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Travel Boom Spurs Record Marketing Spending by OTAs in Q1

Hotel Speak

The hospitality and travel industry is experiencing a spending surge, with online travel agencies (OTAs) like Expedia Group, Booking Holdings, Airbnb, and Trip.com Group collectively spending a record $4.08 Despite this optimism, the travel industry faces potential headwinds in the year ahead. Both companies surpassed $1.6

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What is a bed bank? List of bed bank examples for hotels

SiteMinder

A bed bank is a business-to-business (B2B) travel provider that connects hotels with travel distributors, such as online travel agencies (OTAs) and tour operators. Serving as intermediaries in the travel industry, bed banks enable hotels to increase occupancy without directly managing complex distribution channels.

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OTA & Direct Booking: Finding The Right Balance

STAAH

Finding the right balance between OTAs and direct bookings is a crucial strategy for hotels and accommodation providers for success. On one side, you have OTAs (online travel agents) that are vital distribution partners to liquidate unsold inventory and put heads in beds. This dominance comes at a cost.

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How to Attract More Bookings with Irresistible Hotel Packages

STAAH

Why Hotel Packages Work When travellers book accommodation, they’re often looking for more than just a bed. In today’s competitive travel market, bundling your offerings into creative packages isn’t just a nice touch, it’s a business strategy. Travel Packages: Go Beyond the Room Want to take it a step further?

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Top 5 Online Travel Agencies (OTAs) of 2023

Inn Quest

When it comes to planning a trip, choosing the right online travel agency (OTA) can make all the difference. In 2023, the US market is bustling with various online travel agencies, each offering unique features and services for travelers. For travelers seeking informed decisions, Tripadvisor is a highly valuable resource.

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Direct Booking Strategies: How to Promote Your Booking Engine Effectively

STAAH

If they see better rates on online travel agencies (OTAs) , they’ll lose trust and likely bounce. Flexible Cancellation Policies : In an unpredictable world, flexibility matters. Personalised Offers : Today’s travelers respond well to targeted perks like birthday discounts, returning guest rates, or room preferences remembered.

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The Definitive Guide to Boosting Vacation Rental Visibility on OTAs

TravelNet

Listing your short-term rentals on Online Travel Agencies (OTAs) can amplify your visibility and attract potential guests, a phenomenon known as the Billboard Effect. As customers come to OTAs with specific desires, it’s crucial for hosts to meet and even exceed the expectations of prospective guests.

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