Protection 5. Conduct keyword research to target consumer searches and develop themed landing pages with special offers. Hotel Brand Protection 4.

Marketing Strategy

MediaBoom

MARCH 9, 2023

While the tourism umbrella encompasses a wide range of consumers, there exists at the top a robust luxury travel demographic. Oftentimes, clients will simply click on the first online result – as such, you need to position yourself as close to the top as possible. trillion in 2019). Luxury travel is a thriving industry.

Market

eZee Absolute

SEPTEMBER 11, 2023

But to my surprise, Arjun said he was living his dream as his hotel’s ROI is always high! They adjust room rates based on things like demand (how many people want to stay), the time of year, and even how close it is to your check-in date. I thought he was joking at first but then he spilled the beans. Hotels use dynamic pricing too.

Revenue

MediaBoom

MARCH 28, 2024

Next, you can tailor your marketing messages to your various luxury consumer groups, relying on customer data to enhance your level of personalization and bolster campaign success. Once consumers book and enjoy top-notch luxury experiences, your brand’s prestige will begin inching up increasingly.

Hotels

Little Hotelier

APRIL 11, 2024

You can closely track all guest movements, schedule housekeeping based on check-in/check out times, and take payments through the same system. Compelling reasons include: Less work Free your front desk from time-consuming admin that the guest can do themselves, and allow your team to focus on higher value tasks.

Hotels

SiteMinder

AUGUST 29, 2023

By keeping a close eye on each of these expense categories and understanding their impact on the overall budget, hoteliers can make informed decisions, ensuring both guest satisfaction and financial health. Benchmark how effective you are Are you getting the best ROI? For example: How do your revenues and costs measure up to others?

Revenue

MediaBoom

FEBRUARY 22, 2024

At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. Understanding the Luxury Market The luxury goods market takes in close to $100 billion each year , most of which stems from personal high-end goods, cars , and experiences.

Branding

Social Tables

DECEMBER 27, 2018

While any ballroom can be set up as a networking area, the closed-off nature can feel more stifling and less natural, making interaction feel less organic. Essentially, the line between consumer festivals and corporate events will continue to blur, as elements of the former become a means of engagement for the latter.

Events

MediaBoom

APRIL 2, 2024

With that information, you could advertise the home’s private beach access and close proximity to top-rated health facilities. Going back to our storytelling strategy, you can personalize your testimonials with the narrative of that buyer and the journey they took, from their initial aspirations to purchase a property to the final closing.

Real Estate

Boutique Hotel News

JANUARY 27, 2023

Governments have set targets, and consumer behaviour is changing, albeit slowly and hampered by the cost of living crisis. The consumer shift away from material items towards immersive experiences has contributed to Way’s success so far, which includes partnerships with Kimpton, Highgate, Graduate Hotels, Fairmont, and more.

Real Estate

Hotel Speak

MARCH 18, 2025

Cendyns European customers invest heavily in SEM and metasearch to ensure visibility at key consumer decision points. Hotels require a mix of data from across the business, covering demand, booking patterns, competition, consumer preferences, and online behaviors to create a data-informed digital marketing strategy.

Digital Marketing