MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 83

Hotel Marketing Marketing Market Marketing Strategy 83

Little Hotelier

AUGUST 29, 2023

When travellers only get to enjoy one or two getaways each year, they may not go back to the same destination and stay in the same accommodation. To help with the challenges, this blog will give you a complete guide to marketing your bed and breakfast, including a number of helpful tips to get more guests through the door.

Marketing 95

Marketing Market Target Marketing Marketing Strategy 95

Hotel Speak

JANUARY 11, 2024

Flexible Accommodation Options Investigate to ascertain the optimal combination of lodging categories, encompassing budget-friendly alternatives as well as opulent residences, with the intention of satisfying market demands.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 95

Business Revenue Hotels Occupancy 95

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 68

Digital Marketing Services Marketing Market 68

eZee Absolute

DECEMBER 7, 2023

Here’s how you can incorporate sustainable practices at your property— Embracing Sustainability in Accommodations Modern travelers seek more than just a comfortable bed and a welcoming smile; they desire an experience that leaves a positive footprint. Want to turn your restaurant vegan?

Hospitality 59

Hospitality Revenue Dining Accommodation 59

Hotelogix

JANUARY 19, 2025

If your hotel isn’t easy to find or doesn’t make a great first impression because of poorly optimized listings or outdated marketing strategy can lead to missed bookings and lost revenue. Star ratings are often a traveler’s first filter when searching for accommodations.

Hotel Marketing 40

Hotel Marketing Marketing Market Hotels 40

eZee Absolute

AUGUST 31, 2023

Simply put, food tourism has become a bridge that connects culinary travellers to hotels offering unique and authentic dining experiences. Showcase a diverse range of dishes that encompass traditional flavours as well as innovative interpretations, creating a memorable dining experience that resonates with diverse palates.

Tourism 52

Tourism Hotels Travel Dining 52

MediaBoom

JUNE 5, 2024

According to the Trends Global Survey, 80% of global travelers surveyed feel it’s important to be able to book their trips entirely online , This makes digital marketing strategies for travel industry the game-changer that can elevate your visibility and directly connect you with travelers looking for their next experience.

Digital Marketing 52

Digital Marketing Marketing Market Travel 52

Little Hotelier

SEPTEMBER 4, 2024

The type of trip an interstate traveller takes will dictate how long they might stay at your accommodation. To do their part, guests are seeking responsible and sustainable accommodations and also choosing to explore natural areas such as national parks. Market your destination and its advantages, not just your property.

Tourism 98

Tourism Travel Business Marketing 98

MediaBoom

FEBRUARY 26, 2024

The Ritz-Carlton , celebrated for its refined accommodations and impeccable service, stands as an exemplary model of this eloquent expression, where every detail exudes a commitment to unmatched refinement. Language should describe luxury dining experiences, where every meal is a masterpiece.

Branding 88

Branding Marketing Market Digital Marketing 88

Catala Consulting

NOVEMBER 18, 2023

Hotels that focus on profitability are better equipped to adapt to these changes, whether it’s by shifting their marketing strategies, updating their service offerings, or revising their pricing models. Loyalty programs are another vital component of a profitable marketing strategy.

Revenue Management 52

Revenue Management Revenue Management Hotels 52

SiteMinder

SEPTEMBER 5, 2024

You have a multi-layered content marketing strategy A hotel blog supplements your overall strategy, if you strategically repurpose content. It offers content on luxury travel, wellness, and fine dining experiences, often showcasing the exclusive services offered at their properties.

Hotels 98

Hotels Travel Events Services 98

Inn Quest

JULY 10, 2023

Understanding these market segments allows hotels to tailor their offerings, marketing strategies and services to specific groups of guests. These properties frequently include premium accommodations, gourmet dining options, spas and exclusive facilities to create a luxurious atmosphere.

Hotel Marketing 52

Hotel Marketing Marketing Market Target Marketing 52

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings.

Hotel Marketing 52

Hotel Marketing Marketing Market Consumer 52

eZee Absolute

OCTOBER 3, 2024

Use guest data to personalize your services, offering tailored recommendations like custom city tours or curated dining experiences that match individual preferences. A recent survey by Deloitte found that 56% of travelers value personalized experiences when choosing accommodations (Deloitte, 2023).

Travel 52

Travel Dining Market Marketing 52

Social Tables

NOVEMBER 29, 2023

If you’re running an event venue business today, social media must be part of your venue marketing strategy. But how can you make sense of the many social media options and use your time effectively? In this post, we’ll help you hone in on the top event social media platforms.

Events 148

Events Marketing Market Branding 148

MediaBoom

JUNE 27, 2023

This outline serves as your roadmap, providing direction as you plan how to market your property. For instance, if your objective is to enhance online reservations, you might invest more heavily in digital marketing strategies such as SEO , targeted email campaigns , or social media advertising.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

MediaBoom

AUGUST 6, 2024

By developing detailed guest personas, you can better understand your target market and make informed decisions about your hotel’s branding and marketing strategies. Successful hotels recognize that their customers are individuals seeking experiences, not merely accommodations.

Branding 92

Branding Hotels Services Market 92

eZee Absolute

NOVEMBER 10, 2023

For example, in a family-oriented hotel, designing experiences might involve kid-friendly amenities and spacious accommodations. For instance, a “Mystery Dinner” where guests solve a fictional crime while dining creates engagement. By identifying them, you can tailor experiences that align with the desires of your guests.

Hotels 59

Hotels Events Travel Business 59

SiteMinder

JANUARY 8, 2024

Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.

Operations 59

Operations Management OTA Hotels 59

eZee Absolute

SEPTEMBER 21, 2023

Unlike static images, virtual tours provide transparency, trust, and personalization, empowering travelers to make informed decisions about their accommodations. They can “walk” to the poolside, take in the serene surroundings of the spa, or explore the dining options with panoramic views.

Marketing 52

Marketing Market Travel Branding 52

MediaBoom

MARCH 28, 2024

By aggregating data from various sources, it ensures that users can find the best possible rates for high-end accommodations. This clever marketing taps into the emotional bond between owners and their pets, highlighting the hotel’s commitment to accommodating all family members, furry ones included.

Hotels 52

Hotels Branding Marketing Market 52

eZee Absolute

JULY 31, 2022

How can small accommodation providers keep revenue flowing? In this article, I will discuss some sales and marketing strategies to increase revenue for small hotels and stay afloat. Following are some of the fail-safe tactics that accommodation businesses can use to improve the revenue flow. Wait, there’s also a bonus.

Revenue 52

Revenue Hotels Occupancy Market 52

Hotelogix

FEBRUARY 13, 2024

Inventory and supplier management Efficiently managing inventory for dining, bars, and room amenities is vital yet challenging. Without the right insights, it becomes tough to develop a marketing strategy to attract guests from all segments for more sales, occupancy, and revenue - leisure, family, corporates, large groups, etc. 

Management 59

Management Hotels Revenue Management Revenue 59

eZee Absolute

SEPTEMBER 6, 2024

Each group has distinct preferences and pain points that require tailored marketing strategies. Leverage Pay-Per-Click (PPC) Advertising PPC advertising allows you to target potential guests who are actively searching for accommodations. Craft landing pages that match the promise of your ads to keep users from clicking away.

OTA 52

OTA Hotels Market Marketing 52

SiteMinder

JANUARY 8, 2024

Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.

Operations 52

Operations Management OTA Hotels 52

Inn Quest

OCTOBER 25, 2023

This data can be harnessed to refine marketing strategies, optimize service offerings, and boost overall operational efficiency. By harnessing data from previous interactions and bookings, chatbots can offer personalized suggestions for amenities, dining options, or local activities.

Hotels 52

Hotels Services Hospitality Operations 52

SiteMinder

DECEMBER 20, 2023

The term ‘hotel’ can refer to a specific type of accommodation – a large building filled with small, serviced rooms that are used for short-term stays – or it can be more broadly applied to refer to almost all types of accommodation, from bed and breakfasts, unserviced apartments, glamping and more.

Business 59

Business Hotels Management Revenue 59

Travelboom Marketing

DECEMBER 16, 2022

Plus, you can take social media marketing strategy to the next level through paid ads. Does your property feature on-site dining or event space (or another unique amenity) ? The fact is that OTAs are necessary in some instances as part of your overall hotel marketing strategy. Host local events.

OTA 52

OTA Hotels Branding Marketing 52

MediaBoom

DECEMBER 12, 2023

Our approach included integrating insights into International Smoke’s dining experience and details about Privé , their exclusive social calendar. Guests often plan trips well in advance, choosing accommodations closest to their desired amenities. Not providing this information may be a red flag to prospective visitors.

Digital Marketing 78

Digital Marketing Hotels Consumer Business 78

MediaBoom

JULY 9, 2024

Create High-Quality Content Content is still king in 2024, so your tourism business must have a content marketing strategy ready to go. The goal is to reduce stress and find wellness activities, retreats, lodging, and dining experiences. Secure your exclusive, free consultation with our luxury marketing experts today.

Tourism 52

Tourism Business Travel Branding 52

SiteMinder

JULY 18, 2024

As such, consider incorporating your operations processes into your marketing strategies, such as self-serve kiosks that save time at check-in or online booking systems that allow customers to digitally view and select their rooms. For example, pay attention to the dates for when Muslims practice Ramadan as they change every year.

Services 52

Services Hotels Travel Business 52

Xotels

NOVEMBER 23, 2023

Hotel Management: Always talks about hospitality in accommodation Hospitality Management: Usually refers to a broader definition, incl. Hotel management oversees menu planning, food quality, pricing, and service standards to guarantee a delightful dining experience. Hospitality: A friendly reception and entertainment of guests.

Management 40

Management Revenue Management Hotels Operations 40

Xotels

NOVEMBER 23, 2023

Hotel Management: Always talks about hospitality in accommodation Hospitality Management: Usually refers to a broader definition, incl. Hotel management oversees menu planning, food quality, pricing, and service standards to guarantee a delightful dining experience. Hospitality: A friendly reception and entertainment of guests.

Management 40

Management Revenue Management Hotels Operations 40

MediaBoom

JANUARY 17, 2025

To accelerate this process, incorporating paid social media into your marketing strategy is essential. Brands that use PPC ads as a marketing strategy pay to pop up under a particular search query. This is the end goal of most marketing strategies.

Marketing 72

Marketing Market Hospitality Branding 72

MediaBoom

MARCH 7, 2025

In this guide, well dive deep into hospitality SEO best practices, covering keyword research, on-page and technical SEO, link building, and content marketing strategies to help your brand dominate search results and attract more guests. Private villas, infinity pools, and gourmet dining. Use SEO-friendly URLs (e.g.,

Hospitality 52

Hospitality Intent Branding Travel 52